Data Analytics Director
Lead the data analytics team to provide strategic data support to the company's senior management, make data-driven business decisions, and help the company stay ahead in the competitive market.Promoted the construction of data culture across the company, developed and implemented multiple data analytics projects, optimized customer acquisition and retention strategies, and increased customer retention by 15%.Designed and implemented advanced customer segmentation models, improved precision marketing capabilities, and brought 20% sales growth.Worked closely with the IT team to build the company's data lake and data warehouse infrastructure to ensure efficient storage and access to data.Managed external data suppliers and partnerships to ensure data integrity, compliance, and security