Consultant
Current
Freelance
For a UK scale-up deploying fibre (raised in the hundreds of million £) – 2020 to now :(i) automation of KPIs(ii) Salesforce data cleansing(iii) creation of database of streets mixing data at various levels (dwellings, street, ward, borough) to identify street potential and competitive intensity.For a modern butcher shop in Neuilly-Sur-Seine (Paris, France) - 2019 to now:(i) Branding: logo design, name, copy writing(ii) Landing page design & development, flyers and… Show more For a UK scale-up deploying fibre (raised in the hundreds of million £) – 2020 to now :(i) automation of KPIs(ii) Salesforce data cleansing(iii) creation of database of streets mixing data at various levels (dwellings, street, ward, borough) to identify street potential and competitive intensity.For a modern butcher shop in Neuilly-Sur-Seine (Paris, France) - 2019 to now:(i) Branding: logo design, name, copy writing(ii) Landing page design & development, flyers and other collateral (bags, papers, business cards etc)(iii) Adwords advertising,local indexing and traffic acquisitionFor a UK SME providing private cloud solutions to media companies (£14m turnover) – 2015 to now (2019): (i) Design and implementation of KPIs to accompany the growth strategy, quarterly report for board meeting. (ii) Various data requests (database on TV and film productions, targets identification, enrichment of customer DB) to inform business development efforts. (iii) Design and implementation of a wallet sizing model for existing and newly launched services to inform the allocation of sales resources. (iv) Several market valuations for new services and segments (design of model, acquisition of data via web scrapping, computation and analysis).For an entity of a large US broadcaster ($3bn turnover) - 2015: Addressability study for the launch of a new targeted advertising service. (i) Industry, customer, and competitive analysis. (ii) Review of capabilities and proposed organization. (iii) Go-to-market strategy and operational considerations. (iv) Financial feasibility and revenue models. For a large Media services company (£250m turnover) - 2013 and 2014: Design of a forecasting model, forecast generation and analysis. 62 countries in scope, forecasting period running over 8 years. Show less