Oversee, manage and mentor a team of four marketing managers and four administrative staff.Serve as marketing tactic liaison and main contact between studio clients and agencies. Providing responsive support and solutions to resolve issues and prevent problems from reoccurring. Represent Vertical Marketing Network at studio client status, kick-offs and review meetings. Coordinate and schedule agency reporting for various marketing metrics and release dates statistics. Establish and implement an organized system of procedures to manage and track project status.

Effectively balanced multiple high-priority creative assignments, ensuring on-time delivery. Built relationships across business units to provide high level of customer service. Collaborated with discipline leads to ensure target utilization of resources. Provided updates to leadership on current projects, upcoming projects and resource forecast. Promoted smooth inter-department communications and a positive work environment. Updated project status report, ran resourcing meeting and re-allocated staff as required.

Managed online ad campaigns through conception, production, implementation and analysis. Scoped work, set internal/external expectations and managed resources, ensuring on-time delivery.Established timelines, milestone dates, received and organize client-provided assets. Liaised between clients and internal departments, publishers, creative agencies and media vendors. Evaluate, organize, confirm specs and clean up media plans for placement and tag generation.

Directed and managed creative services department, maintained $2 million annual budget. Reviewed creative briefs with internal client, addressed questions and determined best plans. Established schedules and timelines for concurrent projects and communicated status with client. Attended kickoff and project status meetings to ensuring client and creative goals were achieved.Managed lifecycle of creative projects (POP, packaging, print/digital ads, collateral) while routing and communicating effectively with creative team, client and finance on revision costs and status.Generated and provided estimates, issued SAP purchase orders, reconciled invoices within SAP.Understood capabilities, skill sets of resources and client needs to factor into assigning projects. Manage external contractor staffing process from recruiting, on-boarding and invoicing.

Established schedules and timelines for multiple, concurrent projects through copywriting, photography, direction, and design. Directed production of marketing launch kits, brochures, sales sheets, digital web assets and email blasts. Estimated outsourcing expenses for video, editing, copywriting, design, pre-press, and printing. Issued purchase orders using SAP. • Established job number system and creative services procedures. Introduced job ticket form, streamlining routing and approval collection. Easing search of web assets allowed leveraging of files for multiple uses, improving delivery 25% and reducing approval process 20%.

Established schedules and timelines for multiple, concurrent projects through all phases of design.Directed production of direct mail, newspaper FSI, collateral, digital web ads, and print ads. Evaluated proofs, samples, performed press checks coordinated mailing house requirements.Established digital asset management system, job number system and creative services procedures, Streamlined routing and approval process, improved delivery 35%, reduced approval delays 25%.

Established and maintained production schedules for multiple, concurrent collateral and advertising projects through concept, design, printing, and distribution. Marketing collateral materials, advertisements and proposals consistently delivered on time.

Supervised manufacturing of DVD packaging and Point-of-Purchase display materials for domestic and international markets. Issued purchase orders to outside vendors. Reconciled display and packaging materials inventory. Submitted status reports on delivery schedules and production status.

Established and maintained production schedules for multiple, concurrent projects through design, pre-press, and printing. Managed traffic staff; wrote performance reviews, recommended salary increases and promotions. Directed production of packaging, collateral, web assets, ads, signage, and displays. • Implemented estimating process, negotiated and established contract pricing for print production. Reduced cost of in-pack cards 28%, saving $400k/year; reduced cost of menu cards 22%, saving $250k/year; reduced cost of POP displays 35%, saving $700k/year.• Increased operations and manufacturing productivity by reducing in-pack cards and inserts print costs while using multiple production vendors. Overtime, airfreight costs reduced 50%.• Improved vendor service provider and internal staff by continuously evaluating performance and implementing improvement procedures, reducing cost of corrections 20%, saving $350k/year.

Established and maintained production schedules for multiple, concurrent projects through design, pre-press, and printing. Managed traffic, production, digital conversion, and printing of Disney Style Guides. • Negotiated printing costs. Issued purchase orders and reconciled invoices. Supervised design team to ensure all assets delivered on time. Reduced print costs 30%, saving 200K/year.