Argini Valli (Αργίνη Βαλλή) Email & Phone Number

Athens, Greece

• Developed the 2025 international marketing strategy, budget, and detailed marketing plan
• Lead and mentor a team of 2, fostering creativity and collaboration
• Oversee all marketing campaigns, promotions, and PR activations
• Implement the new brand identity to ensure consistency across all channels
• Organize key PR events, international sales meetings, and company milestones
• Work closely with the CEO and Commercial Director on strategic initiatives

Athens, Greece

• Built and led the Marketing Department from the ground up
• Introduced new processes and improved ways of working
• Created and executed the group’s overall marketing strategy
• Improved reporting systems for clearer insights and better decision-making
• Provided strategic planning and guided the team to achieve goals
• Managed both local and international marketing campaigns for consistent branding

Athens, Attiki, Greece

• Responsible of AVEDA & Bumble and bumble in Balkans.
• Achieved 166% sales growth since launch.
• Defined and realized brands’ B2C and B2B strategy. Achieved each year the Sales Target
• Shaped fiscal year budget and strategy, was on top of monthly PnL estimate, kept track andmaximized ROI throughout the fiscal year
• Accomplished minimum OOS & excesses through thorough forecasting
• Skyrocketed aided brand awareness from 7% to 17%

Greece

• Responsible for the Launch of AVEDA in Greece and the growth of Bumble and bumble, alongside with the Brand Manager.
• Created and implemented the brand’s strategy and Sales Target (along with Brand Manager).
• Aided in developing fiscal year budget and strategy. Provided A&P budget guidance for annual planning to Brand manager.
• Part of the team that lead Brand growth by 106% since the brand’s launch.
• In charge of monthly PnL estimate, monitored and evaluated ROI throughout the fiscal year.
• Ensured product forecasts, orders and allocation for minimum OOS or excesses.

Athens, Greece

Developing and integrating Marketing Campaigns to promote the main brands of the company; MURAD Skincare, Académie Scientifique de Beauté, MC cosmetics-Developing the Marketing Plans and strategy for company's brands-Creating and monitoring brands budget-Adapting all Murad & Académie marketing material to the Greek market-Developing and executing launch.

Athens, Greece

Responsible for companies brands:YOUTH LAB. Dermocosmetics, MURAD Skincare, Académie Scientifique de Beauté.-Developed the Marketing Plan & Strategy for company's brands-Adapting all Murad & Académie material to the Greek market-Implementing Promotional strategies for brand awareness-Evaluating Online Advertising Campaign offers, determining which to.

Athens, Greece

• Developed and ran social media campaigns to keep alumni engaged and connected.
• Managed email campaigns to keep everyone informed about events and updates.
• Organized various events like reunions, networking meetups, speeches, and exhibitions.
• Secured sponsorships and donations to support the association’s activities.
• Acted as the main point of contact between the Board and alumni, making sure communication flowed smoothly.
• Updated alumni contact information to keep records accurate.

Athens, Greece

YOLENI'S is a Greek start up company which started operating Sept. '13. I was one of the people that contributed into establishing the company in the market and setting the internal procedures. My roles were multiple:Marketing Team: -Creating and implementing the strategy of the Social Media campaign for: Facebook - LinkedIn -Twitter - Four-square –.

Athens Greece

Analysis of olive oil and margarin throughout the production process:-Conducted analysis of olive oil and margarine throughout the production process-Prioritized, examined and determined acidity, moisture, pesticides residue, salinity, etc.-Managed, prepared and ran samples in the chromatographer-Entered and uploaded the results on SAP.Helped at creation.

Athens, Greece

-Nielsen database reporting (creating the reports, interpreting and presenting them)-Preparing the briefs to agencies (research & media)-Assisting in the coordination of corporate events (internal)-Editorial and Packaging review (new or existing)-CRM project managing (planning the production of samples/envelops/letters, supervising the agency, tracking the.

Bachelor, Integrated Marketing Communications, Distinction 3.45 - President'S Award

Activities and Societies: Student Government (Secretary), Deree College Ambassadors (Chairperson of Operations and Finance), Yearbook.

Bachelor, Food Technology

Thesis: "The Contribution of Antioxidants in our Everyday Life. An Analysis of Today's Market"