Arnaud Riquier Email & Phone Number

Berlin, Germany

- Take the lead in the sales process, showcasing VEVE's innovative offerings and driving substantial revenue growth in the European market (France, Germany, Spain, Nordics, BENELUX, Eastern Europe)- Develop and expand a robust network of clients (advertisers/brands), identifying and actively pursuing new business opportunities with a keen focus on selling VEVE's solutions.- Cultivate and sustain long-term partnerships with key stakeholders, strategically aligning VEVE's offerings with client needs for impactful selling.- Oversee new and existing campaigns to successfully meet and exceed client expectations. - Actively participate in all phases of account maintenance and development and work with internal account management and ad operations to ensure client satisfaction. - VEVE Ambassador at conferences and industry events, effectively promoting the brand and creating selling opportunities

Berlin, Germany

- Drive sales for our Self-Service DSP (formerly LiquidM), Deal Curation tool and Retail Media solution.- Achieve steady growth by signing new clients (=media buyers buying from our multiple platforms).- Adjust and help defining target markets/verticals, lead generation processes and pipelines, document interactions and follow-ups in Salesforce.- Secure and conduct virtual or on-site sales meetings with agencies and brands.- Run the full sales life-cycle for my prospective deal (prospection, first contact, contract drafting, signature).- Represent Equativ during external events and conferences.- Manage daily collaborative efforts with internal teams such as the Media Planning, Client Services, Account Management, Marketing and Product teams to achieve revenue objectives.

Berlin Area, Germany

- Drive sales for our Self-service DSP LiquidM.- Achieving growth by unlocking revenue opportunities with existing clients and signature of New Business opportunities.- Secure and conduct virtual or on-site sales meetings with agencies and brands.- Run the full sales life-cycle for my prospective deal. (prospection, first contact, contract drafting, signature).- Manage daily collaborative efforts with internal teams such as the Media Planning, Client Services, Account Management, Marketing and Product teams to achieve revenue objectives.

- Advise and support around 30 campaign managers from 6 different countries from LiquidM's former Mother company, Ligatus (Native Advertising).- Represent LiquidM during Product/Business meetings in order to evaluate client's needs and align on roadmap.- Visit the Paris headquarters to provide global trainings to the teams, and setup meetings with external new business opportunities.- Maintain the core activity of Technical Account Manager:• Provide pre-sales technical assistance and product education, as well as post-sales support services.• Provide technical information and explanations (MMP setup, tracking, attribution strategies, campaign optimisations, A/B Testing etc...)• Demonstration on how a product can meet clients' needs.• Support Business Development by identifying sales opportunities.• Proactively approach clients to activate budgets.

Berlin Area, Germany

- Provide technical information and explanations- Provide pre-sales technical assistance and product education, and post-sales support services- Demonstration on how a product can meet the client needs- Develop long-term relationships with new and existing clients through managing and interpreting their requirements by fully understanding their daily needs- Proactively approach clients to activate budgets- Support Business Development by identifying sales opportunities- Strong collaboration with Product and Tech team to solve issues quickly

Berlin Area, Germany

- Work closely with Key Account Managers and Sales to ensure flawless execution of campaigns and smooth communication with clients in the field of programmatic Retargeting, Re-engagement and User Acquisition.- Handle all campaign management from pre-launch to post campaign performance reporting.- Continuous monitoring and optimization of campaigns to ensure spending of budgets while maintaining re-engagement and User Acquisition KPIs.- Generation of custom reports based requirements set out by clients.- Consolidate monthly reports to ensure alignment with financial reports.- Initiate and execute various testing campaigns to test creatives, links, segments and targeting. - Identify technical issues, report to IT for troubleshooting.- Analyze performance and recommend new strategies to improve performance of campaigns.- On-boarding of new team members and management of trainees/interns.

Berlin Area, Germany

- Lead the smartBoost department at Trademob.- Responsibility to achieve department revenue goals by planning and running User Acquisition "Burst campaigns" in order to promote Apps.- After receiving the lead from our Key Account Management team: I plan, conceive, book, and run campaigns to successfully achieve top App Store rankings both on iOS and Android.- Strong collaboration with Key Account Managers and Technical teams to ensure clean campaign execution.- Advanced reports built and provided by my team to the Sales Manager.- Develop and articulate a vision for the product and present it to C-level management.- Publication of white-paper about our App Marketing solution in order to boost awareness on the market.- Expertise about App Store mechanisms to realistically adjust App advertising campaigns.- Hire and train interns supporting me in my daily activities.

Berlin Area, Germany

- smartBoost is one of the main products of Trademob and represents a unique UA (User Acquisition) mobile marketing solution that helps mobile apps to reach a profit-maximizing rank in the App Store at the most cost-efficient way.- Responsible for strategic planning, execution and optimization of User Acquisition Burst campaigns for mobile Apps on iOS and Android.- Preparation of media plans according to guidelines received from Key Account Managers,- Interface between our national and international partners (e.g. traffic suppliers), as well as our IT and Sales Team,- Realization of digital data reports of our mobile campaigns as well as evaluating status updates, performance analysis, and forecasts.

Paris, Île-De-France, France

Singapore

- Development of the new retail branch “Integer Group” within TBWA Singapore- Sales support of retail solutions for local and international clients: • Promotion and loyalty management, • Conception of printed materials, • Participation in client meetings,- Market Research: competition analysis (SWOT, BCG)- On-site missions: evaluation and reporting- “Disruption Day” organisation (strategic planning): • Strategic analysis for Filipino client CHAMPION (20% market share), • Realisation of benchmarks and market research, • Presentation to top management, • Infographics modelisation,- Launch of the Internal Newsletter, writing of articles about new retail trends in Asia for ShopperCulture blog

Paris Area, France

- Designing web advertising campaigns for Citroën and M6 Mobile,- Ad spaces purchasing,- Media sales companies relationships management,- Gathering relevant information and data for further analysis with DART & SPOT software,- Campaign effectiveness analysis, KPI (CPC CPM), activity reporting,- Recommendation for the most appropriate media strategy,- Optimisation of creative materials (banners, landingpages etc.)

Master'S Degree, Strategic Marketing & International Business

6 Months, International Business

Activities and Societies: Specialized English Course (Business oriented) Macro/Micro Economy Computing Consumer Behavior Communication &.

6 Months, International Business

Activities and Societies: Intercultural Communication Entrepreneurship (ProaKatemia) Russian Market Business Economics Business Sales