Ariel Donegá E Silva Email & Phone Number

State Of São Paulo, Brazil

Campinas, São Paulo, Brasil

Mogi Guaçu, São Paulo, Brazil

- Product management of Chambril and HP brands, both for internal as well as export markets.- Focus on innovative paper products: cellulose advancements, sustainable papers and plastic replacement.- Leading the company Spinoff project on the marketing front, working on transitions over 300+ SKUs to new branding, as well as leveraging existing supplier base to ensure lower tooling costs as well as purchasing flexibility.- Creation and maintenance of the product development workflow.- Technical support on packaging issues.- Creation of the product and branding strategy for new products and segments, working closely with strategy and sales teams to define optimum price, profitability, and positioning.- Owner of the product and its recipe, following up with Factory and Technical Assistance teams on production and/or quality issues.- Sales and mix analysis, forging action plans to take product and sales strategies closer to macro goals.- Give sales teams visibility of incoming portfolio and product changes.- Capacitate the sales team and our customers on new products and technologies.- Branding definition, working with world class marketing agencies to define the best possible branding strategies.- Support on Chain of Custody and Certification issues and audits.

Hampton, Virginia, Usa

- Responsible for Strategic Product and Project Management for North America.- Accountable for the Transmissions (Clutches, Torque Converters and Hydraulics) and Electrical Systems (Alternators, Starters and Components) product lines.- Evaluation, selection and development of aftermarket products, to ensure a sustainable Market growth, using my knowledge of the products and strategic objective as well as feedback from Sales and Marketing.- Close relationship with R&D teams and industrial sites to advance market coverage competitively.- Internal and External supplier negotiations towards improving current and future conditions for product portfolio expansion.- Market and application studies for North America, using internal and external databases and sources, ranging from individual application studies to macro-economic analysis.- Follow-up, analysis and interpretation of sales and margin figures for recently launched products, using BI tools. Corrective action plan definition for products with low sales performance.- Creation of product development guidelines for sales and marketing teams to use in the construction of their short and mid-term projections.- Project leadership, directing team members and resources in the phases required to develop, validate, and launch a product.- Alignment of customer needs to our development strategy, via presential or remote meetings.- Action plan definition for replacement of obsolete products.- Represent the company in tradeshows, supporting the Sales team on technical matters during meetings with current, future, or potential customers.- Trainings and support on technical matters to the sales and marketing teams, using my product expertise as well as the R&D network.

Campinas, Brasil

- Allocated in the Clutches, Friction Materials and Electrical Systems Divisions, I was accountable for the total Aftermarket and OES P&L as well as Sales and Business Development and specifically for the Friction Materials Division, accountable for the complete turnover (including Tier-1 and Intracompany).- Main Clients: Schaeffler, Eaton, Valeo Service, Ford, GM, Daimler.- Conceptualization, definition, and implementation of aftermarket sales strategies, short and mid-term.- Creation, execution and follow-up of actions and proposals for maximizing sales and margins, as well as new customer acquisition.- Leadership of quotations for Aftermarket and OES customers, in addition to monitoring existing contracts for price renegotiations. - Focus on customer success and interaction to achieve optimal business performance.- Follow-up on product costs and analysis of impacts, to elaborate proposals to compensate losses and stay within budget.- Market research for new projects regarding pricing, products, and investments.- Monitoring of new product developments, ensuring timing and Project milestones are reached according to customer needs, reporting the main KPIs to management.- Key User for SAP SD module. 1st Tier Support, diagnostics, and corrections.

Campinas, Brasil

- Main line of communication with OEM customers for the Clutches and Friction Materials Divisions. - Main Clients: Renault, PSA, Volkswagen, MAN, Scania, Iveco, Mercedes, Daimler.- Responsible for any material or documentation required by the customer, from Cost Breakdowns to Tooling detailing.- Supporting the Sales Director on quotations in relation to cost detailing, reports, and customer presentations. - Direct contact with the Aftermarket Division in price and rebate negotiations.- Inside Sales for the Friction Materials Division for OEM and Aftermarket customers. Leading quotations and price negotiations as well product development support and follow-up, from tooling purchases, to try-outs, PPAP validations and, SOP.- Sales Administration, inserting prices, purchase orders and schedule agreements on SAP. SD module Key user, providing operational support.

Campinas, Brasil

- Monitored phase in and phase out processes for components as well as conception of the Logistics FMEA. - Bolstered necessary logistics documentation for project monitoring, phase change, and production planning, line time planning, and component availability for prototype assembly. - Defined and implemented packaging standards, in collaboration with the methods department, which met our client's and Valeo´s needs. - Reorganized and restructured the logistical flow of new components, shipping, and certification of components for new projects.

Indaiatuba, Brasil

Campinas, Brasil

Master Of Business Administration, Leadership And Innovation

Business Management - Emphasis On Foreign Trade, Business Management