Ari Mizrachi Email & Phone Number

Israel

Binyamina, Il

Creating and representing companies and businesses in semiconductors, MEMS, optics, and more.

Kookot, Lumlookka Patumthanee, Th

In charge of sales and business development in Israel

A marketplace solving the parking problems in cities. We meet social and environmental values. Just Park is based on technology and smart algorithms which enables the users to get what they want immediately.

Strategy, Marketing, Sales, Business Development and Fund-Raising consulting services. Helping companies, from seed stage to mature companies, to successfully develop and execute an effective business strategy and/or marketing plan, create new products, services, new growth engines and drive revenue growth.

My Current focus is on optics, electro-optics and RF.Electrical/Optical/Electro-Optical/RF Component Distribution and Representative

Givat Shmuel, Il

Filtered Internet Service Provider (ISP)Direct consumer direct sales and in-direct through channels.

Bnei Brak, Il

SaaS ERP+CRM solution• In charge of all sales activities.o Direct sales with strategic customers (proven sales).o Build up of an internal sales team.o Analyzing the opportunities and defaults of the market.o P&L• All Marketing & PR activitieso Working with public relations officeo Positioning & Awarenesso Offline & online campaign management, including negotiations of media exposure.

Yokneam, Il

Design & manufacture optical components for fiber-optic market, mainly for the FTTx, CATV & data-com segments• In charge of all marketing, sales & business development activities worldwide.o Direct sales with strategic customers (proven sales).o Finding, evaluating, choosing and negotiating with distributors for each region/country.o Finding and evaluating partners worldwide (manufacturing, joint reference designs, marketing, etc.).• Product management, pricing policy, strategy and product price listing.• Defining and leading the marketing & sales strategy• All Marketing & PR activitieso All MarCom activities (including writing PRs)o Defining the Web site needs and the target audience.o Offline & online campaign management, including negotiations in buying media.

• Characterizing the product market segments, prioritizing them and targeting the sales activities accordingly. o Marketing & product material definition and in most cases actually writing the relevant papers. o Working with the R&D team on the market requirement Vs. product capability.• In charge of sales activities in Asia, Europe and Middle East. o Finding, evaluating, choosing and negotiating with distributors for each region/country. o Dealing directly with strategic customers in each region. o Public presentations and publications in professional newspapers.• Responsible for pricing policy, strategy and product price listing.• Finding and evaluating business and technical partners worldwide. o Technical partners that would develop applications based on RFWaves products. o Business partners with strong marketing powers in specific areas and regions. • Initializing the ERP system in the company.

Stockholm, Se

• Running a business which included up to 5 employees.• Business plan writingo Market analysis researcho Presentation to angels and VCs• Business and technical consultancy to companies.o Business plan writing & market analysis.o Management & business development consultancy.

Milpitas, Ca, Us

ATA Product Line Manager (2nd position in M-Systems): • Definition and design of the ATA controller (ASIC). Managing the development team and playing an active part in the programming of the main layer of code for the ATA controller. • Establishment of a production line with the capability of manufacturing the line of products based on the ATA controller. • Preparing the marketing and sales force for the new line of products by means of seminars, workshops, etc. • Independent customer support, as well as aiding the sales force in assisting key customers throughout the world. Technical Marketing Manager (1st position at M-Systems):• Responsible for all the technical support in the company including creation of all the technical marketing material. • Delivering technical presentations, seminars and workshops to all marketing and sales channels in the company. • On-site support of customers throughout the world, especially in Europe and Asia.

Chesterfield, Mo, Us

• Designing and programming complex modules for the billing systems of Bell South Telephony Company. • Programming in C, COBOL and Visual Basic. All programming included integrated SQL queries (DB2, Oracle).

Designing and programming of complex modules in C/C++ and TurboPascal.

Mba, Executive Mba

Education record

Bsc, Electronic Engineering