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Arnaud B. Email & Phone Number
ADMINISTRATEUR FONDS POUR L’ART ET LA CULTURE DU GROUPE RENAULT
at
Renault Group
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✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
ADMINISTRATEUR FONDS POUR L’ART ET LA CULTURE DU GROUPE RENAULT
Location
France
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Arnaud B. is listed as ADMINISTRATEUR FONDS POUR L’ART ET LA CULTURE DU GROUPE RENAULT at Renault Group, a with 14784 employees, based in France. AeroLeads shows a matched LinkedIn profile for Arnaud B..
Arnaud B. previously worked as CHIEF BRANDING OFFICER ALL BRANDS @ RENAULT GROUP at Renault Group and RENAULT GLOBAL CHIEF MARKETING OFFICER at Renault Group. Arnaud B. holds Mastere, Marketing Communication from Tbs Education.
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Renault Group
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About Arnaud B.
ranked 2nd position in Top 10 world CMOs at 2024 Cannes Lions (all categories) vs. Top 4 in 2024.Renault ranked 5th best worldwide creative brand in 2024 source Cannes Lions.129 international awards in 2494 in 202335 in 20225 in 2021. 36 « Cannes Lions » award winner including 4 Grand Prix (Lancia Delta magic parking ; Fiat 500 Panda crash test; Seetroën by Citroën; Plug Inn ; Time Fighters ; cars to work more by renault …) Multi Experienced in the Automotive Business since 34 years through 5 different Cultural Environment (French, German, Italian, Chinese, American) via 3 automotive Groups (stellantis 16 years - VW 5 years, Renault 13 to date)12 know how : Brand Strategy, Marketing, Advertising, Digital/ CRM, SoMe, Motor Shows, Sales&Service, New Product Launch/Product Positioning, Service&Quality, CI + Retail Architecture, merchandising & communication.Specialties: Brand Management + Marketing + Brand Turnaround
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Renault Group
16 roles
Arnaud B. work experience
A career timeline built from the work history available for this profile.
Administrateur Fonds Pour L’Art Et La Culture Du Groupe Renault
Current
Jun 2024 - Present
Chief Branding Officer All Brands @ Renault Group
Currentnew Dacia advertising strategy 2023/24 TVCs for New Duster, Spring, Sandero, and Bigster Branding for the Dakar project including name , logo , TVC plus merchandising new stand design first to be revealed at Paris Motorshow 24new 2024 Mobilize Branding360 degree Duo Bento Launch Paris Motorshow Stand
May 2023 - Present
Renault Global Chief Marketing Officer
CurrentGlobal Brand Repositioning & turnaround Successful Espace, Austral , Megane E-Tech, Arkana, Kangoo launches.Successful reveals for R5, New Scenic , Megane, Austral+Espace+ Rafale, Clio… Launch of new sub brands : E-Tech , Human First for safety, RENEW for used cars & Renault Care Service for aftersale.New website experience with on line pre orders on R5 (R Pass) , Megane E Tech ; Austral …New web 3 approach with NFTs , avatar, IA , Metaverse museum …8 marketing concept car in 4 years : hippie caviar x2 ; Suite 4 & AIR4 ; R5 pierre Gonalons & R5 restomod Turbo 3E, twingo 30th + sabine marcellis ; R17e + ora ito New logo plus retail concept including urban stores rnlt. New Motorshow approach (viva tech 21 & 22, munich 21 & 23 + paris 22 + Le Bourget 23 + Geneva 24 )The Originals Renault museum & store; The Originals merchandising range (from 2 to 10M€ turnover /year) 30 Global Campaigns made in 2021 ; same in 2022 + 2023 + 2024Reignite the Brand Legacy in a pop culture way celebrating R4 & R5 60 & 50th anniversaryPlug Inn creator & Reno avatar co creator with LDM/LJ Maison5 Cut marketing budget by 40% in 3 years to lower brand’s breakeven point.
