Arnaud Kraaijvanger is a Chief Marketing Officer. Colleagues describe him as "I had the privilege to work for Arnaud for 6 years at Genesys. He is an exceptional Marketing Executive with extensive experience in B2B marketing. He has successfully managed key marketing functions such as sales development, Demand generation and Marketing Operations. Most recently he also served as interim CMO at Genesys. As Head of Marketing Operations, he led its transformation into a state-of-the-art value generating asset that many Big-tech companies would envy. Most marketing leaders who have left Genesys recognize how robust Genesys’s analytics and processes are. In my view this is in big part the result of Arnaud’s leadership style. He builds teams with people that are eager to learn and to grow. He also looks for team players and coach them to be the best they can. I personally think that my career growth at Genesys was significantly influenced by the Opportunities’ Arnaud created for me. As a manager he is fair, strategic, ambitious and empathetic. I would highly recommend Arnaud to anyone looking for an all-around B2B marketing executive or anyone wanting to work for him or his teams.", "Arnaud is a gem to have in a company. Such a fantastic technical knowledge, but also a fantastic leader that has an amazing personality. Despite the many hierarchy levels that separate Arnaud and I, he's always remained humble, helpful, and such a great person to liaise with. Merci beaucoup Arnaud for everything you've allowed me to learn, to become a better person, and to reinforce my techy / geeky side of me that I didn't fully accept at the time.", and "Arnaud and I worked together building out many of the marketing functions across Genesys during a time of rapid growth and global expansion for the brand. We helped take the company from less than $100 million in annual revenue to several hundred per year in a short period of time by building out the marketing team globally, and implementing the latest best practices and programs. We had a strong focus on executing metrics-driven programs and making sure our teams worked together with a common goal. During this time, we made huge advances in the way Genesys created and carried out its field marketing & demand generation programs. Arnaud has a talent for management and execution, and has a metrics-driven mind when it comes to marketing programs."