SundayRiley.com and Sunday Riley @ Amazon.com

Bloomingdales.com, Site Merchandising, Men's

Bloomingdales.com, Site Merchandising, Handbags and Small Leather GoodsAnalyzed site category traffic, conversion rates, and customer interactionCurated seasonal trend assortments and boutique categoriesDetermined product sequencing algorithms to drive business priorities, balancing newness and sale with replenishment and basicsTranslated identified trends into actionable opportunities, such as new sequencing strategies or average price pointsCollaborated with cross-functional teams to plan and execute creative marketing campaigns. Provided reporting to guide buying's SKU selectionSet up and tested linking of site creative assets, such as emails or bannersManaged site expereince of three of the largest volume multi-department brand shops on site– MMK, KSNY, and MBMJ

Bloomingdales.com, Site Merchandising, Handbags and Small Leather GoodsResponsible for weekly uploads of new products into content management systems.Reviewed styling directions and final product imagery to ensure they were both helpful and accurate.Organized products into site navigation categories based on attributes. Tracked items marketed on future email and site media to ensure inventory availability at time of feature.

Researched competitive pricing trends amongst top six online accountsTracked new products on Amazon to detect diversion issues involving third party sellersAudited product image catalog to ensure images for retailers were consistent with current packaging

Press Assistant -- Vichy, La Roche Posay, Roger&GalletCoordinated shipments of new products to editors.Initiated new relationships with beauty bloggers and mommy bloggers

Critically evaluated the customer experience of e-commerce retailers to contribute data towards their comprehensive and objective STELLAService ratings of online customer service quality