Art Gehring work email
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Art Gehring personal email
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Technology marketing leader that excels in both the Art and Science of B2B marketing. Go to market in a creative, differentiated and disruptive way, while driving the math, metrics and alignment of the marketing and sales funnel. Proven track record of success launching and marketing B2B technology solutions and building high performing teams that exceed growth expectations utilizing marketing technology cost effectively.Specialties: • Deliver creative, effective inbound marketing, lead generation and email marketing• Guide prospects through relevant experiences through target marketing and personalization• Create effective market positioning, messaging, branding• Collaborate with sales to drive alignment with effective sales enablement programs• Drive ROI through effective marketing automation, operations and measurement• Build and motivate high-performing marketing and business development teams• Know Account-based marketing, predictive analytics and state of the art technologies.Achievements• Transformed GTM model at Brainshark from outbound to inbound to increase revenue 85%• Started, positioned and grew Anyday.com to 3 million free subscribers in one year • Success recognized by Salesforce.com, Hubspot, Marketing Profs and Marketing SherpaSuccessful experience with the following technologies and methodologies:Waterfall: SiriusDecisions, Salesforce.com, InsightSquared, Market Automation: Eloqua, Hubspot, Marketo, Demandbase, Brainshark, WCMS and web personalization: Acquia, Sitecore, Optimizely, Evergage, Online advertising: PPC, Re-targeting, targeted display, Customer Advocacy: Influitive, Data: data.com, Social123, HGData, Zoom, Netprospex, Avention, Datanyze, Sales Loft, Account-based marketing, Predictive analytics
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Vp MarketingKneat Solutions Aug 2023 - PresentLimerick, IeKneat enables regulated organizations to move from paper-based validation to intelligent, digitized, paperless solutions.
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Vp Demand GenerationEtq Jan 2020 - Aug 2023Burlington, Massachusetts, Us -
Head Of Demand GenerationEtq Jan 2019 - Jan 2020Burlington, Massachusetts, Us
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Senior Director Demand GenerationVirgin Pulse Jan 2017 - Dec 2018Providence, Ri, UsVirgin Pulse, part of Sir Richard Branson’s Virgin Group, designs technology that cultivates good lifestyle habits for your employees. Configured to complement your culture, our technology, and the overall well-being experience we deliver, drives superior outcomes for your people and your business.Virgin – one of the world’s most recognized and respected brands – is known for creating unrivaled consumer experiences. Conceived in 1970 by Branson, the brand believes in insatiable curiosity, smart disruption, heartfelt service, and delightful experiences.We take those values to heart at Virgin Pulse. We drive more meaningful habits, for more employees, than anyone else. And we’re proud to say we’re changing lives. -
Vp Demand GenerationBrainshark, Inc. Feb 2014 - Jun 2016Waltham, Ma, UsDemand Generation, Business Development and Marketing Operations * Recruited and led Integrated Campaign, Demand Center and Marketing Operations teams to deliver 25%+ annual growth in marketing-sourced new business* Co-led marketing during 10 month CMO search * Co-led re-positioning into sales enablement space* Developed compelling Point-of-View that increases effectiveness of every sales call* Led Business Development team (15+) to consistent annual increases in revenue contribution* Developed SiriusDecisions waterfall targets, lead flow processes and reporting, improving visibility* Grew inbound conversions over 2,000% -
Senior Director, Demand GenerationBrainshark, Inc. Mar 2011 - Jan 2014Waltham, Ma, UsManage demand generation and business development teams to drive new business growth
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Director Of MarketingAtg (Acquired By Oracle) Sep 2009 - Mar 2011Cambridge, Ma, UsLed Demand Generation for $150 million flagship solution for enterprise Ecommerce leader * Drove consistent record results for lead generation and nurture marketing campaigns* Improved alignment with BDR team to driving consistent opportunity quota attainment* Increased ROI of campaign spend with 100+% increase in responses YOY* Drove SEM effort to 44% YOY increase in organic search traffic and 88% YOY increase in paid -
Director Of MarketingMakana Solutions (Acquired By Salary.Com) Jul 2007 - Sep 2009Us* Recruited and led marketing team to category leadership* Grew traffic at 300% maintaining 10% lead conversion and 4% customer conversion* Awarded Hubspot's top web site for SEO execution for 2 consecutive years* Awarded Gartner Cool Vendor selection -
Director Of MarketingDatacap (Acquired By Ibm) Jan 2004 - Jul 2007Us* Led re-position and re-brand of company and products, increasing revenue growth of 20%+ annually* Drove 70% channel revenue growth through focus on new partner acquisition* Expanded and improved strategic partnerships, increasing partner investment* Produced first user conference in company's 18 year history with 100% satisfaction ratings -
Director Of MarketingAnyday.Com (Acquired By Palm Computing) Dec 1999 - Mar 2001* Led positioning, product management, branding, messaging, demand generation and events* Best-of-breed selection by Walt Mossberg of WSJ and CNBC and Business Week* Initiated and managed relationship with Palm that led to $80 million acquisition * Registered millions of users through direct campaigns, partnerships, and online advertising
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Senior Product Marketing ManagerLotus Development 1990 - 1999Armonk, New York, Ny, UsSenior Marketing Manager, Lotus Notes & Organizer (1994 – 1998)* Drove six successful WW launches of Lotus Organizer, with over 20 million copies sold* Led channel launch to 12,000 Lotus Business Partners* Led all Lotus products for marketing campaign response and ROI results* Developed and managed strategic alliances with Palm, Corex, Coach, Sprint, Fodor's and OAGProduct Manager, Lotus Freelance Graphics (1990 – 1994)* Helped drive product requirements for $90 million WW revenue market leader* Collaborated w/ sales to win major accounts including Mars, Burlington Northern and U.S. Marines* Built content partnerships with Phil Kotler, Jack Trout and Zig Ziglar
Art Gehring Skills
Art Gehring Education Details
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Babson F.W. Olin Graduate School Of BusinessEntrepreneurship -
Kenyon CollegeEconomics
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South KentHigh School
Frequently Asked Questions about Art Gehring
What company does Art Gehring work for?
Art Gehring works for Kneat Solutions
What is Art Gehring's role at the current company?
Art Gehring's current role is VP Marketing, B2B Growth Marketing Leader.
What is Art Gehring's email address?
Art Gehring's email address is ar****@****lse.com
What is Art Gehring's direct phone number?
Art Gehring's direct phone number is +191728*****
What schools did Art Gehring attend?
Art Gehring attended Babson F.w. Olin Graduate School Of Business, Kenyon College, South Kent.
What are some of Art Gehring's interests?
Art Gehring has interest in Kids, Cooking, Electronics, Marketing, Yankees, Home Improvement, Reading, Crafts, Gourmet Cooking, Tennis.
What skills is Art Gehring known for?
Art Gehring has skills like Lead Generation, Seo, Salesforce.com, Marketing, Demand Generation, Product Marketing, Sem, Saas, Strategic Partnerships, Online Marketing, Email Marketing, Leadership.
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