Nov 2020 - Present
Global Cmo + Communication & Sport@Citroen
8 years in a row of Sales growth in Europe. Top 5 best seller in Europe with Light Commercial Vehicle (L.C.V.) // over 10% market share.Most Preferred Automotive Brand in France (source Les Echos) Marketing Communication scope @ world scale : Brand Strategy, Metrics/Growth Hacking , Advertising, Digital & Social Media experience , Retail Architecture experience, Medias, Motor shows & flagships, Merchandizing & Licensing, Concept Cars, Sport activations, Corporate & Product PR & entertainment strategy + activations, Quality programs.Set up & roll out of the new Brand Strategy ‘Citroën – Inspired by You’ in order to create value to support the discount “detox” strategy.360° redesign of the customer experience with the New Digital Approach (website + My Citroen app.), the new Retail Experience (La Maison Citroën – cars & La Manufacture Citroën – Light trucks), and Citroën Advisor Dealer/Product/Salesmen (a kind of Trip advisor which permit to rate & comment Dealers/Product/salesmen – unique in the automotive industry).Successful launch of the new nameplates’ portfolio : Ami -100% Ëlectric , New Hatches (C3 & New EC4 ), New SUVs (C3 & C5 Aircross) , New MPVs (Berlingo, C4 SpaceTourer & SpaceTourer) & New LCVs (Jumpy).Internationalisation of the Brand New Motor show disruptive approach to reduce costs by 50% in 3 years.New Merchandizing & licensing approach to reinforce the “France” origin (soft power) developing #ouiarefrench & valorizing the history since 1919 #CitroënOrigins
Aug 2015 - Oct 2020
Asia Pacific Vice President Marketing All Fiat Chrysler Brands
Jeep/Chrysler/Fiat/Fiat Pro/Alfa Romeo/Abarth/Dodge/SRTIndia/Japan/China/Korea/Australia/ASEANBranding (Brand Architecture...)Advertising (Brief-Creative Process Follow up- pre/post tests-Efficiency Metrics...)Media (Efficiency Metrics- optimize media spent vs efficiency to spend less - Media Buy Strategy- Agency Bids...)Digital + Social Media (Build Eco Systems - track Metrics - Content Management...)Events + Motorshows (Brief - Execution follow up - check - install sales structure - Track Metrics))Licensing : 12 to 16 000 stores in APAC (Design concept - Licenser relationship - execution follow up - expansion plan - Metrics management )Metrics Management (drive Metrics growth - understand problems- fix these - optimize Marketing Investments)
Jun 2011 - Aug 2015
Lancia France Managing Director
Jun 2006 - Jun 2011
Fiat & Lancia Brand Marketing Director-France
Jun 2004 - Jun 2006
Skoda France Marketing Director
Oct 2002 - Jun 2004
Skoda Product Manager + Product & Supply Department Manager
Dec 1999 - Oct 2002
Service Area Manager France
Aug 1997 - Dec 1999
Service Product Manager France
Jul 1995 - Aug 1997
Corporate Identity Manager At Renault Hq Corporate Communication Dept
100 % Renault HQ based via Dragon Rouge Design Agency
Jan 1994 - Jul 1995
Marketing And Development Manager
Jpg Design (Corporate Identity, Branding, Packaging)
Sep 1991 - Jan 1994
Service Militaire
Dec 1990 - Sep 1991
Jan 1990 - Nov 1990
Team & coworkers
Colleagues at Renault Group
Other employees you can reach at renault.com. View company contacts for 14784 employees →
SS
Sarah Sabin
Colleague at Renault GroupGreater Oxford Area, United Kingdom
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LH
Louzi Hamza
Colleague at Renault GroupTangier, Tanger-Tetouan-Al Hoceima, Morocco
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AK
Arun Kumar Rajpoot
Colleague at Renault GroupMadhya Pradesh, India
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YT
Yoann Touya
Colleague at Renault GroupCorbeil-Essonnes, Île-De-France, France
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SA
Sabri Alya
Colleague at Renault GroupTunis, Tunisia
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CC
Cristina Calvo Alonso
Colleague at Renault GroupGreater Sevilla Metropolitan Area, Spain
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BG
Bhupendra Gupta
Colleague at Renault GroupSawai Madhopur, Rajasthan, India
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AM
Armin Manouchehri
Colleague at Renault GroupTehran, Tehran Province, Iran, Islamic Republic Of
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RR
Redoua Radwan
Colleague at Renault GroupAlgeria
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AF
Adam Fitness
Colleague at Renault GroupKenitra, Rabat-Salé-Kénitra, Morocco
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Sarah Sabin
Colleague at Renault GroupGreater Oxford Area, United Kingdom
View →
LH
Louzi Hamza
Colleague at Renault GroupTangier, Tanger-Tetouan-Al Hoceima, Morocco
View →
AK
Arun Kumar Rajpoot
Colleague at Renault GroupMadhya Pradesh, India
View →
YT
Yoann Touya
Colleague at Renault GroupCorbeil-Essonnes, Île-De-France, France
View →
SA
Sabri Alya
Colleague at Renault GroupTunis, Tunisia
View →
CC
Cristina Calvo Alonso
Colleague at Renault GroupGreater Sevilla Metropolitan Area, Spain
View →
BG
Bhupendra Gupta
Colleague at Renault GroupSawai Madhopur, Rajasthan, India
View →
AM
Armin Manouchehri
Colleague at Renault GroupTehran, Tehran Province, Iran, Islamic Republic Of
View →
RR
Redoua Radwan
Colleague at Renault GroupAlgeria
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AF
Adam Fitness
Colleague at Renault GroupKenitra, Rabat-Salé-Kénitra, Morocco
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4 education records
Arnaud B. education
Mastere, Marketing Communication
Business Admistration Degree, Economics
Thames Polytechnics London
International Mktg Degree, Business Administration
Education record
FAQ
Frequently asked questions about Arnaud B.
Quick answers generated from the profile data available on this page.
What company does Arnaud B. work for?
Arnaud B. works for Renault Group.
What is Arnaud B.'s role at Renault Group?
Arnaud B. is listed as ADMINISTRATEUR FONDS POUR L’ART ET LA CULTURE DU GROUPE RENAULT at Renault Group.
Where is Arnaud B. based?
Arnaud B. is based in France while working with Renault Group.
What companies has Arnaud B. worked for?
Arnaud B. has worked for Renault Group, Stellantis, Volkswagen Group France, Groupe Renault, and Jpg Design (Corporate Identity, Branding, Packaging).
Who are Arnaud B.'s colleagues at Renault Group?
Arnaud B.'s colleagues at Renault Group include Sarah Sabin, Louzi Hamza, Arun Kumar Rajpoot, Yoann Touya, and Sabri Alya.
How can I contact Arnaud B.?
You can use AeroLeads to view verified contact signals for Arnaud B. at Renault Group, including work email, phone, and LinkedIn data when available.
What schools did Arnaud B. attend?
Arnaud B. holds Mastere, Marketing Communication from Tbs Education.
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