Artour Severinov Email & Phone Number

Dubai, AE

• Integrating advanced AI into your digital media, e-commerce, and performance marketing strategies. Leverage cutting-edge technology to drive success across various industries.Industry Experience:
• Investment & Finance
• Travel & Hospitality
• Entertainment
• Retail
• Dining, Food & Beverage

Riyadh 6121, Alnakheel District, SA

• Media Planning
• Overseeing the paid media strategy and deployment for PIF.
• Brand positioning, target audiences profiling, reach and engagement.
• Navigating budget allocation and campaign planning.
• Managing performance analysis and optimization.
• Driving optimum media mix and seamless channel integration.

Bethesda, MD, US

• Strategy and Planning
• Leading the Performance Marketing strategy for over 250 hotels across Middle East and Africa.
• Running and utilizing consumer market research, customer behavioral analysis to ensure campaigns are geared towards the right target audiences.
• Managing multi-million dollar budgets, driving performance and improving campaigns output.
• Implementing predictive and regression modeling based on data mining and analysis to ensure successful campaigns.
• Deploying effective and cost-efficient broad inspiration, brand campaigns along with lower funnel, always-on, conversion oriented online activations.

Dubai, Dubai, AE

• Responsibilities:E-Commerce:
• Driving six-figure online sales on daily basis,
• Overseeing the E-Commerce and Digital Media strategy for Dubai Parks and Resorts,
• Deploying effective E-Commerce Omni-channel management (SEO, SEM, Display, Affiliate, Mobile and Social Media) through innovation and process efficiency,
• Optimizing digital campaigns performance by implementing end-to-end measurement and enhancement,
• Increasing targeted web traffic, improving conversion rates through A/B, MVT testing, capturing larger market share, and managing margin performance,

Mclean, VA, US

• Responsibilities:
• Driving strategic and tactical expansion of online business for the 70 hotels in the area,
• Supporting company objectives through successful execution of e-marketing programs,
• Optimizing digital platforms and online campaigns performance by utilizing best industry practices,
• Maintaining brand integrity and constantly improving user's complete online experience,
• Collaborating with cross-functional partners to manage all aspects of E-Commerce business including online media planning, content strategy, promotional campaigns, web design, customer service and web analytics,

Paris, Issy-les-Moulineaux, FR

• Responsibilities:
• Aligning the digital media and e-distribution strategies for 27 hotels in the area,
• Responsible for the e-marketing activities in all distribution channels,
• Developing and sustaining relationships with Online Travel Agencies to ensure proper procurement of all Mövenpick Hotels & Resorts,
• Accountable for the flow of information to all the hotels and the Head Office pertinent to the execution and maintenance of Mövenpick Hotel & Resort’s corporate Operational Standards,
• Training hotels’ E-Distribution Teams (Directors of Sales & Marketing, Directors of Revenue Management and Communications & Brand Managers) how to analyze on-line booking patterns utilizing demographics criteria.

Dubai, United Arab Emirates, AE

• Responsibilities:
• Project Manager pre-opening stage of jumeirahcollection.com,
• Deploying effective digital marketing campaigns,
• Establishing of online budgets and delivering financial targets,
• Creating and overseeing digital media marketing campaigns,
• Website maintenance and performance enhancement,

Master'S Degree, E-Commerce

Diploma, Revenue Management

Diploma Of Education, Marketing