Arjun Kapur Email and Phone Number
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Currently serving as Senior Category Manager for Domestic Hotels at MakeMyTrip. Helping launch & scale new product initiatives: Advertising revenue, Group Bookings, Travel Agent Platforms and Mid ASP Hotels category.Prior experience with Flipkart Wholesale B2B, and with Flipkart Private Brands team. Responsible for launch and scale up of products in Consumer Electronics space for Motorola, Sansui & MarQ as licensed brands. The portfolio grew 3X over 3.5 years garnering ~30% GMV share of entire Private Labels Business. Motorola Televisions is now one of Top 5 Online TV Brands sold on Flipkart. I previously worked with Amazon & Deloitte in product management / product consulting space for large financial institutions in the U.S.My overall work experience of 8.5 years spans across Flipkart, Amazon and Deloitte. I'm an alumnus of SP Jain Institute of Management and Research, Mumbai (2018) - one of Top 10 B-Schools in India. Proud recipient of the Dean’s Value Based Leadership Award.I also hold a degree in Computer Science Engineering from VIT, Vellore (2013) graduating with Dean's Special Achiever's Award and a Google Scholarship. Apart from work, I'm mad about Intra-day Trading and can spend hours looking at candlestick charts.
Makemytrip
View- Website:
- makemytrip.com
- Employees:
- 4085
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Senior Manager Online Revenue - Domestic Hotels CategoryMakemytrip Jan 2024 - PresentGurugram, Haryana, IndiaFastTrack promotion to Senior Manager. Responsible for Domestic Hotels Category for Mid & Premium Hotels (80%GMV share) and Advertising Revenue from Sponsored Listing & Display Ads.
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Lead Category Manager-Online RevenueMakemytrip Jun 2022 - Dec 2023Gurugram, Haryana, IndiaLeading growth charters for Domestic Hotels, new product offerings: Group Booking, Ad-Tech, B2B Travel Agent portfolios. • Responsible for Strategy & Operations, New Product Design, Launch & Scale up• Launched new demand funnel on MakeMyTrip App for Group Bookers, optimized conversions over two quarters• The Group Booking product helped generate incremental 4 digit Room Nights daily for MakeMyTrip • Improved Advertising platform leading to 3x jump in daily revenue run-rate YoY, while maintaining healthy ROAS, & fill-rate• Ideated & implemented differential pricing model, leading to CPC configuration at Hyper-Location / Hotel level from earlier city-level pricing• Reworked CPM based advertising solution to CPD (Cost Per Day) on City Pages on MakeMyTrip; 1cr incremental revenue / quarter.
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Senior ManagerBest Price Flipkart Wholesale Jul 2021 - May 2022Bangalore Urban, Karnataka, India• Pan India business management for Facewashes & Deodorants categories, liaising with top 15 FMCG brands to achieve business goals• Drive assortment planning, pricing/promotions etc. to achieve top/bottom-line targets via 29 Walmart Stores & the Ecommerce channel -
Senior Brand ManagerFlipkart Jul 2020 - Jul 2021Bengaluru, Karnataka, India• Brand Manager for Motorola, MarQ, Sansui TVs at Flipkart; • Managed entire value chain: Portfolio planning, New Product Development, Sourcing, Launch & Scale up• Achieved 3X growth in Top-line capturing 8% Category Share (from 0.5% in 2019); Improved profitability by 200 bps• Effectively targeted consumer cohorts to launch Industry disruptive 8 TV models– India’s 1st Android 10 Gaming TV Range • Led & executed digital marketing campaigns for creating awareness & consideration for Motorola TVs which involved determining campaign and PR strategy, budget split, defining the channel mix and maximizing on-platform visibility• Led ecosystem partnerships with MediaTek, Dolby, OTT Players; launched co-marketing campaigns and closed monetization deals -
Brand ManagerFlipkart Jul 2019 - Jun 2020Bengaluru Area, India• Launched the World's 1st range of Motorola Televisions in India #RevolutionaryNotOrdinary, currently operating at 50%+ QoQ GMV growth; • Motorola is now one of the Top 5 brands in the Premium/Mid-Premium TV segment in the online channel • Re-launched India's favorite, most trusted brand - Sansui, in the Televisions space to gather high double digit sale share within 6 months• Hold end-to-end P&L responsibility extending to brand growth and sustenance, sourcing strategy, brand marketing - on & off platform, quality assessment, pricing strategy and after-sales service• Developed & executed strategies to reduce drop-offs in sales funnel through insights from data analysis & primary consumer research • Initiated Brand Health Track for Licensed brands that resulted in ~15% better conversion than category average• Ensured 100% on-time project networks- from ideation to launch, coordinating with 20+ cross-functional teams and stakeholders
