Arijit Sengupta Email and Phone Number
Arijit Sengupta work email
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Arijit Sengupta personal email
Arijit is a Global marketing leader with over 22 years FMCG experience across Unilever, Reckitt and Colgate. He has a successful track record across over 20 categories covering Home care, Wellness, Nutrition and Personal care. He has built and led businesses across several geographies including India, UK, Indonesia, US and China.DIGITAL AND OMNI-CHANNEL EXPERT:Arijit excels in transforming FMCG brands into best in class in Digital and Ecommerce. He translates consumer insights and brand building principles into powerful omnichannel consumer journeys leveraging Social media, CRM and Ecommerce.P&L LEADER:Arijit’s experience across Marketing, Sales and Trade marketing drives a strong execution and commercial focus. He has turned around large businesses as well as scaled up new startups.He is known for:✔ Developing clear engaging business strategies and executing with excellence. ✔ Strong consumer centricity and insight focus to build highly differentiated and loved brands ✔ Creating winning Innovation programs, which drives competitive advantage. ✔ Leveraging best in class principles in digital and ecommerce, to drive omni channel journeys✔ Consistent P&L result delivery✔ Building winning teams which are agile, learning and highly engaged ✔ Highly collaborative with internal and external partners to build win-win relationships
Zydus Wellness
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CmoZydus Wellness Oct 2024 - PresentAhmedabad, Gujarat, In
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Global Marketing Head - Digital Start UpReckitt 2020 - 2024Slough, Berkshire, GbResponsible for Upspring Internationally - a wellness startup acquired by Reckitt. Led building of the brand and communication, expanding into international markets and driving P&L outperformance. ✓ Scaled up international business 30x ✓ Launched Upspring into 22 countries (incl. China, EU, ANZ) through new GTM focussing on ecommerce✓ Turned business profitable within first year -
Cmo - IndonesiaReckitt 2017 - 2020Slough, Berkshire, GbLed the Marketing department for Reckitt's high priority Indonesia business; Board member and member of Management team; Responsible for Revenue, Operating profit and Market share across 7 categories.✓ Turned around the business and became the fastest growing country in the region. ✓ Drove Digital and Ecommerce Transformation growing ecommerce from 1% to 35% contribution✓ Won "Best Ecommerce business" in Reckitt Globally✓ Turbocharged Nutrition to its highest CAGR growth in 15 yrs
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Senior Marketing Director Asia- Mead Johnson NutritionReckitt 2014 - 2017Slough, Berkshire, GbLed Marketing for the $1bn+ Asian business of Enfagrow; Championed Marketing best practices, Equity, Innovation and Media Strategy for the world's leading baby formula brand, Enfagrow, in Asia.✓ Unified Consumer, Medical, CRM and Ecommerce to drive Omni-channel marketing✓ Drove the largest Enfagrow innovation in 12 years across Asia
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Regional Marketing Director, Fabric Care, AsiaUnilever 2013 - 2014Blackfriars, London, GbSpearheaded marketing for the Unilever fabric care business. Responsible for driving marketing strategy, innovations, communication and business performance for South East Asia and South Asia;✓ Drove category development through education of Fabric conditioner usage in India✓ Winner of the Unilever Innovation award for most successful new launch globally. -
Marketing Director Asean AustraliaUnilever Mar 2010 - Nov 2013Blackfriars, London, GbLed and crafted marketing for Unilever Detergent brands (Surf, OMO, Persil) across Thailand, Philippines, Indonesia, MYSG, Vietnam and Australia✓ Turned around unprofitable Surf business, into the fastest growing region globally.✓ Built new brand communication idea and communication strategy that drove business turnaround
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Global Brand Manager, Personal CleansingUnilever 2007 - 2010Blackfriars, London, GbLed the International expansion of $700mn Health soap business (Lifebuoy) into a Global brandDrove Communication, Innovation and GTM of Lifebuoy into new markets Led the launch of new health formats in India.✓ Championed the launch of Lifebuoy into 13 markets across Asia, South america and Africa✓ Added 45% of the incremental turnover of Lifebuoy globally✓ Built the social mission partnership with International agencies to drive hygiene habits.
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Key Account Manager: Modern TradeUnilever 2004 - 2007Blackfriars, London, GbNational Key account manager for the Unilever portfolio across 2 of India’s largest retail chains Food Bazaar and Reliance. Part of a core team, which developed Best in Class systems to win in Modern Trade.✓ Winner of the HUL Chairmans Award for building world class systems on category management, joint business planning and customer service
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Area Sales ManagerColgate Palmolive 2002 - 2004New York, New York, UsManaged distributive trade in western India.
Arijit Sengupta Skills
Arijit Sengupta Education Details
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Xlri JamshedpurFinance -
St. Xavier'S College (Autonomous), KolkataEconomics
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St. JamesScience
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Sulochanadevi Singhani Devi School
Frequently Asked Questions about Arijit Sengupta
What company does Arijit Sengupta work for?
Arijit Sengupta works for Zydus Wellness
What is Arijit Sengupta's role at the current company?
Arijit Sengupta's current role is CMO | Ex Unilever, Ex Reckitt | 20+ yr building brands globally | P&L Leader | Digital and Ecommerce expert.
What is Arijit Sengupta's email address?
Arijit Sengupta's email address is ar****@****ver.com
What schools did Arijit Sengupta attend?
Arijit Sengupta attended Xlri Jamshedpur, St. Xavier's College (Autonomous), Kolkata, St. James, Sulochanadevi Singhani Devi School.
What skills is Arijit Sengupta known for?
Arijit Sengupta has skills like Fmcg, Brand Development, Brand Management, Brand Equity, Marketing Management, Product Development, Management, Trade Marketing, Global Marketing, Marketing, Marketing Communications, Market Development.
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