Ariel Majewski Email & Phone Number

White Plains, New York, Us

White Plains, New York, Us

● Strategize, produce and executes niche-based marketing initiatives that drive engagement, increase exposure and take prospective clients through the sales cycle● Work one-on-one with sales team Practice Leader to develop and execute on team goals ($25M revenue generated team) with marketing content ROI, social selling and lead nurturing ● Produces targeted email campaigns that support lead generation and nurturing strategies● Curates content for printed and electronic collateral including flyers, white papers and case studies● Develops the video marketing strategy and executes ● Supports leadership on broad-based marketing efforts that promote brand awareness, thought leadership and corporate capabilities● Mentors team members beginning with onboarding and continuing to provide guidance and perspective● Trains, guides and mentors marketing interns

White Plains, New York, Us

● Strategized, produced and executed niche-based marketing initiatives that drive engagement, increase exposure and take prospective clients through the sales cycle● Worked one-on-one with sales team Practice Leader to develop and execute on team goals ($25M revenue generated team) with marketing content ROI, social selling and lead nurturing ● Created, executed and analyzed targeted email and direct mail campaigns using effective digital marketing techniques such as Eloqua to generate qualified leads ● Helped position the sales team as thought leaders on social media by sending bi-weekly social media messages inclusive of blog posts, videos and third-party resources using Clear View Social● Established video strategy inclusive of Assurance video hub, the Risky Business Channel and YouTube (increased marketing qualified leads by 40% since incorporating video into marketing strategy)● Produced and storyboard testimonial, promotional and educational B2B videos● Created weekly construction industry e-newsletters using original and repurposed content sent to all clients and prospective clients (6,000+ recipients twice a week)● Monitored, analyzed and reported on Microsoft Dynamics CRM lead generation success● Strategized and executed industry specific (construction and real estate) communications to promote various events, trade shows and speaking engagements across all channels● Curated content for printed and electronic collateral including blog posts, flyers, white papers, case studies and infographics

White Plains, New York, Us

● Served as the communication liaison with public relations firm to support bylined articles, interview opportunities and media outreach● Ghost wrote and edited bylined articles, blog posts and white papers on behalf of senior leadership● Project managed, storyboard and produced educational and newsworthy B2B videos for the Risky Business Channel● Created press releases and fact sheets while maintaining online press room and media clippings● Updated digital libraries Sharepoint 13 and Orchard that held collateral material and external communications● Drafted Request for Proposals (RFPs) and presentations, as well as maintained a database of sample answers and templates (resulting in 25+ new clients)● Interviewed employees and wrote a profile for recruiting newsletters● Created and edited professional employee biographies● Organized, ordered and managed all materials for trade shows to ensure brand standards● Facilitated and organized presentation of MRMH Award to select clients, as well as created case studies, press releases and promotional videos

Hollywood, Ca, Us

● Hosted early screenings of upcoming films and interviewed attending press and target audience● Collected comments and wrote reports of press and target audience opinions which were sent to corresponding studio production companies● Pitched specific marketing opportunities to relevant companies ensuring mutual benefit

Bachelor'S Degree, Public Relations, Advertising, And Applied Communication

1 Semester (17 Weeks), Communications