Armin Baig Email & Phone Number

Toronto, On, Ca

As the 1st marketing hire, I led the development of demand generation programs and built a marketing team that contributed to 43% of new revenue in the first year.Starting as a Marketing Manager, I was promoted to the executive team as Director of Marketing within one year. In years 2 and 3, I led the Revenue Marketing engine and the SDR/BDR team, managing the entire inbound/outbound TOFU to Sales Opportunities pipeline generation process.Now in year 4, I am excited to take… Show more As the 1st marketing hire, I led the development of demand generation programs and built a marketing team that contributed to 43% of new revenue in the first year.Starting as a Marketing Manager, I was promoted to the executive team as Director of Marketing within one year. In years 2 and 3, I led the Revenue Marketing engine and the SDR/BDR team, managing the entire inbound/outbound TOFU to Sales Opportunities pipeline generation process.Now in year 4, I am excited to take ownership of the full sales cycle, managing both Sales and Marketing teams to generate and progress the pipeline, driving new revenue and customer acquisition. Show less

Toronto, Ontario, Canada

Vaughan, Ontario, Canada

As the only employee dedicated to this function, I manage the clinic's overall digital presence and online marketing. I use digital marketing best practices, automation tools, and data analytics to develop and implement strategies that deliver maximum ROI.✦ Activities: market research, competitive analysis, content creation, website management, creating landing pages, email campaigns, social media management, social media and search advertisements, SEO, A/B testing, data analytics, and… Show more As the only employee dedicated to this function, I manage the clinic's overall digital presence and online marketing. I use digital marketing best practices, automation tools, and data analytics to develop and implement strategies that deliver maximum ROI.✦ Activities: market research, competitive analysis, content creation, website management, creating landing pages, email campaigns, social media management, social media and search advertisements, SEO, A/B testing, data analytics, and optimizing cost per lead.✓ 1st page position in search results for keywords related to medical weight loss✓ Indexed for 40+ service related keywords and improved SERP by avg of 50 positions✓ 2x improvement in search visibility and main website traffic✓ Increased average social media following by 110% and average engagement by 60%✓ Optimized Google Ads CPC by 30%✓ Created new lead generating sub-sites and established a sales funnelTools I use frequently:• Google Marketing & SEO tools - Analytics, Search Console, Keyword Planner, Ad Manager, and Tag Manager• SEO Tools - SEMrush and Yoast SEO• Social Media - Later, Facebook Analytics and Ads Manager, Linkedin Campaign Manager• Email Marketing - Mailchimp• Website development - WordPress• Content creation - Pexels, Photoshop, and Grammarly Show less

Toronto, Canada Area

Responsible for overhauling the centre's website to unify the cross-sectoral efforts of 30+ service providers and setting up digital tools to improve stakeholder engagement.✦ Activities: stakeholder needs analysis, developing digital strategy, content mining and tailoring, website development, staff training, and capacity building.✓ Built a new website repositioning the centre as "the voice of the neighbourhood", generating 5K+ unique visitors, 4.23 mins avg session, 65%… Show more Responsible for overhauling the centre's website to unify the cross-sectoral efforts of 30+ service providers and setting up digital tools to improve stakeholder engagement.✦ Activities: stakeholder needs analysis, developing digital strategy, content mining and tailoring, website development, staff training, and capacity building.✓ Built a new website repositioning the centre as "the voice of the neighbourhood", generating 5K+ unique visitors, 4.23 mins avg session, 65% organic traffic, 2K+ hits on an NIA petition in the first 3 months ✓ Built a team portal for internal communications, document management, project progress tracking, and promoting organization transparency Show less

Toronto, Canada Area

✦ Activities: providing technical support to in-store clients, selling Geek squad membership packages, software installation and configuration on new devices, resolving software related issues on used computers, and performing check-in check-out processes for hardware related repairs.

Hyderabad, Telangana, India

Co-founded a boutique-style business consulting and technology firm, offering custom-tailored solutions to solve operational bottlenecks and overcome growth challenges for small-to-medium-size companies. ✦ Activities: business strategy consulting, product development, digital marketing, project roadmap design, team building and project delivery✓ Built an on-demand team of senior highly skilled business/technology/industry experts.✓ Delivered projects for 20+ clients with… Show more Co-founded a boutique-style business consulting and technology firm, offering custom-tailored solutions to solve operational bottlenecks and overcome growth challenges for small-to-medium-size companies. ✦ Activities: business strategy consulting, product development, digital marketing, project roadmap design, team building and project delivery✓ Built an on-demand team of senior highly skilled business/technology/industry experts.✓ Delivered projects for 20+ clients with some business portfolios as high as 150 MM USD✓ Delivered 5 custom-built digital products solving operational bottlenecks✓ 70% client retention with an average service contract period of 3+ years Show less

Hyderabad, Telangana, India

Full-service digital agency that grew to a high-performing 20+ team size and acquired 50+ local and international clients in less than 4 years. ✦ Activities: From hands-on execution of multi-channel digital marketing activities to digital strategy/consulting, account management, project management, business development, team building, and being a hustling entrepreneur.✓ iGenero continued to grow and was acquired by PrimeSoft in March 2020.

Hyderabad, Telangana, India

Manager for the newly launched digital marketing services division by an HR placement company looking to diversify into a new business.✦ Activities: Client servicing, project management and business development.

Hyderabad, Telangana, India

✦ Activities: Research new Internet business models, innovative products and companies. Identify internet trends and opportunities to create niche digital products. Draft business plans outlining market/opportunity size.

Master Of Engineering Innovation And Entrepreneurship, 4.00 Gpa

Activities and Societies: ✦ 3 times winner of Norman Esch Awards: Stage 1 Interaction award for 'Rescued Treats' a food waste reduction.

Bachelor Of Technology, Electronics And Communications Engineering