Arjen De Vries

Arjen De Vries Email and Phone Number

Owner and Interim Manager and Consultant - Digital, Marketing, CX and CRM, MarTech, Growth @ Digitalminders - digital impact
Amsterdam, NH, NL
Arjen De Vries's Location
The Randstad, Netherlands, Netherlands, Netherlands
Arjen De Vries's Contact Details

Arjen De Vries personal email

About Arjen De Vries

👋🏻 Available for interim or permanent positions. Contact: +31618806455 | arjen@digitalminders.nl“𝘈𝘳𝘫𝘦𝘯 𝘪𝘴 𝘢𝘯 𝘰𝘶𝘵𝘴𝘵𝘢𝘯𝘥𝘪𝘯𝘨 𝘭𝘦𝘢𝘥𝘦𝘳 𝘪𝘯 𝘵𝘩𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭 𝘢𝘨𝘦. 𝘏𝘦 𝘩𝘢𝘴 𝘢 𝘩𝘢𝘯𝘥𝘴-𝘰𝘯 𝘢𝘵𝘵𝘪𝘵𝘶𝘥𝘦 𝘪𝘯 𝘦𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨 𝘩𝘦 𝘥𝘰𝘦𝘴 𝘢𝘯𝘥 𝘬𝘯𝘰𝘸𝘴 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨, 𝘥𝘪𝘨𝘪𝘵𝘢𝘭 𝘢𝘯𝘥 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘺 𝘪𝘯𝘴𝘪𝘥𝘦 𝘢𝘯𝘥 𝘰𝘶𝘵. 𝘏𝘦 𝘬𝘯𝘰𝘸𝘴 𝘩𝘰𝘸 𝘵𝘰 𝘤𝘰𝘯𝘯𝘦𝘤𝘵 𝘵𝘩𝘦 𝘥𝘰𝘵𝘴 𝘵𝘰 𝘮𝘢𝘬𝘦 𝘪𝘮𝘱𝘢𝘤𝘵 𝘢𝘯𝘥 𝘳𝘦𝘴𝘶𝘭𝘵𝘴.” - reference C-level executiveI am results-oriented marketing professional with over 20 years of experience in digital marketing. Proven track record in smart and efficient marketing at global scale, leveraging consumer insights, data and analytics, driving digital transformation and business growth. Colleagues value me for my openness, transparency, integrity, entrepreneurial and commercial spirit, creativity, no-nonsense attitude, and data-driven and performance-oriented approach. I have a strong commercial focus, adept at mobilizing people and getting things done. I am a practical team player willing to roll up my sleeves, collaborating closely with all business stakeholders, providing direction, business cases, and clarifying deliverables. I can switch effortlessly between strategy and execution, with a strong focus on continuous optimization and automation to achieve results. 𝗛𝗢𝗪 𝗖𝗔𝗡 𝗜 𝗛𝗘𝗟𝗣 𝗬𝗢𝗨?• Boosting commercial performance (sales, leads, conversion)• Enhancing marketing effectiveness/efficiency (marketing ROI optimization, automation)• Building brands and launching products and services (go-to-market strategies)• Implementing data-driven, smart marketing and sales (digital marketing, CRM, Martech, data & analytics)• Managing 360-degree campaigns (branding, performance, full funnel, customer lifecycle)• Crafting best-in-class customer experiences, optimizing customer journeys• Building great websites, e-commerce platforms, apps (best UX, conversion, seo-proof)• Building and leading high-performance teams• Building Digital Marketing Ecosystem (connected CMS, CRM, MarTech, Channels and more)• Enhancing digital and data capabilities / platform vendor selection (CRM, Marketing Technology, Data Management platforms, CDP)• Implementing Agile way-of-working (certified Product Owner)• Managing transformation/change (digital, CX, marketing transformation) • Leading projects & programs (innovation, AI, team upskilling, automation, etc.)

