Arno De Been Email & Phone Number

Mogliano, Marches, Italy

Gameren, The Netherlands

As a trading company Dimo Systems specialize in digital monitoring for pests. With the brand Xignal we offer the market end tot end solutions.

Steenbergen, North Brabant, Netherlands

Responsible for Sales and building the OFYR brand in the Dutch market. Especially for the on-trade channel and Key Accounts.Daily work:• Maintaining existing relationships and deals• Acquisition of Key Accounts, gastronomy and on-trade prospects• Taking care of excellent execution and follow-up after Sales • Taking care of regular reporting to the Dutch HQ and the Global HQ based on achieved results• Maintain a good relationship with the external partners and the internal departments such as Marketing• Devising useful Sales concepts• Guarding the Sales budget

Breda Area, Netherlands

As a regional manager I was responsible for the clientele that purchased through the various wholesalers.This concerned the following wholesalers:AB InBev Helmond and BredaBidfood Tilburg and HelmondDe Klok Dranken HelmondHarry de Louw DrankenWalther de Louw DrankenClaes DrankenVan de FeestenKoekelkorenAs Event Manager I was responsible for creating Brand Awareness and Brand Experience for the brands; Barefoot Wine and Bubbly, Torres, Miguel Torres Chilli, AIX Rosé, Schlumberger and Louis Roederer Champagne during festivals and events in The Netherlands.Daily work:• Acquisition of events for the wine brands• Taking care of excellent execution and follow-up during events based on established goals• Taking care of regular reporting to the Marketing Director based on achieved results• Maintain a good relationship with the brand owners, event partners and the internal departments such as Marketing and Sales• Guarding the marketing budgetHighlight events within the portfolio:• The Flying Dutch• Mysteryland• A Day At The Park• Kingsland Festivals• Pacha Festival• Amsterdam Gay Pride• Milkshake Festival• Solar Weekend Festival• A State Of Trance• Boothstock Festival

Breda Area, Netherlands

Co-creator and facilitator during the preparation, implementation and evaluation of the Marketing Events for the brands, Jupiler, Hertog Jan and Dommelsch. You can think of: Music Platform Jupiler (Awakenings, Loveland Festival, Dancetour and Dance Valley, etc.) Jupiler Football Activations (AFC Ajax, NEC Nijmegen, Willem II, Sparta Rotterdam, etc.), Hertog Jan vriendenkring dag, B2B events and internal events of Anheuser-Busch InBev.Daily work:• I developed, based on the marketing goals, the annual plans for activating Jupiler on (part of) the platforms football and music. The year plans gave direction to where, how often, to who and how, to activate Jupiler and to build up the brand.• Out of the Annual plans I developed with or without agencies all specific activations, both online (Facebook / Website etc.) and offline (in the football stadiums, pop stages etc.).• I presented the activations to our partners and was point of contact for partners.• I organized the activations from A to Z, often in cooperation with an intern.• I evaluated the action, both internally and externally, and enhanced it for the future.• External I was the first contact for all activations on the above platforms. Internally, I was the contact for all activations. I went down with sales agreements between (potential) partners and internally I advised about what agreements schould be made ​​from activation perspective towards relationships.• I managed the non-financial part of the contract, and took care that we fulfilled our duties and make maximum use of our rights.• I was responsible for the budget and was in charge of one trainee.• I was always looking for new activation opportunities, including outside the platforms.• I thought also about expanding the platforms through attracting new partners.

Breda Area, Netherlands

Assisting the Brand Manager Jupiler during daily activities.Daily work:• Creating advertisements (o.a. Aller Hande Magazine, 1900 Magazine, Ajax Life, other retail organizations, etc.)• Managing the media agency during different offiline projects (o.a. new Jupiler commercial)• Managing the media agency during different online projects (o.a. Jupiler No Shave Week)• Monitoring of the competition• Contributing ideas within the current strategyProjects:• Jupiler Truck Commercial• Jupiler Proef and Proost Pakket (commercial and advertisement)• Jupiler PoolBall• Co-branding between Jupiler and Freitag Bags (reusing old trailer tarpaulins)• Contact person within the Ajax account (o.a. Brand activation, Championship)

Breda Area, Netherlands

Co-creator and facilitator during the execution of events for the brands, Jupiler, Hertog Jan and Dommelsch. You can think of: Jupiler League, Hertog Jan vriendenkring dag and Dommelsch Cover Concerts.

Breda Area, Netherlands

Marketing & Events

Market research "Beleving van het Avondje NAC"

University Of Applied Science, Speco-Ce Sportmarketing & Management, Bachelor'S Program

Activities and Societies: Member Outdoration crew 2011 Fontys Talentenpoule 2010/2011Business economics degree with a specialty in sports.

Hbo, Sport Marketing And Management

Mbo, Sport & Bewegen