Armando García Berumen Email and Phone Number

Leading dentalia's +60 practices with +800 team members across 19 cities in Mexico with full accountability of the clinics' P&L and the achievement of our top line and 4-wall EBITDA targets.

'Strategy through Execution' course in which students develop consulting 'hard' (e.g., problem-solving, analytics) and 'soft' (e.g., leadership, communication, teamwork) skills by engaging in real-life business cases with Mexican startups. To date, consulted +25 companies, including Kavak, SalaUno, Sofia, Kigüi, among others

- Member of Endeavor Intelligence Council in Mexico

Leading Eater & Growth Ops, Courier Ops, Marketplace, and Safety, Risk & Compliance teams for Uber Eats Mexico

- Led a +35 people team across LatAm to streamline Restaurant Access, manage Scaled Partner Success (+60k merchants), launch new Revenue Streams (e.g. Sponsored Ad listings), and drive POS integrations- Achieved an improvement of Restaurant onboarding speed from 1 month to 24 - 48hrs through product and process efficiencies, resulting in 90% cost reductions and +$20M annual savings- Pioneered Restaurant-funded Offers and Loyalty Products in LatAm, adopted by +30k partners - Launched Ads (i.e. Restaurant Sponsored Listings) Product with 195% target achievement, a key profitable revenue stream for the Region- Revamped Merchant Integration Strategy to focus on POS Operational excellence and 3P partnerships

- Led the Digital strategic planning, prioritization, and sequencing of initiatives for the Mexico Business Unit, including an alignment with The Coca-Cola Company's Global Digital agenda- Managed partnership with Regional Food Aggregator to increase beverage attachment rate; achieved a 2-digit growth MoM

Thought leadership, analysis, research & tool development to drive sustainable revenue growth and value creation across the Coca-Cola System in Mexico

- Conducted a Mexico’s Healthcare Ecosystem study in which I developed the current and future outlook of both public and private healthcare sectors (e.g. trends, consumer needs, etc.) - Developed a long term capabilities-driven strategy for a $1Bn credit-oriented retailer in Mexico, which resulted in a 5-year plan to double revenue and increase 3x ROE

- Led a team in assessing route-to-market capabilities for a leading FMCG firm in Mexico, including their organization, commercial and supply chain processes and technology - Conducted a distribution and healthcare services assessment in 6 LatAm countries, including market sizing and competitive landscape, for a global Healthcare solutions firm- Designed a 2024 strategy for a Mexican Association of Pharmaceutical Companies, for which I led a scenario planning workshop with +20 top executives of Pharma firms- Developed a market entry strategy for OTC drugs and identified relevant potential business partners (e.g. wholesalers, retailers & distributors) for an European Pharma company

Worked with Media, e-Commerce and Financial Services clients. Projects included strategic review, market attractiveness study, go-to-market strategy, and transformation programs. Relevant project work cases: - 16 week project for a world's leading foreign exchange specialist assessing current supermarket business model (travel money) and developing recommendations to support renewal strategies- 2 week project for leading Out of Home media agency developing a market attractiveness study and tool - 2 week project with a fashion start-up developing a business case to open their flagship stores - 6 week project work for IPG-Mediabrands covering their World Markets growth strategy

- Conducted sales, pricing and merchandising analyses of eBooks on Google Play stores (UK, Germany, Italy, France and Spain)- Designed segmentation of both eBook publishers and eBook customers - Resulting insights proved to be transformational not only for Partnerships Team, but also for Product Team.

Led work-streams focused on the development of Go-To- Market strategy, Operational Model design, Product Portfolio assessment and strategy, and Program Management Office enablement.

Provided analytical insight in consulting projects, mainly focused on hypothesis testing, development of quantitative models, and obtaining initial findings and results.

Conducted comprehensive quantitative model to track plant’s cost savings and material utilisation.