Fanrock owns and operates a portfolio of e-commerce sites that sell apparel, jewelry, and homeware that enable self expression through unique designs and messages. Each product features original artwork and is made to order in the USA.Fanrock's proprietary advertising technology automatically generates and manages highly targeted ads on Facebook, Instagram, Google and more. We marry art and science by pairing our world class art team with a data driven design process to produce over 100,000 SKUs.Fanrock was honored as the #288 company on the Inc. 5000 list of fastest growing companies. The company is bootstrapped and has been profitable in every year.

ShopMessage is the leading Chat Marketing platform for e-commerce. ShopMessage helps brands increase sales and loyalty by engaging customers with two-way dialogue over Facebook Messenger at meaningful points in the customer journey. We pioneered abandoned cart recovery on Facebook Messenger, leading to millions in recovered revenue for our customers.ShopMessage has been selected as a Facebook Messenger Platform Development Partner, and has been featured by Shopify numerous times on its blog and app store.Chat is transforming marketing communications and commerce. Join the Conversational Commerce revolution today! 💬Interested in learning more? Visit us at https://shopmessage.me

Led product for the new Words With Friends, Zynga’s largest mobile franchise. Oversaw Zynga organic distribution efforts across all mobile games. Created new cross promotion, viral, and other channels leading to a 50% average increase in mobile installs.

Owned product development for Zynga Boston's Adventure World. Directly managed team of 10 Product Managers and led overall team of over 30 people including developers and QA.

Company-wide subject matter expert on monetization. Wrote the "Zynga Playbook" on Revenue, including feature best practices and modeling techniques, used across the company for training new product managers and new game launch teams. Led monetization for FrontierVille and CityVille, the company's two highest grossing game launches at the time.

Hired directly by CEO Mark Pincus. Doubled player lifetime value (LTV) across Zynga's MMO games by optimizing revenue and first-time retention flows over an 8 week period. Built Zynga's first user LTV model.

Promoted at every review cycle (top 5% of entering class, youngest at my level in division).ZUNE ENTERTAINMENT DEVICE: Led team of 19 developers, testers, and designers to deliver wireless and social scenarios on the Zune. Drove the Zune device manufacturing process in China for 3 million devices for Microsoft’s first ever production of portable media devices, increasing the successful working device yields from 30% to 95%.

SHAREPOINT DEVELOPER PLATFORM: Managed SharePoint’s internationalization effort to launch in 44 languages across the globe. Designed tools for IT administrators, leading to a 50% reduction in SharePoint’s total cost of ownership. Delivered part of a Bill Gates’ keynote presentation at a developer conference for over 2,000 attendees.

Increased portfolio trading efficiency by 15% by developing a company-wide system in Java and Perl to automatically rebalance equities baskets.

Led engineering, at 14 yrs old, for an Internet startup connecting buyers and vendors in the hospitality industry.