Arjen De Vries Email & Phone Number

Amsterdam, NH, NL

Hilversum, NL

• Various interim positions and consultancy assignments to support organizations transform and enhance (digital) business performance
• From implementing data-driven, customer-centered marketing and commerce strategies, creating best-in-class digital experiences, to building future-proof digital, data, and people capabilities. We know how to kickstart.
• Growth Strategy, Marketing Strategy, Marketing Excellence, Go-To-Market Strategy
• Digital Strategy, Digital Transformation, Marketing Transformation, Digital Acceleration
• Digital Marketing, Performance Marketing, Growth Hacking, Marketing Automation, Online Advertising, Content Marketing, Social Media, SEO, Conversion Optimization, E-mail Marketing
• Brand Strategy, Customer Insights

Hilversum, NL

Hilversum, NL

Nieuwegein, Utrecht, NL

Zwartsluis, NL

Ede, Gelderland, NL

Independent advice, selection and implementation services of platforms/tooling. Expert in creating future-proof capabilities and building digital ecosystems: connecting website/ecommerce platforms, CRM, MarTech, CDP, DMP, ERP, PIM platforms. Experience with: Salesforce, Microsoft Dynamics, Google, Adobe Experience Cloud, Oracle CX/Sales/Marketing, SAP.

Amsterdam, Nederland, NL

• Responsible for (digital) marketing activities including team management. Developed strategy, new operating model and built capabilities (people, data, tech).
• Built best-in-class Digital Ecosystem and introduced smart efficient marketing and campaigning at global scale. Led digital product development (websites, apps), CRM, MarTech, Data & Analytics, Paid Media/Advertising..
• Achieved significant growth in clients and revenue, leads, client engagement, website traffic and brand visibility/awareness. Winner Best International Campaign B2B Marketing Awards.Member of Executive Marketing.

Hilversum, NL

• Advised board on growth strategy. Implemented new marketing strategy, built new team and enhanced e-commerce and marketing capabilities.
• Set-up new e-commerce platform (Shopify Plus), B2B store (wholesale), PIM/ERP platform and warehouse software, implemented POS, market places and other sales channels. Led Marketing, Online Marketing, UX, CRO, E-mail.
• Achieved double digit growth in net revenue for both omnichannel and e-commerce sales (company record), significant increase conversion, and significant improvement marketing ROI. Vloerkledenwinkel, omnichannel.

De Meern, NL

• Developed digital marketing strategy including business case for board. Set-up new team, implemented new ways-of-working, launched new website, optimized customer journeys, and introduced new ways of advanced.
• Achieved significant growth brand awareness, website traffic, leads, and improved service and overall customer experience. Winner NL9+ CX Business Challenge (external CX battle).Mediq, market leader in health services.

Amersfoort, Utrecht, NL

• Advised board on how to enhance customer experience and to implement data-driven, customer centered marketing, commerce, and service.
• Led company-wide program to leverage data and systems to enhance processes and way-of-marketing. Developed strategy, enhanced team and implemented various improvements in way-of-working, processes and systems for CRM.

Amsterdam, -, NL

• Responsible for all digital channels. Set-up and led product team online. Guided organization in Agile Scrum way-of-working and professionalize digital product development.
• Worked on improving digital products/experience; website platform and (new) applications, functionalities. Led cross-functional team: UX/UI, development, content, SEO, analytics, CRO, marketing.
• First successful Agile Scrum team within organization.Port of Amsterdam, top-5 largest seaports of Europe and one of world’s important logistics hub

Rijswijk, Zuid-Holland, NL

• Advised and directed board on how to embrace digital growth opportunities(sales/marketing/service) in order to improve their global digital presence and impact.
• Set-up new global website (multi-language) platform (25+ countries) including product strategy and roadmap. Consultancy on various topics: brand strategy, digital marketing, CRM, ERP, CMS.Kiwa, leading global company.