Arjen De Vries's Current Company Details
Digitalminders - digital impact

Digitalminders - Digital Impact

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Owner and Interim Manager and Consultant - Digital, Marketing, CX and CRM, MarTech, Growth
Amsterdam, NH, NL
Website:
digitalminders.nl
Employees:
1
Arjen De Vries Work Experience Details
  • Digitalminders - Digital Impact
    Owner And Interim Manager And Consultant - Digital, Marketing, Cx And Crm, Martech, Growth
    Digitalminders - Digital Impact
    Amsterdam, Nh, Nl
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  • Digitalminders - Digital Impact
    Owner & Interim Manager / Consultant - Digital, Marketing, Cx/Crm, Martech, Growth
    Digitalminders - Digital Impact Nov 2013 - Present
    Hilversum, Nl
    • Various interim positions and consultancy assignments to support organizations transform and enhance (digital) business performance• From implementing data-driven, customer-centered marketing and commerce strategies, creating best-in-class digital experiences, to building future-proof digital, data, and people capabilities. We know how to kickstart and make your business growth happen.--- 𝗙𝗲𝗲𝗹 𝗳𝗿𝗲𝗲 𝘁𝗼 𝗰𝗼𝗻𝗻𝗲𝗰𝘁 𝗼𝗿 𝘁𝗼 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝗺𝗲 𝘃𝗶𝗮 𝗮𝗿𝗷𝗲𝗻@𝗱𝗶𝗴𝗶𝘁𝗮𝗹𝗺𝗶𝗻𝗱𝗲𝗿𝘀.𝗻𝗹𝗔𝗥𝗘𝗔𝗦 𝗢𝗙 𝗘𝗫𝗣𝗘𝗥𝗧𝗜𝗦𝗘𝗦• Growth Strategy, Marketing Strategy, Marketing Excellence, Go-To-Market Strategy• Digital Strategy, Digital Transformation, Marketing Transformation, Digital Acceleration• Digital Marketing, Performance Marketing, Growth Hacking, Marketing Automation, Online Advertising, Content Marketing, Social Media, SEO, Conversion Optimization, E-mail Marketing• Brand Strategy, Customer Insights• Customer Lifecycle Management (CLM/CLV), Lead / Demand Generation • eCommerce, Digital Commerce, Marketplaces• Customer Experience Management (CX), Digital Experience, Customer Journey• Marketing ROI / ROAS Optimization• Data & Analytics, Dashboarding• CRM, Marketing Technology & Data Management Platforms (CDP, DMP) • Digital Product Development, Product Strategy & Roadmaps, User Experience (UX) • Agile Scrum (certified Product Owner) • Transformation, Change Management 𝗔𝗩𝗔𝗜𝗟𝗔𝗕𝗟𝗘 𝗙𝗢𝗥 𝗥𝗢𝗟𝗘𝗦Head of Marketing, Head of Digital, Digital Lead/Expert, Digital Accelerator, Head of Growth, Ecommerce Manager, Digital Business Manager, Digital Consultant, Digital Marketing Consultant, Digital Strategy Consultant, Digital Project/Program Manager, Sr. Product Owner, Head of Digital, Growth/Digital Marketer, Marketing Director, Head of Marketing, Head of CX, CMO, CDO, Customer Experience Manager/Expert, MarTech/CRM/Marketing Automation (implementation) Specialist, Digital Transformation Manager
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  • Digitalminders - Digital Impact
    Fractional Cmo/Cco/Cdo
    Digitalminders - Digital Impact Nov 2013 - Present
    Hilversum, Nl
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  • Digitalminders - Digital Impact
    Growth Coach/Mentor & Investor - Entrepreneurs, Start-Ups With Growth Ambitions
    Digitalminders - Digital Impact Nov 2013 - Present
    Hilversum, Nl
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  • The Data Agency
    Advisor
    The Data Agency May 2024 - Present
    Nieuwegein, Utrecht, Nl
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  • Eva Optic B.V.
    Head Of Growth (A.I.)
    Eva Optic B.V. May 2024 - Present
    Zwartsluis, Nl
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  • Shoppingtomorrow - Thuiswinkel.Org
    Expert
    Shoppingtomorrow - Thuiswinkel.Org Mar 2024 - Present
    Ede, Gelderland, Nl
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  • Martechpro
    Martech Consultant / Owner (Marketing Automation, Cdp/Dmp, Personalization, Crm/Cx, Campaign Tools)
    Martechpro Jan 2020 - Present
    Independent advice, selection and implementation services of platforms/tooling. Expert in creating future-proof capabilities and building digital ecosystems: connecting website/ecommerce platforms, CRM, MarTech, CDP, DMP, ERP, PIM platforms. Experience with: Salesforce, Microsoft Dynamics, Google, Adobe Experience Cloud, Oracle CX/Sales/Marketing, SAP, Bloomreach, Segment, Tealium, Bluconic, Relay42, Piwik Pro, Spotler, Squeezely, Braze, ActiveCampaign, Klaviyo, Clang, Hubspot, Zoho, Marketo, Act-on, Pardot, Liveramp/Hubu, Infosum, Snowflake, Funnel.io, Supermetrics, and many more.
