Ariana Marquez Ablan Email & Phone Number

Madrid, Es

Madrid, Community Of Madrid, Spain

Madrid, Community Of Madrid, Spain

- Marketing Specialization- Sustainability concentration - IE Women's Leadership Scholarship recipient - Career Class RepresentativeIE MBA Rankings: - Financial Times: 6th in Europe, 22nd in the world - QS : 3rd in Europe, 7th in the world

Madrid, Community Of Madrid, Spain

Tech Lab runner-up project contributing to Microsoft's digital transformation growth strategy in Spain's SMB ecosystem. Developed a business case aimed at maximizing SMB's operations and anticipated substantial results in the Spanish market through the strategic deployment of digital solutions and a comprehensive market analysis. Reachable SOM+€100M.

São Paulo, Brazil

Successfully developed and launched superior product innovation tailored for key segments. - Accelerated Category Growth: Spearheaded strategic initiatives to drive growth in the Feminine Care category by leveraging in-depth consumer insights and leading cross-functional teams. - Strategic Leadership: Led the charge in identifying market trends, consumer behaviors, and competitive dynamics, providing key insights for comprehensive business strategies. Innovation and value creation Patent: Designed and patented a unique fluid distribution system for low-cost products in Mexico (Patent MX/f/2022/000626). Applied design thinking methods and Lean approaches, resulting in a statistically superior user experience.

Greater São Paulo Area

Achieved market success by addressing unmet consumer needs. - Innovative Product Design: Led the end-to-end design and launch of a new feminine care product portfolio, employing consumer insights to shape a superior portfolio and communication strategy. - Operational Excellence: Executed growth strategies with a focus on operational excellence, ensuring seamless product development, consumer satisfaction, and market competitiveness. - Cross-functional Collaboration: Fostered collaboration across diverse teams, including marketing, operations, regulatory, and sales, to drive product success in a dynamic market.

São Paulo, Brazil

- Franchise Leadership: Took charge of technical readiness, guiding cross-functional teams to support the transformation of manufacturing processes and elevate product quality.- Sustainable Product Development: Prepared the development and market entry of LATAM’s first “Organic” menstrual pad, ensuring compliance with organic guidelines and integrating eco-friendly materials into product design.- Data-Driven Decision-Making: Utilized data analytics and quantitative research to inform product strategies, leading to successful market positioning and consumer acceptance.

Caracas, Federal District, Venezuela

- In-depth Product Research: Conducted robust product research with a focus on data analytics and quantitative analysis, driving successful product development and skin care initiatives.- Consumer-Centric Approach: Applied analytical skills and consumer insights to guide product research, ensuring alignment with market trends and customer expectations.

Caracas, Federal District, Venezuela

- Holistic Product Research: Contributed significantly to product research, emphasizing data analysis, quantitative research, and consumer behavior insights to support skin care and product development.- Cross-functional Collaboration: Collaborated seamlessly with diverse teams to implement effective product strategies and achieve business objectives.

Caracas, Venezuela

Franchise innovation & Consumer Research for LA Feminine with main responsibilities in: - Innovative R&D Contributions: Played a pivotal role in franchise innovation and consumer research for LA Feminine. Developed breakthrough technical methods and created compelling claims, setting the stage for the successful launch of premium initiatives. - Technical Skill Application: Applied strong analytical skills and collaborated with cross-functional teams to support skin care benefit communication.

International Mba, Business Administration And Management, General, International Mba

Activities and Societies: - IE Women's Leadership Scholarship recipient - IMBA Class Career representative

Bachelor In Science Chemistry, Chemistry, Top

Activities and Societies: Physical organic chemistry- Honorable mention for Thesis. "Desarrollo de un examen instantáneopara la.