• Develop new product features for the SpendingPulse product, which provides market intelligence based on retail sales across payment types - Partner with internal teams to integrate new product features - Acquire, evaluate, and implement third party data sources and new technologies - Collaborate with the modeling team to enhance forecasting models• Manage a team of analysts who provide custom insights by using SpendingPulse to measure and forecast the impact of event data on retail sales

• Leveraged Mastercard transaction and merchant data to develop location intelligence data products - Built rapid prototypes - Devised analytical methodology• Led a team of analysts to deliver data products to existing and prospective customers to gather feedback• Consulted with sales to publicize location intelligence data products

• Served as engagement lead and PM for performance analytics projects• Managed a team of analysts to support issuer and merchant analytics engagements• Performed segmentation, cross border spend, and marketing campaign analyses to derive insights for issuers and merchants using Mastercard transaction, survey, and client data

• Oversaw the Impairment forecasting and reporting process, which is a key metric reported in the P&L for several European markets• Led the migration of the Impairment forecasting and reporting process to a new data platform• Developed acquisition and credit line strategies for the Spain card portfolio• Partnered with cross functional teams in multiple geographies, including the United Kingdom, Spain, Portugal, and Greece

• Managed the website, direct mail, email, and call center optimization processes, which were used to determine the most profitable cross-sell offer for existing cardholders• Assisted with establishing stricter standards for targeting marketing offers due to the financial crisis, resulting in significantly reduced direct mail costs and increased response rates

• Analyzed Atlas ad server, site visitation, transactional, and survey data to deliver strategic insights• Collaborated with the Business Intelligence Group to create customized dashboards• Partnered with internal account, web media, and search teams to optimize online marketing campaigns

• Served as the lead data analyst for Nielsen's online advertising measurement product, AdRelevance• Supported custom analytics engagements for the Netview and MegaPanel online market research panels