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  • Arcadis
    Global Director Digital Marketing, Martech, Data & Analytics
    Arcadis Jan 2022 - Dec 2023
    Amsterdam, Nederland, Nl
    • Responsible for (digital) marketing activities including team management. Developed strategy, new operating model and built capabilities (people, data, tech). • Built best-in-class Digital Ecosystem and introduced smart efficient marketing and campaigning at global scale. Led digital product development (websites, apps), CRM, MarTech, Data & Analytics, Paid Media/Advertising. Social Media, SEO. Optimized customer journeys, enhanced digital and data capabilities, and launched various multichannel campaigns for branding, demand/lead generation, Account Based Marketing (ABM) for services and digital products. • Achieved significant growth in clients and revenue, leads, client engagement, website traffic and brand visibility/awareness. Winner Best International Campaign B2B Marketing Awards.Member of Executive Marketing Leadership team. Leader of Center of Excellence Digital Marketing Practice. Artificial Intelligence (AI) for Marketing Taskforce Leader. Strategy and Program Leader of M&A Integration workstreams. Winner Best International Campaign B2B Marketing Awards.Arcadis is a leading global sustainable design and engineering firm (36,000 fte, active in 70+ countries, €4bn revenue)
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  • Vloerkledenwinkel
    Director Marketing & E-Commerce / Head Of Growth (A.I.)
    Vloerkledenwinkel Aug 2020 - Dec 2021
    Hilversum, Nl
    • Advised board on growth strategy. Implemented new marketing strategy, built new team and enhanced e-commerce and marketing capabilities. • Set-up new e-commerce platform (Shopify Plus), B2B store (wholesale), PIM/ERP platform and warehouse software, implemented POS, market places and other sales channels. Led Marketing, Online Marketing, UX, CRO, E-mail, Social, Paid Media, Marketplaces, Analytics & Dashboarding.• Achieved double digit growth in net revenue for both omnichannel and e-commerce sales (company record), significant increase conversion, and significant improvement marketing ROI. Vloerkledenwinkel, omnichannel retailer for rugs in Benelux (consumer and professionals)
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  • Mediq
    Manager Digital Marketing, Marketing Automation, Analytics (A.I.)
    Mediq Oct 2019 - Jul 2020
    De Meern, Nl
    • Developed digital marketing strategy including business case for board. Set-up new team, implemented new ways-of-working, launched new website, optimized customer journeys, and introduced new ways of advanced, data-driven campaigning. Led SEA, Display, SEO, Social Media, E-mail Marketing automation, CRM, CRO, Analytics & Dashboarding. • Achieved significant growth brand awareness, website traffic, leads, and improved service and overall customer experience. Winner NL9+ CX Business Challenge (external CX battle).Mediq, market leader in health services Europe, private equity owned
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  • Vereniging Eigen Huis
    Program Manager Cx/Crm, Martech, E-Mail Marketing (A.I.)
    Vereniging Eigen Huis May 2018 - Aug 2019
    Amersfoort, Utrecht, Nl
    • Advised board on how to enhance customer experience and to implement data-driven, customer centered marketing, commerce, and service. • Led company-wide program to leverage data and systems to enhance processes and way-of-marketing. Developed strategy, enhanced team and implemented various improvements in way-of-working, processes and systems for CRM, marketing automation, and e-mail marketing.Vereniging Eigen Huis, largest association for (future) home owners in NL
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  • Port Of Amsterdam
    Head Of Digital Channels / Product Owner Digital (A.I.)
    Port Of Amsterdam Nov 2017 - May 2018
    Amsterdam, -, Nl
