Ari Strauch Email & Phone Number

Combining vast amounts of experience in both client relations as well online marketing strategy, my responsibilities include launching client reputation management campaigns, setting the strategy for these campaigns and seeing them through to completion.As the company is one of the world wide leaders in the digital brand management market, I am tasked with helping to secure new clients, managing relationships with current customers and helping to set the company's search engine optimization and online marketing blueprint.Be in touch to find out how we can dramatically impact your online presence. http://www.fiveblocks.com

Along with being its CEO and co-founder, I was the lead engineer at A+F SEO, a search engine optimization firm with a 100% success rate of bringing any and all targeted keywords to the top of Google in the fastest time possible. Working in SEO for over a decade, I was one of the pioneers of the industry, attended and consulted on many of the groundbreaking events early in the 2000’s and am known throughout the SEO world.Our firm continued down this path and continued this tradition of innovation by shaking up the industry in becoming one of the first SEO companies to provide guarantees of their services.

• Advertising: Sourced, referenced, selected and managed outsourced SEO, Google AdWords and Comparison Search Engine firms based on results, response time and price. Reduced investment from 30% cost of sale to under 20% cost of sale in 6 months.• SEO: After managing the outsourced SEO company for three months, proactively took the SEO effort back in-house; strategically placed four top keywords to Page 1 in Google within 6 weeks.• Direct selling: Personally managed all direct selling efforts; oversaw purchase process via major online retail outlets. Increased average sales from $2,500 daily to $3,500 daily.• Analytics: Oversaw all analytics and reporting; analyzed and advised CEO weekly on traffic, landing pages, effective changes.

• Created, managed and executed the Company’s internet marketing strategies by managing a team of 8 including SEO, social media, marketing content, web programming, design, online advertising. Provide leadership in defining online market positioning, tactical planning, projections & forecasts.• Designed, built and managed the online marketing department from ground up. This includes SEM, Affiliate Marketing, CPA/CPC/CPM and E-mail Marketing, as well has managing creative development. Responsible for all related human resources functions including recruitment and employée review and performance cycle.• Successfully created, implemented and championed Company’s first Search Engine Optimization (SEO) program with front page results in all major search engines for all targeted keywords. • Develop link building strategies to increase search engine rank.• Direct development of all online marketing channels including SEM (Google AdWords, MSN AdCenter), advertising, banner campaigns, acquisition programs, paid and organic search, and affiliate relationships.• Lead website optimization initiatives to dramatically improve customer experience. This includes implementation of landing pages, search functionality, overall site architecture, overall site usability. • Ultimate ownership of web development and web site design. Responsible for creative strategy and managing external media and creative agencies.• Provided statistics analysis using Urchin, Google Analytics and WebTrends and present strategic growth recommendations to C-level management.

2001 - 2002 Jerusalem Municipality Jerusalem, Israel Webmaster • Responsible for managing the strategy, development, content creation and maintenance of the English language official municipality website using ASP, SQL and VisualBasic.• Optimized site for search engines, interactivity, usability, and CSS web standards.• Increased site usability exponentially to include navigation, forms, maps, calculator, etc. which resulted in visitors spending more time at the site.

• As a core team member, responsible for the development, coding, design, and tools for popular and mainstream B2C e-commerce websites using HTML, Perl, Java and CGI.• Responsible for requirement analysis and review. Coding, testing and bug fixing. Communicated with the client to get the changes approved.• Promoted within 6 months from HTML developer.