Communication & Media Sector Projects- Customer Service KPI Optimization: Defined, optimized, and streamlined key performance indicators (KPIs) in customer service to support the company’s main Objectives and Key Results (OKRs)- Predictive Modeling Implementation: Developed and deployed time series predictive models using Vertex AI to forecast daily inbound call volumes across call centers, segmented by department and agencyPharmaceutical Sector Projects- Generating areas of influence of each health center- Generation of predictive models to optimize customer product distribution, allocation efficiency and stock minimization- Determining subject matter experts based on collaborative networks and publications- Design and implementation of a new data storage and exploitation structure)Retail Sector Projects- Design and implementation of two master models (sites and articles) in SAP HANA, facilitating user accessibility and unifying information from different sources (Host/db2, SAP, web catalog)