    • Responsible for all digital channels. Set-up and led product team online. Guided organization in Agile Scrum way-of-working and professionalize digital product development. • Worked on improving digital products/experience; website platform and (new) applications, functionalities. Led cross-functional team: UX/UI, development, content, SEO, analytics, CRO, marketing. • First successful Agile Scrum team within organization.Port of Amsterdam, top-5 largest seaports of Europe and one of world’s important logistics hub
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  • Kiwa
    Digital Consultant (A.I.)
    Kiwa Nov 2016 - Dec 2017
    Rijswijk, Zuid-Holland, Nl
    • Advised and directed board on how to embrace digital growth opportunities(sales/marketing/service) in order to improve their global digital presence and impact. • Set-up new global website (multi-language) platform (25+ countries) including product strategy and roadmap. Consultancy on various topics: brand strategy, digital marketing, CRM, ERP, CMS.Kiwa, leading global company (40+countries) in testing, inspection and certification services
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  • Vereniging Eigen Huis
    Marketing Manager Go-To-Market (A.I.)
    Vereniging Eigen Huis Jul 2017 - Oct 2017
    Amersfoort, Utrecht, Nl
    • Advised board on go-to-market strategy for one of the companies' services. Developed strategy, optimized user journeys, implemented data-driven, full funnel marketing, and introduced smart, intelligent ways of campaigning. • Achieved commercial targets within 3 months and enhanced marketing ROI significantly.Vereniging Eigen Huis logoConsultant & Program Manager CX/CRM, Martech, E-mail Marketing (a.i.)Consultant & Program Manager CX/CRM, Martech, E-mail Marketing (a.i.)Vereniging Eigen HuisVereniging Eigen HuisMay 2018 - Aug 2019 · 1 yr 4 mosMay 2018 - Aug 2019 · 1 yr 4 mosAmersfoort, NetherlandsAmersfoort, Netherlands• Advised board on how to enhance customer experience and to implement data-driven, customer centered marketing, commerce, and service. • Led company-wide program to leverage data and systems to enhance processes and way-of-marketing. Developed strategy, enhanced team and implemented various improvements in way-of-working, processes and systems for CRM, marketing automation, and e-mail marketing.Vereniging Eigen Huis, largest association for (future) home owners in NL
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  • Akzonobel
    Global Digital Cx Director (A.I)
    Akzonobel Jan 2016 - Sep 2016
    Amsterdam, Noord Holland, Nl
    • Responsible for the digital performance of B2B brands. Developed strategy and led various initiatives for marketing, digital marketing, digital product development. Led cross-functional team (Netherlands, UK, India): UX/UI, development, SEO, Paid Media, Social Media, CRM, Marketing Automation, Data & Analytics. • Product Owner for Website/App. Set-up and rolled-out new global website platform and app (25+ countries). Implemented various activation programs and campaigns for brand and product launches.AkzoNobel, leading global paints and coatings company (50,000 fte, 50+ countries)RECOMMENDATION Global Digital & E-commerce Program Director: “Arjen is a very skilled and experienced (Digital) Marketer with a wealth of agile and lean development and delivery experience. Arjen particularly excelled in his role as Global Digital Customer Experience Lead for AkzoNobel’s professional global brand initiatives. Arjen has impressive stakeholder-management, effortless management, and direction of multidisciplinary teams and the ability to set and deliver digital, content and activation strategies at global and individual country level. Arjen has prime position in my rolodex as THE go to ‘All-round digital professional heavyweight.”
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  • Blippar
    Head Of Benelux / Marketing Partnerships
    Blippar Jun 2014 - Apr 2015
    London, Gb
    • Set-up and led the Blippar team for the Benelux region. Defined and implemented go-to-market strategy and managed team.• Led various client projects; digital marketing projects and campaigns for top-tier clients (i.e. Pepsi, Lays, Heineken).Blippar, world’s leading creative augmented reality tech company. Clients includes world's leading brands including Coca-Cola, PepsiCo, Disney, P&G, Nestlé, Jaguar, L’Oréal, Condé Nast, and Hearst.
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  • Layar
