Specialising in:Salesforce - Sales Cloud (Certified)Salesforce configuration and automation specialist focused on driving sales success and operational efficiency. Partner with sales teams to streamline workflows, optimise lead generation and distribution and support account management, helping teams close deals faster. Skilled in user administration, security protocols and data quality management to ensure a smooth, reliable sales process from lead to close.Data Management and CRMMy strong technical background has been essential in managing data effectively, whether it’s ensuring data governance or utilising CRM platforms like Salesforce to collect and analyse data for impactful decision-making. I am also proficient in Google Analytics and Sprout Social, among other tools.Marketing & CommunicationsExtensive experience in devising and executing marketing strategies that elevate brand profiles and foster engagement. Campaign and Event Management: Successfully planned and delivered corporate events from concept to execution, such as National Older Workers Week and the Top Employer Awards. These projects involved coordinating multiple stakeholders and managing the full lifecycle of the events, from planning to post-event evaluation.