Helping your team avoid breaking your environments when making config changes

Helping autistic adults (so far 12,000 newsletter subscribers) to get qualified and find remote jobs. Helping companies learn how to hire and keep autistic employees.

Helped with the transitioning period following the Oribi acquisition

Oribi has joined Linkedin*Enabled product with fitting the value: + Initiated the In-app enablement project which Increased engagement by 100% compared to those who haven’t engaged with it, and by double figure % compared to the same cohort MOM. Doubled week 4 retention. Verified the hypothesis that in a multi-feature product customers need persona-specific (e.g. content marketer, acquisition manager, CRO manager etc), tutorials to make the most of the product. + Lead the Growthbox project - improving new users retention by double figure (week 6 and week 12) for those who received it. Improved engagement by double figure as well (active events per week). Verified the hypothesis that a well-branded, fun, onboarding challenge (in the form of a physical box) will give customers extra motivation to learn the product. +Initiated, designed, conducted, and analyzed churned users' research calls. +Helped with figuring out key retention metrics such as the natural usage frequency and core behavior. +Launched multiple new features with a clear framework (the feature-launch-fit). +Increased integrations installation by 109% (For example, Klaviyo). *Enabled marketing with conveying the value: +Improved demo show rate by 10% MOM, just a month after starting, and by 20% when compared to the same period. Key-learning: drawing prospects’ attention to the time zone when they schedule is crucial. Increased positive reviews on Shopify from 3 to 14 in less than a month. Key learning: involving CS works best. +Launched our monthly newsletter. +Launching two (2) webinars from A-Z— 800 registrants and 300 participants. + Improving conversions using email nurturing campaigns *CS and sales enablement included:+Onboarding and training a new CS team +Ad hoc preparation prior to challenging calls (sales and CS)+Enabling CS and sales about the different personas (created the persona-feature fit guide).+Competitive battle cards and other supporting materials

Mimoona.co.il was a leading Israeli crowdfunding platform ($10M raised on the platform)

Launched and grew from scratch 4 B2C apps among 3 different markets in the US (Gen Z, Millenials, and Actors) using ambassadorship programs, events, influencer marketing, performance marketing, PR (FastCompany), ASO, and celebrity marketing. The apps received high traction within a short time. Worked closely with development and design to translate user feedback into features. Used AppsFlyer/Branch and Amplitude.

One of 15 teams narrowed from 1,200 applicants, participating in one of the top startup incubator programs.

Intern at the Corporate & IT department.