Arlene Chen Email & Phone Number

Vancouver, British Columbia, Canada

Vancouver, Canada Area

• Developed and implemented an ongoing B2B and B2C marketing strategy, that incorporated customer facing marketing and education campaigns• Product management scrum master for website redesign, delivered wireframes, user stories and acceptance criteria; effectively managed the team’s time to ensure the scope, deadline and budget was met• Collaborated with the corporate and other project teams to create a standardized and reasonable staff training system to foster a transparent, honest and positive team environment. • Takes initiative to assess skills and interests and seek development activities that match needs• Monitored and reviewed impact of advertising campaigns and worked alongside with the CEO develop new marketing strategies and event plans

Vancouver, Canada Area

• Coordinated with marketing team to brainstorm strategies and finalize marketing plans. • Supported marketing manager by planning and executing the marketing event such as classical music concert and lectures. • Maintained customer feedback. Helping Tracking the effective marketing activities. • Adept at evaluating the results of marketing efforts on different platforms including blogs of social sites. Increased business web hits to 15,406 and 200 leads monthly.

Vancouver, Canada Area

Discover Melody brings the highest level of artistic training to the convenience of your home. It is an online education platform under WaiLian Group that provides one on one world-renowned musicians. • Leaded in design, development and implement of the graphic, layout, and production communication materials. • Developed numerous marketing programs (logos, brochures, newsletters, info graphics, presentations and advertisements) • Created and shooting multiple promotional videos for our company. Organize all aspects of the video production and excelled in high-pressure environment.

China