Artem Nikulin Email & Phone Number

Toronto, On, Ca

Moscow, Moscow City, Russia

Achievements:- Increased Advertising Revenue by 6.3%: Identifed and implemented key strategies to optimize advertising inventory, resulting in a 6.3% growth in revenue through data-driven analysis and actionable insights-Identified and corrected errors and inaccuracies in customer data reporting, leading to a 1.3% daily increase in company revenue Responsibilities: - Identified opportunities to increase advertising revenue by analyzing performance metrics and user behavior using SQL and Python.- Conducted the full cycle of hypothesis testing, including ideation, statistical validation, and result evaluation, to optimize ad placements and formats.- Built dynamic dashboards in Superset to monitor key performance indicators of advertising inventory and improve decision-making.- Ensured data completeness and quality by implementing automated validation processes and collaborating with data engineering teams.- Defined requirements and set tasks for the DWH team to create aggregated data marts for advertising performance analytics.- Delivered ad-hoc analysis for senior management and business stakeholders, including profitability studies and trend reports.- Designed and conducted A/B tests to evaluate changes in advertising strategies, leveraging Python libraries such as scipy and pandas for statistical analysis.

Москва, Россия

Achievements:- Implemented A/B Testing Framework: Designed and executed A/B testing scenarios at Sberbank using Python, enabling hypothesis validation and data-backed optimization of banking services.- Identified and implemented automation triggers for determining client query topics, reducing average query resolution time by 8% and improving customer satisfaction scores by 12%Responsibilities: - Immersed in the business processes of the contact center and banking product services.- Led workgroups within an assigned stream and interacted with stakeholders.- Identified data sources and triggers in the bank for automating business processes to determine the client's query topics.- Formulated hypotheses and tested them with data.- Handled large datasets for analysis, processing, interpretation, and insight discovery.- Tasked adjacent teams with automation scenario implementations and monitored timelines and quality.- Ran A/B tests and interpreted the results.- Managed the backlog of hypotheses for the assigned stream and tracked the impact of implementations on overall results.

Achievements:- Developed a model to identify contract executors with 95.5% accuracy.- Automated Business Processes with Data-Driven Insights: Streamlined business processes by automating work workflows and integrating CRM systems, significantly improving operational efficiency.Responsibilities: - Automated data parsing and subsequent analysis.- Client classification and development of a CRM system based on Bitrix24.- Data research and ad-hoc analysis.- Developed a reporting system using PowerBI from scratch.

Ekaterinburg, Russia

Achievements:- Built Power BI Reporting Systems: Created comprehensive reporting systems from scratch, integrating multiple data sources and enabling improved analytics and strategic decision-making.- Improved manager efficiency by 14% through A/B testing and implementing optimal strategies.Responsibilities: - Developed the company's growth strategy for 2022-2025.- Created a sales reporting and analysis system using PowerBI.- Developed a scoring model for decision-making regarding repeat clients.- Increased the efficiency of client managers by 15%.- Automated business processes for decision-making and interdepartmental transitions

Moscow, Russia

Achievements:- Increased Revenue by 20% through Data Analysis: Optimized commission-based product offerings at ORIENT EXPRESS Bank, resulting in a 20% revenue increase in 2020 through data-driven insights and strategic adjustments.- Developed and implemented a multifactor sales forecasting model that identified untapped potential across territories, resulting in an 18% year-over-year increase in sales.Responsibilities: - Analyzed and developed the bank's development strategy.- Increased revenue from commission products by 20% in 2020.- Improved the efficiency of handling client applications by 12%.- Achieved the highest growth in business indicators in 2019 among all macro-regions of the bank.

Phd, Economy, 4

Master'S Degree, Finance And Credit, 3.6