    Director Marketing & Creative Services
    Layar Feb 2014 - Apr 2015
    Amsterdam, North Holland, Nl
    • Led the team responsible for brand, client acquisition/retention, and partnerships.• Developed multichannel campaigns across customer lifecycle. Led SEA, E-mail, Content Marketing, Display, SEO, Social Media, E-mail Marketing automation, CRO.• Set up new business unit (Creative Studio) for bespoke client projects. Layar, world’s leading augmented reality mobile app SAAS platform with more than 40M downloads. Clients includes world's leading brands, agencies and publishers, i.e. Hearst, Net-a-Porter, Pearson, Sanoma, Jaguar, BMW, Mercedes-Benz).
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  • Dpg Media Nederland
    Head Of Marketing Partnerships / Agency
    Dpg Media Nederland Sep 2012 - Jan 2014
    Amsterdam, Noord-Holland, Nl
    • Set-up new business unit / internal agency for bespoke partnerships key accounts. Managed team, P&L responsible, and led various client projects: (digital) marketing programs, content marketing partnerships, activations campaigns. Clients includeVodafone, KPN, HP, Microsoft, Samsung, Sony, Bol.com, Coolblue.• Achieved significant revenue growth, won award (SJP Magneet) for best recruitment/employer branding campaign for National Police in 2013.
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  • Vnu Media
    Head Of Marketing Partnerships / Agency
    Vnu Media Jul 2010 - Sep 2012
    Amsterdam, Noord-Holland, Nl
    VNU Media, largest multimedia publisher in Benelux• Set-up new business unit / internal agency for bespoke partnerships key accounts. Managed team, P&L responsible, and led various client projects: (digital) marketing programs, content marketing partnerships, activations campaigns. Clients includeVodafone, KPN, HP, Microsoft, Samsung, Sony, Bol.com, Coolblue.• Achieved significant revenue growth, won award (SJP Magneet) for best recruitment/employer branding campaign for National Police in 2013.
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  • Vnu Media
    B2B Marketing Manager / Publisher
    Vnu Media May 2006 - Jul 2010
    Amsterdam, Noord-Holland, Nl
    • Responsible for B2B-marketing of brand portfolio (Computable, Emerce and CRN/Channelweb) and P&L responsible as publisher for various brand and line extensions. Introduced new extensions. Managed sales, editorial, marketing, product. • Achieved significant revenue growth. Won award (LOF-prijs) for best cross-media B2B-brand with Computable.VNU Media, largest multimedia publisher in Benelux
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  • Tweakers.Net
    Marketing Manager Tweakers.Net
    Tweakers.Net Apr 2009 - Jul 2010
    Amsterdam, North Holland, Nl
    Tweakers is Holland's/Benelux' largest tech/electronics site/platform (100M page views, 3.5M unique visitors per month).• Responsible for B2C/B2B marketing including team management. Led brand marketing, online marketing (SEA, SEO, Email, Affiliate, Content, Social), content and product.• Successfully implemented growth strategy to monetize platform and reach. Introduced new revenue models and built out platform (content, price comparison, community).• Achieved significant revenue and account growth. Won various awards for Best (NL) Website of the Year (2009, 2010).
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  • Mdvp Events & Trade Fairs
    Marketing & Event Manager - Event Agency
    Mdvp Events & Trade Fairs 2000 - 2007
    • Organized various events (10K+ visitors) and fairs from A-Z (concept, marketing, production). P&L responsible for the total process and management of production teams.• Successfully developed and produced event concepts for various clients + own productions.
  • Quality Interactive Services
    Projectmanager (Account, Planning & Strategy) - Internet Agency
    Quality Interactive Services 2000 - 2000
    Developed online communication strategies, media planning, consultancy for various clients.
  • Hlpb Reclamebureau
    Account Manager (Account, Strategy, Concept) - Advertising Agency
    Hlpb Reclamebureau 1999 - 1999
    Account Management, Concept and strategy development. Developed communication strategies and produced RTV-concepts for well-known brands.

