Arshad Rehman Email & Phone Number

Austin, Tx, Us

I trade $NQ [Nasdaq Futures]

Building, managing, and running my own portfolio of e-commerce dropshipping sites.

Dallas/Fort Worth Area

Dallas/Fort Worth Area

Fishers, In

Manage a team of account executives to run campaigns on Marin, AdWords, Bing, Facebook, Amazon, Reddit, LinkedIn, and Basis. It is my goal to help our clients reach specific KPIs for industries including Electronics, Probiotics, Email Deliverability, A.I., and Education through e-commerce and lead generation. We use multiple internal tools as well as CrazyEgg, SEMRush, and specific AdWords scripts. I help manage campaigns from $20-150k month spends.

Phoenix, Arizona Area - Remote Work

I currently manage the overall initiatives of Google search rankings of our subsidiary companies to both, recover from lost rankings (PremiumUSB and CDROM2GO) and improve the ranks of our new subsidiary brand (MobileMars). I currently use Moz Analytics, Google Webmasters, Google Analytics, and our social platforms to recover from lost rankings due to traditional SEO methods. I have built our strategies to remove low quality backlinks, innovate on our competitors' weak points, clean up our website copy, rework anchor links, and build effective communication with our social communities to build reputation and presence.

Remote

I am a contract worker on multiple mediums including SEM, SEO, and Social Media for our clients to grab a market share of their service or product in the industry. I have designed a commercial website using Wordpress for multiple clients that have kept me on board to maintain/create their marketing strategies. I have consulted, created, and managed PPC campaigns for many industries including a cell phone repair company, electronic component distribution, renewable energy, Austin realty, small business certification programs, and St Jude hospital. I have maintained a successful track record using A/B landing page testing, retargeting banner ad creatives, and optimizing ad copy and keywords. I track success using PPC conversion tools to assure that the Cost/Conversion is well within the clients' budget.

Deliver munchies to students.

Remote

My primary focus is on JBW Watches, a subsidiary of Grand Time as an overall SEM project manager. primarily working on our number one objective, a consistent brand presence among all channels. This includes Google search, Google images, YouTube, social media platforms, and all review blogs. At this company, I have taken the responsibility to direct multiple employees using Basecamp from the C-level staff, to the senior web developer, and to the content producers. I have lead the senior web developer in reducing Page Speed, making the site architecture more crawl-able for spiders, and redesigning multiple elements of the watch product detail pages all using CrazyEgg and Google Analytics. Through consistent case studies research, I built the overall social (Pinterest, Google+, Facebook) strategy for the C-level executives to pass over to the content producers. I research trends and segment it based on our product categories to write and develop effective optimized selling copy for specific products. In terms of my technical responsibilities, I have used Google Analytics to build customized dashboards, implement e-commerce tracking, built a more efficient internal linking structure, Disavowed low-quality backlinks, and analyzed metrics across multiple devices.

Austin, Texas Area

I handle pay per click accounts for four clients. I communicate with the clients regularly and optimize campaigns based on their goals and objectives. The budgets I handle are anywhere between $24K-$175K. I work on building new accounts, keyword research, developing new ad copy, and calculate estimated monthly budgets. I report to each of the clients weekly with written and graphical analysis of the week´s and month´s statistics. We have accounts in Google Adwords, Bing AdCenter, LinkedIn Ads, and Facebook Ad platforms.

Austin, Texas Area

I transcended analytics into a formulated and presentable report comparing historical and present metrics to prevent a reoccurring revenue loss on a subsidiary e-commerce platform of the FramesDirect brand. I also wrote Google scripts using Javascript, built customized pivot tables, and recorded macros to automatically extract Google Analytics data to a visually appealing internal company dashboard

Austin, Texas Area

I came into this association to build their online marketing presence from ground-up. We focus on KPIs for our efforts to produce a short term and long term vision for the company. Coming on board this company, I built and paved a road-map of online marketing initiatives creating a closed loop cycle between pay per click, search engine optimization, and social media efforts. Essentially it is my responsibility are to focus on increasing membership certification leads and build brand awareness online. To consistently ensure concentrated efforts are prioritized on highly converted areas of our PPC efforts, I am using Google Analytics, Optimizely’s A/B testing, CrazyEgg’s heat maps to analyze the most optimal landing pages and campaigns. I find it best to use Bit.ly statistics to diagnose the best outlets in our social media efforts on Google+ and Twitter platforms. I also use multiple web SEO tools to do competitor analysis and backlink checks to create partnerships and to focus on organic rankings.

I currently work on the SEM/SEO, internally and externally, for NextScreen. My job is to create campaigns for our clients to increase the number of clicks in PPC while making sure the AVG CPC is kept in line with the budget. Within 2 months of revamping an older campaign I have increased CTR by 300% with a 35% decrease in costs. I currently manage keyword lists of +25K with budgets over $30K using both, Bing adCenter and Google AdWords. To efficiently optimize for optimal conversion rates, I designed Multivariate A/B Landing Page tests to track consumer behavior. As for SEO, I currently build links and edit meta tags using keyword research to target low competition.

Helped construct a social media campaign to drive users to a new start-up that helped students find jobs and internships. Utilized Spredfast and Hoot Suite to find hash tags pertaining job searching to converse about the troubles of finding a jobs. I wrote out a marketing plan to follow for social media using Facebook Fan Pages and creating videos to brand the company on Youtube. I also laid out the foundation to optimize for organic searches by finding effective keywords and analyzing current competitors.

Co-founded a textbook company to help students with a cheaper solution for high priced textbooks. I was responsible for running the marketing of the company by socially engaging students. In addition, I also visited large classrooms to pitch our new business start-up that eventually led to high volumes of sales. I also setup up the e-commerce point of sale system to connect to the website that I created. I managed the operations sector of the company to deliver a smooth and enjoyable experience for students to buy and sell books. I created multiple campaigns to engage students through social media platforms. These campaigns consisted of running promotions at the times and days of when business was slow.

Communicated with publishers to buy media space for clients that wanted to advertise within a certain niche. We specialized in buying space for banner ads of all sizes. I maintained constant communication with our clients to develop a positive lasting relationship. We used SalesForce to construct potential leads and to organize current opportunities. I used a back end system to research trends in leads based on the click through rate of each site we advertised on.

Surveyed visitors of all demographics to understand the type of audience visiting the theme park based on factors such as location, gender, family size, etc. Depending upon the results of the survey, proposed approaches that can be implemented to attract other groups of people. Evaluated current marketing strategies to understand what was attracting visitors to the theme park and made recommendations on new strategies that can be carried out by the organization