A key player in the agricultural sector, Hondahitha Agro is dedicated to cultivating coffee, bee honey, and Ayurveda products. We also invest in sustainable agricultural practices to promote environmental stewardship and community well-being.

Hondahitha Holdings is a dynamic and diversified conglomerate with a strategic focus on Hondahitha group operation management.Hondahitha Marketing Director As the Marketing Director at Hondahitha, I spearhead strategic initiatives to drive brand awareness, customer engagement, and market growth. Leveraging my expertise in international marketing, aviation, and agriculture, I develop innovative marketing campaigns, forge strategic partnerships, and lead a dynamic team to achieve business objectives. With a focus on customer-centric strategies, ethical practices, and market trends, I am dedicated to positioning Hondahitha as a leader in its industry while maintaining a strong commitment to sustainability and social responsibility.

As a prominent player in the petroleum industry, Hondahitha Enterprises owns and manages one of Sri Lanka's busiest town fuel stations. We are committed to providing high-quality fuel products and services while adhering to strict safety and environmental standards.

Develop and implementation short-term and long range strategic vision, philosophies, goals, objectives and plans for AASL.Oversee implementation of policies established by AASL.Motivate personnel; develop, measure and maintain high employee engagement.Ensure successful completion of the capital improvement program and other projects and initiatives that are already in process.Direct the creation, implementation and enforcement of operating rules, regulations, and procedures for safe, secure and efficient operations.Support and foster ongoing air service development efforts; assess regional, industry, community and customer aviation and air service needs and establish objectives and priorities that are focused on meeting those needs in a safe, secure, effective, and efficient manner through delivery of high-quality facilities and services that exceed customers’ expectations.Develop a keen understanding of the Airport, its culture, stakeholders, and the community it represents.

Plans, organizes and directs airport operations.Directs maintenance activities necessary to properly maintain City-owned buildings and facilities, related infrastructure and aeronautical equipment.Directs all financial matters pertaining to the airport, including operating and capital improvement budget preparation, submission and administration.Plans and manages all state and International/Domestic airport capital improvement projects.Directs airport properties functions.Plans, directs and manages all elements of a comprehensive air service development program.Develops, coordinates and implements all airport marketing, advertising and promotional activities. Conducts market research to support airport marketing and air service efforts.

Ensures appropriate partnerships and collaboration with the commercial and R&D teams to develop, monitor and recommend adjustments to the strategic and operating plan based on market conditions and trends.Manages and owns R&D and phase gate projects to address issues and ensures product line concepts are developed and implemented.Performs detailed evaluations of internal & external technologies to ensure world-class technology development and utilization via various benchmarking activities.Ensures input and supports appropriate applications to meet customer requirements.Provides leadership to ensure that all new technology innovations / intellectual property is protected and appropriately defended in the marketplace

Plan, organize and manage business projects for clients.Based on clients' requirements, work on projects related to recruiting, payroll, production, budgeting and promotional campaigns.Communicate with and meet with clients when needed.Perform initial assessments for each client before the project begins.Perform research using shadowing, interviews, surveys and reading reports.Constantly recommend solutions for improvement.Develop detailed business plans.

Develop and implement strategies aiming to promote the organization’s mission and “voice”.Create complete business plans for the attainment of goals and objectives set by the board of directors.Build an effective team of leaders by providing guidance and coaching to subordinate managers.Ensure adherence of the organization’s daily activities and long-term plans to established policies and legal guidelines.Direct and oversee investments and fundraising efforts.

Manage and supervise a team in day to day media management while also leading the process of strategic media planning/execution and serving as a resource for the team.Research and implement new techniques and technologies that are relevant to clients’ media strategies.Maintain current knowledge of PR, marketing and industry best practices.Draw insight from campaign results.Analyze relevant channels and outlets.

Responsible for managing marcomms strategy and implementation for our channel team, working with a complex range of internal and external stakeholders to drive clear messaging and facilitate effective channel sales.Work with key internal stakeholders and external agencies to develop compelling, effective content to drive our integrated lead-generating marketing strategy using any relevant marketing channel to attract and engage with our target audiences.Work collaboratively with relevant colleagues to develop sales support materials such as case studies, videos, infographics to assist our channel in selling our service portfolio.Brief internal colleagues and/or external agencies and suppliers on advertising/event campaign briefs, design, image and film production.Work with external media buying agency (or manage this in-house) to devise and manage the production of online display advertising, email marketing, PPC and social media campaigns/communications.Collaborate with the PR team on Aviation-related press releases.Safeguard the integrity of the Inmarsat brand and corporate identity across all communications media.

Developing a thorough understanding of all aspects of the aviation market and airline’s requirements, from global and regional aviation market trends, airline business drivers, evolving fleet and network requirements, revenue and profit generation models, and the markets competitive environment.Identifying the most suitable aircraft solutions for our customers’ commercial and operational market environment.Demonstrating that the Airbus solution is superior over alternatives in the market place in meeting customer’s market requirements today and tomorrow – in generating profitability, in allowing a customer to execute its strategy, to gain a competitive edge – through analysis and argumentation development covering a wide range of subjects: performance, economics, passenger product, revenue generation, fleet planning, traffic analysis and finance.Presenting to and interacting with customer audiences up to the highest management levels.

Identify the right market/company fit in terms of market opportunities and firm’s resources. Choose and apply the most relevant management tools necessary to perform the strategic marketing function. Create and implement strategic marketing plans and measure effectiveness

Mentor and encourage creative team members to foster a positive work environment.Shoulder the responsibility of the quality and completion of all work projects assigned to members of the creative team.Participate in and provide regular opportunities for professional development and growth to team.Report progress of projects at major stages of their conception, creation, and execution.Ensure designs and content reflect consistently and positively the brand image and company ideals.

Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative.Preparing and managing monthly, quarterly and annual budgets for the Marketing department.Setting, monitoring and reporting on team goals.

Organize and execute assigned business projects on behalf of clients (recruiting, payroll, promotional campaigns etc.) according to client’s requirements.Meet with assigned clients when needed and perform an initial assessment of a problematic situation.Collect information about the client’s business through a variety of methods (shadowing, interviews, surveys, reading reports etc.).Analyze and interpret data to unearth weaknesses and problems, and comprehend the causes.Formulate recommendations and solutions with attention to a client’s wishes, capabilities and limitations forming concise reports.