Art is not just a hobby. It is not just a way to express yourself and to impress peoples eyes.Art is life. And Life is everywhere.Knowing this, it is very easy for me to be an artist,because inspiration follows me as I follow life.Todays modernized digital art has as many possibilities as there are stars in the universe, so you could say I am an explorer in the universe of digital art.However I choose possibilities carefully, as I mix pure brain creativity with the very simplicity of life, resulting to minimalistic branding with complex feelings.About MeAt a very young age I discovered a passion and admiration for arts because drawings and paintings made me feel alive. My ability to put in paper the creative figures generated in my thoughts were always an outstanding ability of my work. When I started to grow, I was always keen on critically analyzing different graphic designs of different brands I encountered on supermarkets and around. My judgment was always working the way around on improving the brands or at least providing feedback to my own about what differently I would do to communicate brands.My name is Armend Berisha and I live in Prishtina, Kosovo. I work at the American School of Kosovo as a lecturer of Graphic Design. I have graduated in Graphic Design from the Arts Academy in Prishtina. In the past, I have been working for some graphic design companies in Kosovo. During this time, I have also had the chance to be involved in different projects as a freelancer for local and international companies. Some of the most enjoyable and challenging parts of my work are: Brand Design, and Packaging Design