Arrian Lim Email & Phone Number

Founding FurDad of the 🐕 pet 🐈 care company Pawdel and its pet tech software, Pawnec.I began my career in sales and marketing, achieving an award-winning tenure at a leading pharmaceutical and medical technology company. However, my inquisitive nature outgrew my role, leading me to entrepreneurship—a path where my love for dogs and cats became my foundation.With no prior experience in the pet care industry, I relied on my unique perceptiveness of human behavior to identify latent demands in the market. As a fellow of Alibaba Business School, I embarked on a quest to transform our wearable pieces of love into innovative wearable tech for pets.Under my leadership, Pawnec has successfully transitioned from a B2C pet ID platform to a B2B2C pet/veterinary tech company. We've achieved significant milestones, including strategic partnerships with government and veterinary clinics, and a breakthrough deal with multiple cities in the Philippines. This has enabled us to welcome hundreds of thousands of pets to our platform, integrate a unified pet database, and introduce our eHealth Card. Our efforts have garnered recognition from national veterinary associations and numerous leads, positioning Pawnec for continued growth and innovation in the pet care industry.

Listed skills include Pharmacokinetics, Pharmacology, Marketing Strategy, Pharmaceutical Industry, and 6 others.

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  Founder And Ceo

  Pawdel

  Oct 2018 - Present - United States

  In 2022, we transformed our flagship personalized collars into Pawnec, a pioneering pet tech software platform, revolutionizing digitized commerce in identification collars and tags. Under my leadership, Pawnec has successfully grown from a B2C pet ID platform to a B2B2C pet/veterinary tech business model.- Spearheaded the product design of Pawnec's universal smart ID and eHealth Card, setting new standards in pet identification and health management.- Designed a digital veterinary ecosystem, facilitating seamless interactions between pet owners and veterinarians, and advancing initiatives in responsible pet ownership, rabies eradication, and population management.- Innovated a software royalty business model, significantly expanding Pawnec's potential global footprint and fostering partnerships with leading pet care companies.- Secured strategic partnerships with government, veterinary clinics, and top retailers such as Bow & Wow, Pet Express, and Landers Superstore, enhancing market penetration.- Executed a breakthrough deal with multiple cities in the Philippines, welcoming hundreds of thousands of pets to our platform, integrating a unified pet database, and introducing our eHealth Card.- Our efforts have garnered recognition from national veterinary associations and numerous leads, positioning Pawnec for continued growth and innovation in the pet care industry.- Achieved top-3 selling status for Eau de Pawlogne on Lazada/Shopee within three months, underscoring our market leadership.