I'm thrilled to be driving digital marketing strategy for Silver Arcade Linen LLC and its sister companies within the SAT Investment Group: SAT Hospitality Global LLC, FabMaster LLC, and Biolin.In this role, I'm responsible for:Developing and implementing comprehensive digital marketing campaigns across multiple platforms to increase brand awareness, lead generation, and customer engagement for all four companies.Managing and optimizing online presence for each company, including websites, social media channels, and search engine optimization (SEO).Analyzing data and reporting on campaign performance to identify areas for improvement and maximize ROI.Collaborating with internal teams across different companies to ensure consistent brand messaging and a unified customer experience.I'm passionate about utilizing digital marketing to drive growth for diverse businesses within a dynamic group. I'm excited to leverage my skills and experience to elevate the online presence of all SAT Investment Group companies.

I recently supported CPI Business, an event management company, as a Freelance Design & Digital Marketing Coordinator. In this role, I played a key role in the success of Abu Dhabi Finance Week, Abu Dhabi's biggest financial event.My responsibilities included:Design: Developed creative assets for marketing materials, social media campaigns, and event branding.Digital Marketing: Managed online marketing efforts to promote the event, including social media strategy, content creation, and email marketing.Event Coordination: Supported the event team with various tasks to ensure a smooth and successful event experience.This project allowed me to leverage my design and digital marketing skills within the fast-paced environment of event management. I'm excited to contribute my skills and experience to future projects!

In the dynamic realm of fashion retail, my role as E-commerce Manager sparked a 350% surge in online sales within two years. My expertise lies in crafting potent digital marketing strategies, evident in key achievements such as:Strategic Planning and Execution of Google and Facebook Ads:• Segmented audience targeting.• Meticulous budget planning and optimization.• Successful implementation of a retargeting approach across the entire sales funnel.Revamping and Optimizing Websites:• Elevated product and image optimization.• Introduced lazy load for an enhanced user experience.• Streamlined third-party code integration.Seamless Email Marketing Integration:• Integrated MailChimp seamlessly.• Planned and executed targeted email marketing campaigns.Live Chat Integration & Team Leadership:• Smooth integration of live chat for improved customer interaction.• Efficiently managed community team members across various shifts.Web Push Notification Tool Integration:• Implemented OneSignal & iZooto for effective web push notifications.• Executed daily campaigns for timely engagement.Community Management Across Social Channels:• Provided strategic guidance for community team members during different shifts.These initiatives showcase my hands-on experience, optimizing channels, enhancing websites, and managing teams for remarkable results in fashion retail. Beyond digital marketing, my Graphic Design and Marketing qualification from the Department of Visual Studies adds a unique aesthetic perspective.In summary, my role as E-commerce Manager drove a 350% surge in online sales. From strategic ads to seamless marketing integration, I bring hands-on expertise. With a unique aesthetic perspective from Graphic Design and Marketing, coupled with proficiency in analytics and CMS platforms, I'm ready to elevate your team in the dynamic fashion retail space.

As a team Facebook recognized our very first quarter achievements in the shape of a Business Success Story:https://www.facebook.com/business/success/gul-ahmed• Overseeing the social media strategy for the company ensuring it aligns with the company’s brand.• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.• Design, build and maintain our social media presence.• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).• Identify trends and insights, and optimize spend and performance based on the insights.• Brainstorm new and creative growth strategies.• Plan, execute, and measure experiments and conversion tests.• Collaborate with internal teams to create landing pages and optimize the user experience.• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;• Assist another team in Marketing in meeting departmental objectives and take the opportunity to contribute to all marketing activities, programs, and events.

Previous Roleso Work with the brand team to produce new ideas for company branding, promotional campaigns, and marketing communications.o Assist management in resolving issues by responding to questions in a timely and professional manner.o Execute marketing plans based on brand requirements.o Direct brainstorming meetings and creative sessions.o Shape brand standards and create procedures to ensure all products are brand appropriate.o Supervise the department's daily workflow, assign project workload, and monitor deadlines.o Develop exceptional and well-crafted copy that meet brand image.o Evaluate trends, assess new data and keep up-to-date with the latest marketing techniques.

Worked as a creative design manager with some Pakistani and multinational brands includingMeetOne, Shahtaj Oil, Musarat Misbah Makeup, Clazona Beauty & Diamond Foil

• Direct brainstorming meetings and creative sessions.• Design and execute marketing plans based on brand requirements.• Produce new ideas for company branding, promotional campaigns, and marketing communications.• Shape brand standards and create procedures to ensure all products are brand-appropriate.• Supervise the department’s daily workflow, assign project workload, and monitor deadlines.

Worked as a graphic designer with some international clients freelancer.com etc.

Layout Designing, Page Making, Advertisement Designing, Logo Designing, Web Designing, Brand development, web site traffic growth, web site UI and advertising revenue etc..