Senior UX/UI Designer and UX Lead, specialised in creating user friendly digital experiences based on user needs and business goals. Passionate about DesignOps and Design Systems to ensure efficiency and quality throughout the UX process.SkillsUX/UI design ◦ Interaction design ◦ Visual design ◦ DesignOps ◦ Design systems ◦ Coaching ◦ Design thinking ◦ Design sprints ◦ Concepting ◦ Strategy ◦ Interviewing ◦ Customer Journey mapping ◦ Wireframing ◦ Prototyping ◦ Usability testing ◦ A/B testing ◦ Conversion Optimization ◦ Lean UX ◦ Agile / Scrum ◦ Stakeholder ManagementToolsFigma ◦ FigJam ◦ Sketch ◦ Miro ◦ Notion ◦ Abstract ◦ Zeplin ◦ Axure ◦ Microsoft 365 ◦ Jira ◦ ConfluenceIndustriesMedia ◦ Finance ◦ Travel ◦ Marketplace ◦ Fashion ◦ Retail ◦ E-commerce ◦ Retail ◦ Comparison Engine ◦ E-learning ◦ Telecom and morePortfoliowww.ariellevanderlinde.comContactariellevanderlinde@gmail.com | +31653521995