Arnab Biswas Email & Phone Number

Ingelheim Am Rhein, Rp, De

London Area, United Kingdom

Leading end-to-end delivery of project along with supporting clients look at the “bigger picture” and assist them develop their strategy plan.Key Project Types:1. Market Research2. Data Analytics3. Forecasting4. Brand Planning5. Strategy Workshops6. Playbook Development7. M&A Decisions

London, England, United Kingdom

Assisting companies develop marketing strategies and tackle business problems by sharing insights based on market and secondary researchExpertise Areas:1. Marketing Strategy2. Insights and Analytics3. Consumer Engagement4. Commercial Strategy and Due Diligence5. Market Research - Quantitative and Qualitative6. Brand strategy and positioning7. Customer Experience (CX) Research8. Opportunity assessment9. Value and Access in EU marketRole Overview:1. Lead project team - varying from size of 3 to 7 members2. Drive client meetings and relations3. Project planning 4. Story drafting based on insights5. Providing initial set of insight, strategies and implication to senior managment for review

Gurgaon, India

Brief: Helping my colleagues grow, managing and handling client’s business concern by trying to solve it using available data or dig the data with expertise in market researchDetails:1. The most important role - help my junior colleagues find their passion and grow in their career keeping their personal goals and ambitions in mind2. Conducted different market research studies for multiple companies to assist and strategise the brand plan for various products based on market landscape3. Deep dived into real world data of different disease areas (such as Oncology, IBD, Neurologic Disease, Rare Diseases) and retail industry in order to understand the landscape and understand the unmet needs in the areas; The insights were used to plan Market Research studies and understand how consumers approach a product4. Part of multiple internal initiatives aiming to improve the experience of my colleagues at ZS

Gurgaon, India

Assisted my team on planning and conducting different types of Market Research projects (ATU trackers, Consumer Mapping, Demand Estimation, Sales Force Effectiveness) to help our clients strategize effectively for their products. Worked closely on MR projects which involved tying the insights with best fit results from patient level data, which we found using machine learning algorithms (specifically kNN, regression and random forest)

Gurgaon, Haryana, India

6-month project internship on research and analysis of industrial instruments in order to improve their efficiency. Majorly utilised my time in creating simulation softwares using MS-Excel and it’s feature to get the best efficiency from the instruments.

New Delhi, Delhi, India

Handling Public Relation, queries, sales management and Analytics. Majorly utilised my time handling the feedback from our sales and analysing them in order to deliver our logistical solutions in a better and more efficient manner.

Gurgaon, India

1-month analytical project to gain in depth knowledge about mobile data consumption in Delhi NCR region with the help of Microsoft Access and SQL. Eventually the final goal was to make packages for customers which would possibly deliver the best result.

New Delhi Area, India

Analysing the market and pitching services by Oyo rooms to the available market especially in remote areas where mobile services don’t exist. Oyo rooms application usage was analysed and accordingly the propositions were made.

New Delhi, Delhi, India

Undertook 6-weeks training at the Production plant of IDPL to understand and improvise the production of the medicines.

Bachelor Of Engineering, Chemical Engineering, 7.18

Activities and Societies: Debating Society, MUN Society

High School, Science, 85.2%