Aric Nissen Email and Phone Number
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"The best way to predict the future is to create it" - I leverage over 30 years of business experience in technology, marketing, strategy, and leadership to drive growth and impact. My track record consists of developing several unique and innovative ways to increase shareholder value, customer satisfaction, and social responsibility.Previously, at Kalera, I led sales and marketing strategies, tapping into data-driven automation and hydroponic science to revolutionize vertical farming. These experiences have shaped my expertise in marketing and new business development, driving innovative projects that deliver environmental and economic impact. Our collective efforts aim to empower communities by reducing energy costs and carbon footprints.
Baja Construction Co., Inc.
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Chief Executive Officer, Board Of DirectorsBaja Construction Co., Inc. Oct 2024 - PresentMartinez, Ca, UsBaja Carports is a national leader in steel canopy construction, specializing in the design, engineering, and installation of high-quality solar carports, RV / Boat storage facilities and shaded parking structures. With our own dedicated and experienced construction crews, we offer comprehensive solutions tailored to meet the diverse needs of our customers, from solar integrators to commercial businesses.
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Co-Founder, Board Of DirectorsEnergytek™ Corporation Jan 2023 - PresentOrlando, Fl, UsEnergyTek™ is an integrated technology company developing and investing in renewable energy solutions. -
Chief Marketing OfficerKalera 2021 - Jan 2023Aurora, Colorado, UsKalera is a publicly-traded, technology-driven vertical-farming company with unique growing methods combining optimized nutrients and light recipes, precise environmental controls, and clean room standards to produce high quality, safe, nutritious, pesticide-free, non-GMO greens with longer shelf life year-round.The company’s high-yield hydroponic production systems are automated, data-driven facilities that grow leafy greens faster, closer to the customer, cleaner, at a lower cost, and with less environmental impact (95% less water and elimination of long-haul trucking.)Kalera combines the latest AI-driven light recipes and process automation technologies with the science of hydroponics to create the perfect growing conditions for plants to thrive. We give plants everything they need to thrive in nature and in return, they deliver an abundance of clean, fresh, local and healthy produce. We also have non-GMO seed development programs specifically designed to create more flavorful and nutritious varieties. -
Chief Marketing OfficerRestaurant Technologies 2020 - 2021Mendota Heights, Mn, UsPE owned, Goldman Sachs portfolio company that automates employee handling of cooking oil and hood cleaning for the food service industry• Increased number of target customer leads from 1000 to 11,000 in six months, on pace for 50,000 in first year• Launched digital marketing efforts resulting in 50% increase in web site traffic and sales conversions• Elevated marketing organization from an expense item to a profit center -
Vice President, Revenue ManagementSubway 2019 - 2020UsLed menu strategy and pricing recommendations to maximize revenue for $10 billion franchise -
Senior Executive, Digital Customer Insights & Growth StrategyAccenture 2015 - 2019Dublin 2, IeGlobal leading management consulting firm in the areas of technology and strategyProvided management consulting and data-driven services to Fortune 100 clients addressing the unique challenges faced by marketing, sales, and customer service. Helped companies reimagine and create their futures in both business-to-consumer (B2C) and business-to-business (B2B) organizations.• Implemented marketing technology strategy for $100 billion home goods retailer.• Led omnichannel effort to transform customer experience along with marketing, operations and technology organization for one of world’s most recognized hospitality brands. • Created store of future integrated with new customer-facing digital channels to reach 45,000 locations in 113 countries. • Enhanced mobile shopping app for one of most successful retailers in world to eliminate app switching and provide better customer experience for users. • Designed new business processes and Salesforce software instance to improve results for unified North America commercial enterprise salesforce of 9,000 members across three distinct business domains. • Aligned marketing and IT leaders around common vision for future technology stack and immediate budget priorities related to customer data, media analytics, CRM and loyalty platform, content management and multi-channel campaign management. • Developed strategic customer growth concepts and pilot programs for frictionless pharmacy and disruptive health services. -
Member And Former Chair, Board Of DirectorsMarketing Executives Group, National Restaurant Association 2006 - 2016Washington, Dc, Us -
