- Business development globally, from 2 to 4 Millions USD in 2019- Responsible for company's global P&L reporting to the board of directors (Turnover, margins, ROI, profitability)- Creation and implementation of Sales and marketing strategies: Online - Offline, Social media, E-Commerce- Direct report (11 employees) as well as Global sales force management ( 50 agents, distributors, JV partners)- Overseeing of product development, collection plans, responsible of purchases for two brands

- Responsible for Yohji Yamamoto collection P&L worldwide, Owner of brand performance globally- License management and relationship with Japan and French offices- Marketing and merchansing strategies worldwide and local area operations development- Creation of the international and Asian collection plans, overseeing of product development and quality control

- Creation of Brando team in Hong Kong, sales, logistics and customer service - 3 Brands launch strategies, commercial, marketing and communication - Bring turnover from 200k USD to 1,200k USD in 12 months: Sales development, wholesale, JV, retail, …- Responsible for APAC Business plan and P&L

- Creation of Dita Eyewear Asia Offices- Member of the subsidiary board of directors- Responsible for P&L and business development of the area- +110% turnover in 2015: 4 Million USD thanks to the opening of new markets in the South East Asia region- Adapt and perform sales/stylist training programs (+60 sessions)- Collaboration with Dita founders to develop and forecast Asian fit collections

Successful launch of the first BALLY Eyewear collection in Asia. Distribution of Eyewear collection Chloé, Cerruti, Balmain, Nina Ricci, Sonia Rykiel, Kenzo, Rochas...Achieving lincenses sales targets and establishing a qualitative distribution network on all Asian territories. Strong expertise of Eyewear market and major players in Asia and worldwide. Creation of Asian eyewear division, business development sales and marketing staff recruitment and management, team building.

Based in Hong Kong, I am South East Asia sales manager for the French eyewear manufacturer LOGO Group.Brands represented : - TAG HEUER Avant Garde Eyewear - FRED Lunettes - RANGE ROVER Eyewear - SALOMON Eyewear.Countries in charge : Vietnam - Indonesia - China - Thailand - Philippines - Cambodia - Laos - Nepal - Taiwan - Myanmar.

Export sales development and Market StudyMain Duties: - Export sales development, set up of collective actions as a road show on 5 cities in China- Assist the French entrepreneurs with organization and support during business meetings with Chinese buyers and distributors- Conference presentation: «Chinese Optical market, consumer habits and behaviour, intellectual property rights, logistics and distribution»- Legal assistance, counterfeiting, products standardisation, import/export licences, taxes and tariffs- French exhibition stand organisation during international optical fairs in China, set up of event communication strategy- Public relations as representative of the French brands in ChinaMajor Contacts: Essilor China, French frames manufacturers, Mission Economique, CCIFC, Coface, buying group, Chinese opticians and distributors

Missions : Development of marketing/communication projects, sales promotion operations, creation of marketing tools, press and radio advertising Organization of events and trade shows, competition and promotional watch, Monthly reporting market studies, consumer behaviour analysis, Interlocutors : Central purchasing services of national Mass Merch labels (Carrefour, Leclerc and Auchan). International communication agencies as Mc Cann world group and Marketing Minds London. Results : Success of the promotion campaign with : 350 in store events (+260 compared to 2006), 1,500 000 potential consumers touch by the new radio advertising spot.