- Strategic Leadership: Develop and implement strategic plans to drive business growth and achieve organizational objectives, including identifying new market opportunities and optimizing operational efficiency.- Team Management: Lead and mentor a diverse team, fostering a culture of collaboration and innovation. - Operations Management: Oversee daily operations, ensuring high standards of quality and safety. - Customer Relations: Maintain strong relationships with customers and stakeholders, addressing their needs promptly. - Compliance and Sustainability: Ensure compliance with regulations and promote sustainability initiatives.Achievements: - Launched new product lines, increasing revenue by 40% within the first year. - Implemented cost-saving measures, reducing operating expenses by 15%. - Strengthened supplier relationships, improving product quality and reducing costs.

Communication Strategy: Developed comprehensive communication strategies andmedia engagement plans.Media Relations: Managed all aspects of media relations, including interviews andpress conferences.Publications: Produced and updated publications for stakeholders, including researchreports and brochures.Project Management: Conceptualized and executed various in-house projects andcampaigns.Team Management: Managed a team of communication officers across differentregional offices.Selected Contributions:Conducted a thorough communications analysis and developed a detailed communications plan.Managed the creation of annual reports to enhance business development tools.

- Responsible for implementing, monitoring and evaluating the Hotels' marketing & communications strategy, including advertising, promotions, public relations, graphics and collateral, so as to support the marketing objectives for the Hashoo Hotels and maximise the hotels' positive exposure in local, national and international markets.- Pursued media for the proper coverage of news item/write-ups, events, pitched by Hashoo Group- Thorough monitoring of Print & Electronic Media to obtain relevant information pertaining to Hashoo Group/Business/Security Threats/Tourism, and other relevant political news - Coordination with vendors/printers to meet the deadlines, and to ensure the quality of product is according to the agreed standards - Design and Development of in-house publication “Our Heritage”- Responsible for organizing events at the Hashoo Group Hotels- Managed Social Media for all the Hashoo Hotels and for the corporate office, critical tasks to be supervised:Brand Sentiment IndexSocial Intelligence MonitorTracking changes in policy of FacebookBrand Monitoring ServicesMerging & Claiming of Fake PagesDevelopment of Monthly ReportsBest Practices for Reputation ManagementEngagement of FansManaging Campaigns / OffersMonitoring of Competitors' pagesSelected Contribution:- Developed the social media strategy and subsequent rollout plan for the Hashoo Group after in-depth monitoring and evaluation of the digital training needs for all hotels- Launched three websites; Hashoo Hotels, Hashoo Group and Pearl-Continental- Formulated and successfully conducted Management Overview Report (MOR) for brand audit

Worked there in the department of Digital Media (Marketing):I used to moderate Social Media pages of ufone & uthpack Collectively with more than 25 lac likes.Worked on the project of revamping ufone official website.Use to prepare proposal on behalf of digital media to ufone finance department

Did Training at their Cost Control department, Finance Department, Sales & Marketing Department and at Reception.