Amersfoort, Utrecht, NL

• Advised board on go-to-market strategy for one of the companies' services. Developed strategy, optimized user journeys, implemented data-driven, full funnel marketing, and introduced smart, intelligent ways of.
• Achieved commercial targets within 3 months and enhanced marketing ROI significantly.Vereniging Eigen Huis logoConsultant & Program Manager CX/CRM, Martech, E-mail Marketing (a.i.)Consultant & Program Manager CX/CRM.
• Advised board on how to enhance customer experience and to implement data-driven, customer centered marketing, commerce, and service.
• Led company-wide program to leverage data and systems to enhance processes and way-of-marketing. Developed strategy, enhanced team and implemented various improvements in way-of-working, processes and systems for CRM.

Amsterdam, Noord Holland, NL

• Responsible for the digital performance of B2B brands. Developed strategy and led various initiatives for marketing, digital marketing, digital product development. Led cross-functional team (Netherlands, UK, India).
• Product Owner for Website/App. Set-up and rolled-out new global website platform and app (25+ countries). Implemented various activation programs and campaigns for brand and product launches.AkzoNobel, leading global.

London, GB

• Set-up and led the Blippar team for the Benelux region. Defined and implemented go-to-market strategy and managed team.
• Led various client projects; digital marketing projects and campaigns for top-tier clients (i.e. Pepsi, Lays, Heineken).Blippar, world’s leading creative augmented reality tech company. Clients includes world's leading.

Amsterdam, North Holland, NL

• Led the team responsible for brand, client acquisition/retention, and partnerships.
• Developed multichannel campaigns across customer lifecycle. Led SEA, E-mail, Content Marketing, Display, SEO, Social Media, E-mail Marketing automation, CRO.
• Set up new business unit (Creative Studio) for bespoke client projects. Layar, world’s leading augmented reality mobile app SAAS platform with more than 40M downloads. Clients includes world's leading brands, agencies.

Amsterdam, Noord-Holland, NL

• Set-up new business unit / internal agency for bespoke partnerships key accounts. Managed team, P&L responsible, and led various client projects: (digital) marketing programs, content marketing partnerships.
• Achieved significant revenue growth, won award (SJP Magneet) for best recruitment/employer branding campaign for National Police in 2013.

Amsterdam, Noord-Holland, NL

• VNU Media, largest multimedia publisher in Benelux
• Set-up new business unit / internal agency for bespoke partnerships key accounts. Managed team, P&L responsible, and led various client projects: (digital) marketing programs, content marketing partnerships.
• Achieved significant revenue growth, won award (SJP Magneet) for best recruitment/employer branding campaign for National Police in 2013.

Amsterdam, Noord-Holland, NL

• Responsible for B2B-marketing of brand portfolio (Computable, Emerce and CRN/Channelweb) and P&L responsible as publisher for various brand and line extensions. Introduced new extensions. Managed sales, editorial.
• Achieved significant revenue growth. Won award (LOF-prijs) for best cross-media B2B-brand with Computable.VNU Media, largest multimedia publisher in Benelux

Amsterdam, North Holland, NL

• Tweakers is Holland's/Benelux' largest tech/electronics site/platform (100M page views, 3.5M unique visitors per month).
• Responsible for B2C/B2B marketing including team management. Led brand marketing, online marketing (SEA, SEO, Email, Affiliate, Content, Social), content and product.
• Successfully implemented growth strategy to monetize platform and reach. Introduced new revenue models and built out platform (content, price comparison, community).
• Achieved significant revenue and account growth. Won various awards for Best (NL) Website of the Year (2009, 2010).

• Organized various events (10K+ visitors) and fairs from A-Z (concept, marketing, production). P&L responsible for the total process and management of production teams.
• Successfully developed and produced event concepts for various clients + own productions.

Developed online communication strategies, media planning, consultancy for various clients.

Account Management, Concept and strategy development. Developed communication strategies and produced RTV-concepts for well-known brands.

Digital Strategy & Transformation

Customer Journey Mapping

Growth Hacker

Professional Agile Scrum Product Owner

Conversion Manager, Conversion Rate Optimization (Cro)

Drs. / Master’S Degree, Economics And Business Administration

Nima Marketing-B

Bachelor'S Degree, Communication Management (Heao-Communicatie)

Diplome In International Marketingcommunications

Nima Marketing-A