Arun Tiwari Email and Phone Number

Marketing Analysis & Communications

Driving in-store marketing communications for Homecentre, ensuring brand messaging is effectively conveyed to customers at every touchpoint.Managing the launch of new stores, coordinating with various teams to ensure each opening aligns with the brand’s standards and marketing objectives.Overseeing visual merchandising strategies, creating engaging and aesthetically appealing store layouts that enhance the customer shopping experience and drive sales.Collaborating with design and merchandising teams to ensure that visual displays and in-store communications are consistently aligned with brand identity and promotional goals.Executing localized marketing initiatives for new store launches, integrating visual merchandising with broader marketing strategies to maximize impact

Spearheading the launch of Pizza Hut stores under Devyani International Limited, driving market expansion and brand penetration.Strategically managing the rollout of new stores, ensuring each launch is aligned with brand standards and localized marketing efforts.Developing tailored marketing strategies for each store, integrating both digital and traditional media to maximize impact and reach.Executing comprehensive ATL and BTL campaigns to support store openings, driving awareness and footfall.Collaborating closely with operations, sales, and marketing teams to ensure the seamless execution of store launches, optimizing the customer experience from day one.Leveraging market insights and data analysis to refine strategies, ensuring each store launch contributes to the overall brand growth and market share.

Orchestrating the launch of new stores for Future Retail Limited, ensuring strategic alignment with overall business objectives.Managing the Easyday and Heritage Fresh apps, focusing on user experience, engagement, and driving digital growth.Executing and planning both ATL (Above The Line) and BTL (Below The Line) marketing strategies, tailored to each store's unique market dynamics.Conducting comprehensive data analysis to inform marketing decisions, optimize campaigns, and enhance the effectiveness of ATL and BTL activities.Overseeing end-to-end execution of marketing campaigns, from strategy formulation to implementation, ensuring consistency across all channels and touchpoints.Collaborating with cross-functional teams to ensure seamless integration of digital and physical store marketing strategies, maximizing customer reach and brand visibility.

1. Sales.2. Handled customer on customer service desk.3. Understood customer requirements, took feedback and got the suggestions implemented at the end of the project.4. Studied price points, formed strategies and got implemented.5. Learnt POS operations.6. Understood planogram.7. Suggested VM.

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