Vice President Marketing And R&DFamous Dave'S Of America, Inc. 2009 - 2013Hopkins, Minnesota, UsResponsible for brand growth strategy and execution for this publicly traded award-winning market leader in BBQ with $500M restaurant and consumer packaged goods retail brand. Led a team of 13 marketing and culinary R&D professionals as well as numerous agencies and specialized consultants to grow sales and increase brand loyalty.• Achieved 15% increase in top-line revenue growth from 2009 to 2012 through effective design and execution of annual marketing plans. • Restructured marketing team to emphasize social media and digital marketing focus (web, email, SEO, PPC)• Exceeded EBITDA goals four consecutive years.• Revamped company website, earning best website award (WEBBIE) from Web Marketing Association• Established mobile ordering as new sales channel, adding $1,000,000 incremental sales in first year• Business turnaround and 433% increase in publicly traded share price• Increased franchised retailer support for marketing programs from below 60% in 2009 to 95% • Cultivated a top industry performer in email marketing and loyalty• Installed best product value proposition, creating 13 new topics of market-tested advertisements for marketing calendar, hitting double-digit gains in traffic, sales and profits during promotional time periods and introducing best-selling new product in company history• Created unplanned sales promotion in Q4 2011 that reversed financial forecast of flat to negative sales into positive territory, driving double digit weekly traffic growth of 6% comp sales and allowing company to achieve annual business goals• Embarked on competition BBQ circuit tour to bolster award-winning brand positioning and engaged fans in telling story on social media while winning first place in one of largest competition events in the country• Leveraged one-time appearance on “Fox & Friends” in 2009 into multiple appearances in subsequent years and 14-straight weeks of coverage generating millions of dollars worth of media value for less than $100k -
Vice President Product & Brand MarketingDairy Queen 2002 - 2009Bloomington, Minnesota, UsResponsible for product strategy, market testing, advertising and brand management for this global franchiser of frozen treat stores, with more than 6000 locations. First "CEO" of the Blizzard brand. Created and led cross-functional pipeline team including finance, supply chain, R&D, operations, training, marketing and advertising professionals.• Worked with North American Franchise Advisory Council (U.S. and Canada) proposing and gaining support for unified marketing calendar • Developed retail concept DQ/Orange Julius from three units to 100 locations in two years• Developed supply chain product forecasting system saving millions in obsolete inventory• Nationally recognized for marketing strategy as well as for advertising/brand development (top-rated consumer campaigns from USA Today) • Completed a seven-figure licensing deal with Girl Scouts of USA, resulting in most successful limited-time offer promotion in company history, engaged Warren Buffett as free spokesperson • Appeared with Donald Trump as a judge for “The Apprentice” in October 2005• Increased consumer brand preference for Orange Julius by completely revamping brand identity, including new logo, packaging, retail signage and retail design.• Introduced sophisticated pricing models into product design and business operations resulting in increased unit-level profitability.
Aric Nissen Skills
Aric Nissen Education Details
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University Of Minnesota - Carlson School Of ManagementOperations -
Northwestern UniversityExecutive Education Certificate In Data Analytics / Data-Driven Consulting
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University Of MinnesotaB.A.
Frequently Asked Questions about Aric Nissen
What company does Aric Nissen work for?
Aric Nissen works for Baja Construction Co., Inc.
What is Aric Nissen's role at the current company?
Aric Nissen's current role is CEO | Private Equity Executive | Authentic Leader | Solar Infrastructure | Technology Innovation | Engineering | Construction.
What is Aric Nissen's email address?
Aric Nissen's email address is an****@****era.com
What is Aric Nissen's direct phone number?
Aric Nissen's direct phone number is +195244*****
What schools did Aric Nissen attend?
Aric Nissen attended University Of Minnesota - Carlson School Of Management, Northwestern University, University Of Minnesota.
What are some of Aric Nissen's interests?
Aric Nissen has interest in Exercise, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports, Home Decoration, Cooking, Electronics, Outdoors.
What skills is Aric Nissen known for?
Aric Nissen has skills like Marketing, Brand Development, Strategy, Leadership, Marketing Strategy, Advertising, Social Media Marketing, Marketing Communications, Brand Management, Strategic Planning, Management, Integrated Marketing.
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