Arief Tjitra Salim Email & Phone Number

Singapore

People Leadership:• Lead and manage a team of Research Associates across the entire Asia Pacific (APAC) region to ensure a highly engaged, effective, and productive team through coaching, learning and development, and continuous alignment with the overall company goals and objectivesOperations:• Oversee and lead the development, improvement, and implementation of company processes, systems, and operations in the APAC region• Work closely with the APAC Leadership Team to… Show more People Leadership:• Lead and manage a team of Research Associates across the entire Asia Pacific (APAC) region to ensure a highly engaged, effective, and productive team through coaching, learning and development, and continuous alignment with the overall company goals and objectivesOperations:• Oversee and lead the development, improvement, and implementation of company processes, systems, and operations in the APAC region• Work closely with the APAC Leadership Team to identify and monitor resource gaps, and to ensure efficient resource allocation and management in the APAC teams and businesses• Build, improve, and manage analytics reports and dashboards that help advise the APAC Leadership Team to track and understand the demand and supply, performance, and health of the business verticals in the APAC region• Led the implementation and localization of two company-wide initiatives for the APAC region in 2023, with a positive adoption rate of 77% within the first 6 months of launchProject Management:• Serve as the main coordinator and project manager when liaising with the consulting, marketing, and business development teams in Asia Pacific for all research and data-related projects, processes, and insights• Develop, coordinate, and manage initiatives to continuously improve connectedness and collaboration between internal research groups, as well as the different teams• Ensure the timely delivery of research projects and deliverables by providing adequate support to the Research Directors, Analysts, and Research Associates• Collaborated with the Research and Marketing teams to organize the content for a total of 10 webinars and roundtables in 2023, with an average attendance rate of 70% Show less

Singapore

Primary roles and responsibilities:• Spearheaded and led the establishment of the Research and Analytics division tasked with conducting contract research activities• Supervised and managed all the research and data analytics projects on Artificial Intelligence and big data analytics within the company• Served as the main coordinator and project manager when liaising with the tech, marketing, and business development teams for all research and data-related projects, processes, and… Show more Primary roles and responsibilities:• Spearheaded and led the establishment of the Research and Analytics division tasked with conducting contract research activities• Supervised and managed all the research and data analytics projects on Artificial Intelligence and big data analytics within the company• Served as the main coordinator and project manager when liaising with the tech, marketing, and business development teams for all research and data-related projects, processes, and insightsOther achievements and responsibilities:• Led the repurposing of the Plano company website and was the primary project manager to lead the growth of the website, with a 41-fold (4,100%) increase in traffic observed within the first 5 months• Successfully led the development and launch of the Plano Time Machine (which can be found at timemachine.plano.co), a web-based platform to raise awareness about excessive device use in society• Second author of a systematic review and meta-analysis paper on the relationship between screen time and myopia, which was published in The Lancet Digital Health• First author of three industry-sponsored reports concerning parental awareness and knowledge about myopia, as well as digital eye strain in both adults and children• Spearheaded an activation (physical marketing) initiative to onboard parents into the plano application and conduct market research on parental awareness of myopia• Conducted talks on myopia awareness at more than 100 primary schools across Singapore with a total audience of over 100,000 students and teachers Show less

Singapore

• Established the foundation and logic of the data export structures, data security, and data analysis protocols within the company• Managed, conducted, reviewed, and reported data analysis and insights directly to the Executive Management team• Regularly analyzed and presented trends and findings on the existing data, which was used to direct the future direction of the company’s data science and marketing departments

• Analysed current and emerging market trends in the mobile application space to forecast future trends and demand• Monitored and provided updates on the parental monitoring and eye-related application space and managed the Content Management System (CMS) of the e-commerce component of the application• Created brand and marketing collaterals utilizing digital marketing approaches, which includes e-commerce, website, pamphlet, brochure, and marketing pitch production

Nanyang Technological University

Project: Development of Instructive Biomaterials• Established the protocol and conducted the experiments for data collection, analysis, and presentation purposes• Developed and improved the experimental protocols, which increased its efficiency by more than 300%• Mentored 3 undergraduate researchers keen on the project, of which all three proceeded to continue working on the topic for their final year project and published their research paper in the university’s Undergraduate… Show more Project: Development of Instructive Biomaterials• Established the protocol and conducted the experiments for data collection, analysis, and presentation purposes• Developed and improved the experimental protocols, which increased its efficiency by more than 300%• Mentored 3 undergraduate researchers keen on the project, of which all three proceeded to continue working on the topic for their final year project and published their research paper in the university’s Undergraduate Research Experience on Campus (URECA) programme yearbook• Wrote a research paper and poster on the research topic, which was granted as Highly Commended (top 10% of the global entries) in The Global Undergraduate Awards (UA) 2018 ceremony and was published in their website Show less

• Pursued funding for three ophthalmic technologies incubator projects through government grants and external investor engagements• Revised business plans and created market and financial models to be used for investor engagement requirements• Conducted regular on-site project management at the technology development and market research companies, which solved immediate concerns regarding the project and increased productivity and morale of the team by 25%• Successfully launched and… Show more • Pursued funding for three ophthalmic technologies incubator projects through government grants and external investor engagements• Revised business plans and created market and financial models to be used for investor engagement requirements• Conducted regular on-site project management at the technology development and market research companies, which solved immediate concerns regarding the project and increased productivity and morale of the team by 25%• Successfully launched and secured funding for one of the projects as a registered spin-off company in Singapore Show less

• Conducted business visits and promoted the services that the mobile application may provide to over 500 F&B outlets for new merchant acquisition• Collected data from more than 1,000 food and beverage (F&B) outlets across Singapore, which was used to develop the food and beverage platform in the mobile application

Master Of Business Administration - Mba

Master of Business Administration (MBA) Candidate at Quantic School of Business and Technology

Bachelor Of Engineering (B.Eng. Honours), Bioengineering And Biomedical Engineering, First Class Honours (Highest Distinction)

Activities and Societies: AIESEC NTU; Biomedical Engineering Society; School Tennis Club; PINTU (Indonesian Students Association in NTU).

Gce 'A' Level Equivalent, Science, Valedictorian

Activities and Societies: Science Club; Badminton Club. Achievements and Awards: • Valedictorian of Gandhi Ancol High School for two.

Gce 'O' Level Equivalent, Science

Activities and Societies: Science Club; Badminton Club Achievements and Awards: • Cambridge GCE 'O' Level Certificate • Runner-up.