As an Analytics Engineer at Red Ventures, I create and deliver data solutions that help various teams and stakeholders make informed and impactful decisions. With over 6 years of experience in data analytics, I have developed expertise in working with different data sources, technologies, and tools, such as SQL, AWS Redshift, Snowflake, Tableau, and Looker.I have led and executed multiple data-driven projects across different industries and domains, such as marketing, editorial, and business operations. Currently working on automating site audience identification process to enable businesses to design customized onsite experiences. I have also built and enhanced analytical models, such as multi-touch attribution and media mix modeling, to optimize the efficiency and effectiveness of different channels and strategies. Additionally, I have empowered business users to be self-reliant by providing training, guidance, and support on using Looker as a company-wide BI platform. My mission is to enable data-driven culture and innovation at Red Ventures and beyond.
Listed skills include Management, Business Development, Market Research, Sales, and 27 others.