I am a growth strategist with expertise in digital marketing, business development, and project management. I have led teams and projects across creative and digital domains, delivering growth, process improvements, and client success.With a proven track record of developing marketing frameworks, building strategic partnerships, and managing execution, I combine structured planning with hands-on oversight to deliver measurable results.My experience in market analysis, developing and applying frameworks, and process optimization allows me to approach challenges with a strategic mindset and deliver scalable solutions in fast-paced environments.
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FounderStrathub Jan 2023 - Dec 2024Beirut/MuscatKey Achievements:- Revenue Growth & Profitability: Achieved profitability within 6 months by restructuring operations and launching a digital marketing division.- Client Acquisition & Proposals: Secured 15+ clients across B2B, B2C, and government sectors by crafting strategic proposals, delivering high-impact presentations, and negotiating contracts to drive sustainable revenue growth.- Strategic Planning & Execution: Developed end-to-end strategies for digital marketing and creative campaigns, overseeing PPC, SEO/SEM, social media, branding, and content creation initiatives.- Project Management & Oversight: Managed project timelines, reviewed drafts, provided feedback, and supervised teams to ensure quality delivery aligned with client expectations and strategic goals.- Operational Efficiency: Designed and implemented process maps and workflows, improving team coordination and ensuring transparency in project phases for internal teams and clients.- Performance Tracking & Insights: Introduced KPI frameworks and reporting templates to monitor progress, guide decision-making, and enable data-backed optimization of strategies. -
Business DeveloperSkin Perfection Feb 2022 - Jan 2023Beirut/Lebanon- Negotiated Partnerships: Secured deals with 20+ local and international brands, including L'Oréal and Filorga, leading to a 7% increase in gross margins.- Pricing Strategy: Developed pricing strategies for a catalog of over 1,000 products.- Performance Analysis: Analyzed product KPIs and performance metrics to identify trends and recommend changes to pricing, and marketing strategies.- E-commerce Optimization: Supported database improvements to enhance product organization and streamline e-commerce functionality. -
Business Analyst Intern – Strategy DepartmentDeloitte Jun 2021 - Dec 2021Riyadh, Saudi Arabia- Contributed to five strategy projects across oil & gas, government, and technology sectors.- Conducted detailed market research and provided actionable insights to senior consultants.- Supported client-facing documentation, including executive summaries and presentations. -
Assistant And OrganizerChalhoub Group Feb 2018 - Sep 2019- Arranged and displayed over 14,000 luxurious ready-to-wear and accessory items during each event.- Served over 2,000 customers during each event by helping with the selection of products and processing payments- Helped streamline inventory management and event setup processes, contributing to successful operations
Aref Hamad Education Details
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Civil And Environmental Engineering -
Civil And Environmental Engineering
Frequently Asked Questions about Aref Hamad
What is Aref Hamad's role at the current company?
Aref Hamad's current role is Growth Strategist | Digital Marketing & Business Development | Project Management & Client Success.
What schools did Aref Hamad attend?
Aref Hamad attended Lebanese American University, Lebanese American University.
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Aref Hamad
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Aref Hamad
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