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Management TraineeFlipkart Jun 2018 - Jun 2019Bengaluru Area, India• In-depth exposure to e-commerce domain with stints across Business Development, Category Marketing for Grocery Business at Flipkart and Central Strategy• Led Seasonal Selection charter for Fk, program managing it across multiple stakeholders• Managed 20+ member team Pan India, leading to inflow of 1.07 Lakh product listings within 3 months, resulting in 70% Y-o-Y increment in revenue to INR 3.8cr GMV• Revived Service Provider Network (SPN) for Flipkart; On-boarded 92 partners within 2 months across 27 cities in India • Identified new channels for customer acquisition for Grocery business at Flipkart• Closed strategic Brand Alliances with Coca-Cola, FoodPanda, Ola Cabs, Salon Chains etc. to acquire new customers. Launched innovative marketing campaigns via Telecom Operators & Logistics arm of Flipkart with CAC < Rs. 400, Conv @ 3.5-4%. • Formulated retention strategy for Grocery customers
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Product Management InternAmazon Aug 2017 - Oct 2017• Conceptualized Business Health Monitoring product for Kindle Accounting team to track stuck transactions• Effectively managed stakeholders across levels to chart product vision, use-cases and user-experience (UX) • Designed a comprehensive product in-line with vision of 20% reduction m-o-m in count of stuck entities -
Solution AdvisorDeloitte Jul 2015 - Jun 2016Hyderabad Area, IndiaSolution Advisor at Deloitte Advisory, Forensics and Investigations service line. Responsible for end to end delivery of consumer facing products for financial domain -
AssociateDeloitte Jul 2013 - Jun 2015Hyderabad Area, IndiaAnalytic and Forensic Technology Associate at Deloitte FAS.> Designed, developed and made live tech products centered on regulatory obligations of large financial entities in US making them more compliant.> Part of delivery team focusing on introducing automation in core business processes via technology for clients in Real Estate, Audit and Insurance domain
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Caterpillar LabsIndian Institute Of Technology, Kanpur Jan 2013 - Jul 2013Worked on creating scalable, robust and highly customized modules for the company's e-commerce platform on Drupal -
Scholarship At Google Summer Of Code - 2012Google Apr 2012 - Aug 2012Google scholarship recipient. Worked for Drupal Open Source Community; project one of only 13 shortlisted worldwide by Google -
Carnegie Mellon University, Iiit-Delhi Winter SchoolCarnegie Mellon University Dec 2011 - Jan 2012Received Best Project Award at the Internship from ~20 teams selected across best Engineering Schools in India
Arjun Kapur Skills
Arjun Kapur Education Details
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Master Of Business Administration (Mba) -
Advanced Courses In Management -
Computer Science
Frequently Asked Questions about Arjun Kapur
What company does Arjun Kapur work for?
Arjun Kapur works for Makemytrip
What is Arjun Kapur's role at the current company?
Arjun Kapur's current role is MakeMyTrip | Flipkart | MBA - SPJIMR, Mumbai | Amazon | Deloitte | Computer Science Grad | Google Scholarship Holder.
What is Arjun Kapur's email address?
Arjun Kapur's email address is ar****@****ail.com
What is Arjun Kapur's direct phone number?
Arjun Kapur's direct phone number is +190926*****
What schools did Arjun Kapur attend?
Arjun Kapur attended S.p. Jain Institute Of Management & Research, Carnegie Mellon University - Tepper School Of Business, Vellore Institute Of Technology.
What skills is Arjun Kapur known for?
Arjun Kapur has skills like Product Marketing, E Commerce, Consulting, Stakeholder Management, Brand Development, Sales, Portfolio Management, Market Research, Communication, Agile Methodologies, Team Management, Digital Marketing.
Who are Arjun Kapur's colleagues?
Arjun Kapur's colleagues are Shweta Sachdeva, Garima Anand, Raghav Luthra, Shubham Shrivastav, Ankita Singh, Deepti Chouksey, Divya Jangiti.
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Arjun Kapur
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