Arjan Baars
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Arjan Baars Email & Phone Number

Marketing and Customer Service Director Fijn Wonen at Fijn Wonen
Location: The Randstad, Netherlands, Netherlands 11 work roles 2 schools
1 work email found @fetimgroup.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Work email a****@fetimgroup.com
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Current company
Fijn Wonen
Role
Marketing and Customer Service Director Fijn Wonen
Location
The Randstad, Netherlands, Netherlands
Company size
81 employees

Who is Arjan Baars? Overview

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Quick answer

Arjan Baars is listed as Marketing and Customer Service Director Fijn Wonen at Fijn Wonen, a company with 81 employees, based in The Randstad, Netherlands, Netherlands. AeroLeads shows a work email signal at fetimgroup.com and a matched LinkedIn profile for Arjan Baars.

Arjan Baars previously worked as Marketing & Customer Service Director Fijn Wonen at Fijn Wonen and Director Commercial Business Development (business development & digital transformation) at Fetim Group. Arjan Baars holds Master Of Science, Economics from Erasmus University Rotterdam.

Company email context

Email format at Fijn Wonen

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{first_initial}{last}@fetimgroup.com
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Profile bio

About Arjan Baars

Commercial, fact driven and experienced director with a passion for brands, people and results. Being competitive I get my energy out of working with people, embracing new challenges and make the hard work pay back by achieving strong results. Digital savy, hands on and driven by a thirst to learn, improve and adapt.I have a successful record of driving the sustainable, profitable growth of business and brands through building clear strategic direction, developing strong teams, building brands and keeping the customer at heart. My success is driven by my purpose: Make the impossible possible. I lead with enthusiasm, ambition and drive to get the best out of the people I work with and inspire them to make the impossible possible. In my career I developed a wide skill set, amongst others (digital) Marketing, Communications, Product development, P&L management, Digital Transformation, Change management, Performance marketing, General management, E-commerce, Business development, People management, Sales.

Listed skills include Brand Development, Fmcg, Marketing Management, Trade Marketing, and 33 others.

Current workplace

Arjan Baars's current company

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Fijn Wonen
Fijn Wonen
Marketing and Customer Service Director Fijn Wonen
Amsterdam, NH, NL
Website
fijnwonen.nl
Employees
81
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Company profile
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11 roles

Arjan Baars work experience

A career timeline built from the work history available for this profile.

Marketing And Customer Service Director Fijn Wonen

Fijn Wonen

Amsterdam, NH, NL

Marketing & Customer Service Director Fijn Wonen

Current
Fijn Wonen

Heerenveen, Friesland, NL

May 2023 - Present

Director Commercial Business Development (Business Development & Digital Transformation)

Fetim Group

Amsterdam, Noord-Holland, NL

Part of the Management team of Fetim (family owned B2B company). I am responsible for the new business development and marketing of the company together with 15 subordinates. As part of my assignment I am tasked to lift the commercial side of the company to the next level and accelerate the digital transformation of the company.

Aug 2021 - May 2023

Category Director Bugaboo - Private Equity - (Product Marketing)

Bugaboo

Amsterdam, NL

Within Private Equity owned company, tasked to extend the brand into new categories beyond strollers, from initiating attractive categories for the company to developing a competitive product portfolio (through internal development, outsourcing, partnership, M&A) and building capabilities for long term success

Dec 2019 - Aug 2021

General Manager Global Beauty And Personal Care Gifting & E-Commerce Europe (Business Development)

Unilever

Blackfriars, London, GB

Built an end-2-end gifting strategy, delivered a new “start-up” business (consisting of 9 FTE and ~€390*mio turnover) with strong ambitions for future. Opened new sales channels and set up an effective business model across multiple markets for this channel

Sep 2018 - Dec 2019

Global Director Axe-Lynx Masterbrand And Unilever Male Grooming (Digital Marketing)

Unilever

Blackfriars, London, GB

- Responsible for the brand performance across categories and geographies (mix of developed and developing markets) - 10 reports -€ 950mio* turnover- Delivered: Crafted several global product & digital driven communication mixes/ plans and launched successfully in market; As youth lifestyle brand digital, influencer & omnichannel marketing was key to.