Arjen De Vries Skills

Online Marketing Online Advertising New Media Marketing Communications Marketing Strategy Advertising Social Media Digital Strategy B2b Marketing Concept Development E Commerce B2b Marketing Business Development Digital Media Social Media Marketing Digital Marketing Project Management Crossmedia Online Communications Online Publishing Branded Content Email Marketing Seo Direct Marketing Product Management Product Marketing Mobile Marketing Mooie Dingen Maken Sponsorship Marketing Management Marketing Partnerships Brand Communication Brand Development Business Strategy Sales Management Event Marketing B2c Brand Activation Lead Generation Creative Strategy Online Branding Publishing Event Management Strategic Communications Website Development Employer Branding Advertising Sales Media Planning Media Production

Arjen De Vries Education Details

  • Nyenrode Business University
    Nyenrode Business University
    Digital Strategy & Transformation
  • Beeckestijn Business School
    Beeckestijn Business School
    Customer Journey Mapping
  • Growth Tribe
    Growth Tribe
    Growth Hacker
  • Scrum Academy
    Scrum Academy
    Professional Agile Scrum Product Owner
  • Ism Ecompany
    Ism Ecompany
    Conversion Rate Optimization (Cro)
  • Vrije Universiteit Amsterdam (Vu Amsterdam)
    Vrije Universiteit Amsterdam (Vu Amsterdam)
    Economics And Business Administration
  • Nima, Nederlands Instituut Voor Marketing
    Nima, Nederlands Instituut Voor Marketing
    Nima Marketing-B
  • Hu University Of Applied Sciences Utrecht (Hogeschool Utrecht)
    Hu University Of Applied Sciences Utrecht (Hogeschool Utrecht)
    Communication Management (Heao-Communicatie)
  • International Advertising Association (Iaa)
    International Advertising Association (Iaa)
    Diplome In International Marketingcommunications
  • Nima, Nederlands Instituut Voor Marketing
    Nima, Nederlands Instituut Voor Marketing
    Nima Marketing-A

Frequently Asked Questions about Arjen De Vries

What company does Arjen De Vries work for?

Arjen De Vries works for Digitalminders - Digital Impact

What is Arjen De Vries's role at the current company?

Arjen De Vries's current role is Owner and Interim Manager and Consultant - Digital, Marketing, CX and CRM, MarTech, Growth.

What is Arjen De Vries's email address?

Arjen De Vries's email address is ar****@****dis.com

What schools did Arjen De Vries attend?

Arjen De Vries attended Nyenrode Business University, Beeckestijn Business School, Growth Tribe, Scrum Academy, Ism Ecompany, Vrije Universiteit Amsterdam (Vu Amsterdam), Nima, Nederlands Instituut Voor Marketing, Hu University Of Applied Sciences Utrecht (Hogeschool Utrecht), International Advertising Association (Iaa), Nima, Nederlands Instituut Voor Marketing.

What skills is Arjen De Vries known for?

Arjen De Vries has skills like Online Marketing, Online Advertising, New Media, Marketing Communications, Marketing Strategy, Advertising, Social Media, Digital Strategy, B2b, Marketing, Concept Development, E Commerce.

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