Working with Unity Retail in Sales

Managed and lead the teams handling following production functions:o Over-all yearly planning of programs to be telecast.o Budgeting of Dramas and other programso Signing Artists / Anchors etc. and Developing Contracts.o Selection and Finalization of Locationso Coordination for props and costumeso Liaison with associates for smooth daily shot flow charto Title Score, Background Music and Edits

Worked with Trax by IBL Group in Sales for South Region. Main Function / Key Accountabilities New Business Inductions. Target achievements Team Building Business Retentions Monthly / Yearly Projections Sales Training.

• Events, Launch of a Product, Annual Dinner, Seminars, Family Day etc.• Print branding, TVC, Documentary etc• Printing, whether leaflets, annual reports, diaries or calendars.• Advertising.• Give Away items • Brand Activation on Malls, Colleges and Apartments etc.

Joined TCS Connect in April 2011, as a part of the team which launched TCS Connect (now Yayvo.com). For TCS Connect brought all the vendors of different categories (Electronics, Lifestyle, Mobiles, Men & Women Fashion, Grocery etc). I have successfully brought different major brands on the portal:Main Function / Key Accountabilities To identify, develop and manage vendors for TCS e Business Unit. Generate, manage and monitor all activities of companies/ persons… Show more Joined TCS Connect in April 2011, as a part of the team which launched TCS Connect (now Yayvo.com). For TCS Connect brought all the vendors of different categories (Electronics, Lifestyle, Mobiles, Men & Women Fashion, Grocery etc). I have successfully brought different major brands on the portal:Main Function / Key Accountabilities To identify, develop and manage vendors for TCS e Business Unit. Generate, manage and monitor all activities of companies/ persons falling under vendor / service providing entities. To ensure cost effectiveness of all sourcing done for e business according to established target for sales/ policies. To ensure swiftness and efficiency of delivery operations. Efficient and timely reporting of all the activities falling under vendor management Maintenance of productive working relationship between all the vendors and TCS e Business Unit. To promote different brands on our web, as per vendors given guidelines. Also look after web banners, emailers, ads designing and push on different digital mediums. Display of banners and posters of different promotions at our express centers, van branding of TCS Vans and Vehicles. Responsibilities To generate and develop the system of searching, selecting and developing a vendor base.  To establish standards for product lines according to requirement and image of the company in coordination with e Business Managers of Technology and Marketing Negotiation with vendors with an objective to buy at a cost appropriate to meet price point targets established by TCS e Business policy. Evaluating different means to minimize additional cost of logistics and handling over the cost of products. Work in close liaison with vendors to ensure efficient communications and timely reporting of all activities. Developing and implementing an interactive online Data base system through which vendor offerings can be input evaluated and finally selected for e Mall. Show less

Worked on the following Clients:Clients:HBL (Credit Crad , Debit Card, Zarai Banking, Asset Management)Capri (Zulficar Industries)Sara Lee (Kiwi Shoe Polish)

Responsibilities: A founder member of Frequency. Since it was a new agency I had the responsibility of designing the SOPs for the organization and departments. Identifying new opportunities for additional work, initiating and driving it. Working comfortably with the Brand team up to the senior management level. Identifying new media solutions Crisis Management.  Made professional contributions in the development of Print / Electronic media, Account Planning… Show more Responsibilities: A founder member of Frequency. Since it was a new agency I had the responsibility of designing the SOPs for the organization and departments. Identifying new opportunities for additional work, initiating and driving it. Working comfortably with the Brand team up to the senior management level. Identifying new media solutions Crisis Management.  Made professional contributions in the development of Print / Electronic media, Account Planning and Business Development, BTL Activities, Outdoor Branding, Launch Events, Exhibitions, Mall Activities etc apart from regular operations. Major activities:  Successfully launched Hero Pakistani BTL Activity for South Region Successfully launched the Total Atlas Lubricants Oil “Quartz CNG Oil” in 2005 and "4TMCO Motorcycle Oil". Launched Mon Salwa Campaigns for Shami Kabab and Nuggets in 2005 and beef Chapli Kabab Campaign in 2006. Launched Sana Safinza Designer Collection & other collections for Lakhany Silk Mills. Launched Al Zohaib Textile Designer Collection. Launched Nokia Campaign and made first localized TVCs for 6230 and 6020.  Clients / Campaigns handled: Total Atlas Lubricants Oil, Mon Salwa, Lakahny Silk Mills, Nokia TVCs, United Mobile, Hamdard University, Whirlpool, WorldCall Wireless TVC, etc. Show less

Major activities:  Launched major product campaign " Tapal Danedar Red Pack" Various Consumer Promotions for Tapal Danedar Mezban and Chenak etc. Launched major campaigns for HBL Auto Loan, Remittance, Corporate  Launched major campaigns for Dawlance Refrigerator, TV, and Microwave etc. Coordinate with different companies for BTL / Outdoor activities

Major activities:  Launched major campaign for EBM " RIO" Re launched four other EBM brands Launched major campaigns and various promotions for Jaffer Brothers brands Decis, Cheeta etc.