Apr 2014 - Aug 2018

Regional Category Manager Deodorants Cee (Business Development)

Unilever

Blackfriars, London, GB

- Part of EU leadership team, responsible for the performance of the deodorant category in Central and Eastern Europe (CEE) – leading a cross functional team and 3 direct reports — € 149 MIO turnover* - Delivered a successful business turnaround of the total Unilever deodorant category in CEE (growing turnover, profit and marketshare sustainably)

Mar 2012 - Mar 2014

Brand Manager Axe Cee & Rub (Digital Marketing)

Unilever

Blackfriars, London, GB

- Tasked to grow the brand (€54 mio* turnover) in one of the most challenging regions of EU (developing market) with the support of 1 direct report- Delivered growth in turnover, marketshare and equity

Mar 2011 - Apr 2012

Brand Manager Axe Benelux (Digital & Trade Marketing)

Unilever

Blackfriars, London, GB

- Role: Responsible for P&L and marketing of AXE across 3 countries (NL, BE, L) - 2 direct reports - € 45 MIO business* - Delivered: Reshaped activity plan and agency structure based on synergies across the markets, resulted in reward winning and leading edge digital marketing activations followed by strong business performance (USG, share & equity)

Jan 2008 - Mar 2011

Sales And Marketing Manager Slimfast

Unilever

Blackfriars, London, GB

- P&L/Sales/ marketing responsible for SlimFast in NL (€ 6mio revenue)- Delivered: Strategy & implementation of exit of SlimFast out of Dutch retail market

Sep 2006 - Dec 2007

European Brand Manager Creams (Product Marketing)

Unilever

Blackfriars, London, GB

Delivered multiple product innovation and communication mixes in the Spreads and Cooking Category

Nov 2004 - Sep 2006
Team & coworkers

Colleagues at Fijn Wonen

Other employees you can reach at fijnwonen.nl. View company contacts for 81 employees →

DH Dineke Haaksema-Lagendijk Dineke Haaksema-Lagendijk Colleague at Fijn WonenGroningen, Groningen, Netherlands, Netherlands View → MH Mark-Willem Hofland Mark-Willem Hofland Colleague at Fijn WonenLeidschendam, South Holland, Netherlands, Netherlands View → SV Serra Van Der Spek Serra Van Der Spek Colleague at Fijn WonenGreater Groningen Area, Netherlands View → JV Jorn Van Der Weide Jorn Van Der Weide Colleague at Fijn WonenUtrecht, Utrecht, Netherlands, Netherlands View → BV Bram Van Der Velde Bram Van Der Velde Colleague at Fijn WonenLeek, Groningen, Netherlands, Netherlands View → FV Ferry Van Asperen Ferry Van Asperen Colleague at Fijn WonenGreater Groningen Area, Netherlands View → EG Evert Groot Evert Groot Colleague at Fijn WonenAmsterdam Area, Netherlands View → GV Gerrit Van Kuijk Gerrit Van Kuijk Colleague at Fijn WonenUrk, Flevoland, Netherlands, Netherlands View → RV Raymond Van Der Meerendonk Raymond Van Der Meerendonk Colleague at Fijn WonenHaarlem, North Holland, Netherlands, Netherlands View → BI Bertwin Ijspeert Bertwin Ijspeert Colleague at Fijn WonenIjsselmuiden, Overijssel, Netherlands, Netherlands View →
2 education records

Arjan Baars education

Master Of Science, Economics

Erasmus University Rotterdam

Business/Commerce, General

Harvard University, Cambridge, Usa
FAQ

Frequently asked questions about Arjan Baars

Quick answers generated from the profile data available on this page.

What company does Arjan Baars work for?

Arjan Baars works for Fijn Wonen.

What is Arjan Baars's role at Fijn Wonen?

Arjan Baars is listed as Marketing and Customer Service Director Fijn Wonen at Fijn Wonen.

What is Arjan Baars's email address?

AeroLeads has found 1 work email signal at @fetimgroup.com for Arjan Baars at Fijn Wonen.

Where is Arjan Baars based?

Arjan Baars is based in The Randstad, Netherlands, Netherlands while working with Fijn Wonen.

What companies has Arjan Baars worked for?

Arjan Baars has worked for Fijn Wonen, Fetim Group, Bugaboo, and Unilever.

Who are Arjan Baars's colleagues at Fijn Wonen?

Arjan Baars's colleagues at Fijn Wonen include Dineke Haaksema-Lagendijk, Mark-Willem Hofland, Serra Van Der Spek, Jorn Van Der Weide, and Bram Van Der Velde.

How can I contact Arjan Baars?

You can use AeroLeads to view verified contact signals for Arjan Baars at Fijn Wonen, including work email, phone, and LinkedIn data when available.

What schools did Arjan Baars attend?

Arjan Baars holds Master Of Science, Economics from Erasmus University Rotterdam.

What skills is Arjan Baars known for?

Arjan Baars is listed with skills including Brand Development, Fmcg, Marketing Management, Trade Marketing, Marketing Strategy, Axe, Customer Insight, and Brand Management.

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