Arielle Johncox (Kimbarovsky) Email & Phone Number

Chicago, IL, US

Chicago, Illinois, United States

Developed new marketing strategy, including branding strategy, performance marketing, positioning, messaging, and GTM. Rolled out new tools (like Klaviyo for email automation) and processes for team collaboration and efficiency. Introduced goal-setting and measurement framework and analytics to focus/prioritize work. Partnered with cross-functional teams.

Clean Creatives is a movement of creative professionals, agencies, and their clients cutting ties with fossil fuel companies. I built and scaled their Campus Ambassador program on top campuses like Syracuse University and University of Florida, as well as advised on creative campaigns (like a social media house at Cannes Lions Festival of Creativity).

Chicago, Illinois, United States

I help people and brands unlock sustainable growth through actionable, winning strategies. With companies, my sweet spot is blending creativity with a performance mindset, often working on marketing, brand, social, and content strategies. I've been a fractional CMO, launched large-scale integrated campaigns, helped startups with their GTM, set up brand.

Techstars is a leading pre-seed venture capital firm, investing in a diverse, global pool of entrepreneurs and high-growth companies. I partner with Techstars to mentor founders and startup teams going through their various accelerator programs, advising on marketing, business strategy, storytelling for fundraising, and growth.

Chicago, Illinois, United States

M1 is an all-in-one wealth management platform for investing, borrowing, and spending. I built the content and social media team, then scaled it from the first days of our Series B through Series E.We drove all organic marketing at M1, focusing on a healthy mix of brand building and performance-oriented strategies, tactics, and experiments. Our work.

Chicago, Illinois, United States

M1 is an all-in-one wealth management platform for investing, borrowing, and spending. I built the content and social media team, then scaled it from the first days of our Series B through Series E.During this time, I helped us launch key products like our credit card while scaling the team 3x.

Chicago, Illinois, United States

M1 is an all-in-one wealth management platform for investing, borrowing, and spending. I led social media, community, creative content strategy, copywriting, and PR agency management.Key wins included shoring up an active, 40K member subreddit, launching a welcome email to improve onboarding rates, and landing top-tier PR.

Boston, Massachusetts

Led a creative/strategic advertising agency with six departments and 120 staff. Clients included Wayfair, Carnival Cruises, agencies, and VC-backed startups.

Greater Boston Area

Oversaw strategic client relationships for over 25 accounts. Partnered with senior leadership to rebrand and restructure the agency brand, services, and management models.

Boston, Massachusetts

Oversaw the development of integrated campaigns for seven accounts, including strategy, research, and creative production. Clients included The Boston Club and Boston University Athletics.

Boston

Partnered with creatives, media planners, and in-house marketers to establish a social media rebrand and acquisition campaign for a worldwide nonprofit organization, Council on International Educational Exchange. Exceeded campaign targets by 26%.

I supported day-to-day operations, events, programs, and student/alumni startup life at the BUild Lab—BU's innovation center. This included leading workshops on startup marketing, consulting with startups on their product, marketing, and GTM strategies, and curating the space for signature events.

Supported revenue goals via organic social media strategies, PR/content collaboration, targeted ABM campaigns, webinars, and SEO improvements. Coordinated the first large-scale event for customers, prospects, and partners.

Drove brand awareness and growth through global content and social media strategies. Worked across editorial, SEO, social, PR, lifecycle, business development, and partnerships. Partnered closely with product teams to drive storytelling and cross-functional touchpoints.

Remote

Trained 40 Her Campus student ambassadors in various marketing and communications disciplines including PR, content marketing, social media marketing, mass/traditional media communications, and advertising.

Chicago, Illinois

Supported inbound and outbound lead generation strategies through email, PR, SEO, social media, events, and industry-specific integrated campaigns. Supported strategy and creative production.

Highland Park, IL

Built brand and social media playbooks to drive engagement, awareness, and audience growth. Partnered with producers to launch digital campaigns that increased ticket sales by 64% (per show average). Authored brand guidelines.

Chicago, IL

Supported integrated campaign development and market research across a variety of industries including healthcare, tech, and legal. Led user testing and Google Design Sprints to drive aggressive product development cycles.

Chicago, Illinois, United States

Initiated geo-targeted multi-media campaigns to increase property views, leads, and revenue. Oversaw social media channel and content strategy development, authoring playbooks and brand guidelines. Executed and aligned paid and organic campaigns, developed analytics frameworks for campaigns, built creative vision, and crafted holistic messaging.

Master Of Business Administration - Mba

Bachelor Of Science - Bs

Morning Brew Accelerator, Founding Cohort