Arunkumar Shunmugam

Arunkumar Shunmugam Email and Phone Number

Head of Digital Marketing @ Geek Technology India
Chennai, TN, IN
Arunkumar Shunmugam's Location
Chennai, Tamil Nadu, India, India
About Arunkumar Shunmugam

A Google Certified Professional with 9+ years of working experience across a wide variety of industries including Search Engine Optimization (SEO), Social Media Optimization (SMO), Social Media Marketing (SMM), Pay-per-Click Advertising (PPC), Conversion Rate Optimization (CRO) and E-mail Marketing.Virally promoting client’s brand by publishing SEO-driven blogs on popular blog platforms like BlogSpot, Wordpress, Tumblr etc.An ample knowledge on Web Analytics: Monitoring website performances, developing key reports, dashboards and analysis. Coordinates marketing objectives with web developers based on system capabilities.I have a deft knowledge of lead generation to achieve the set targets and i have managed a team of 11 consisting of Digital Marketing Executive.

Arunkumar Shunmugam's Current Company Details
Geek Technology India

Geek Technology India

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Head of Digital Marketing
Chennai, TN, IN
Website:
harkin.in
Employees:
20
Arunkumar Shunmugam Work Experience Details
  • Geek Technology India
    Head Of Digital Marketing
    Geek Technology India
    Chennai, Tn, In
  • Harkin Global Solutions Pvt. Limited
    Digital Marketing Manager
    Harkin Global Solutions Pvt. Limited Jan 2021 - Present
    Chennai, Tamil Nadu, India
  • Mgm Muthu Hotels
    Seo Manager
    Mgm Muthu Hotels Nov 2018 - Jan 2021
    Chennai, Tamil Nadu, India
    Handling with Muthu Hotels MGM (MGM Muthu Hotels) properties which they have located in various regions and taking care of Digital Marketing strategies and implementation on all channel promotions in various platforms like (google ads, bing ads, Facebook promotions, email promotions, affiliate marketing).
  • Crotus Technologies (Mgm Muthu Hotels)
    Sr.Seo Analyst
    Crotus Technologies (Mgm Muthu Hotels) Oct 2016 - Oct 2018
    Chennai Area, India
    Crotus Technologies engages in global technology management, consulting, IT Services and outsourcing services.My Responsibilities:Ability to deploy an effective local and long-tail search strategyCollaborate on reporting for SEO initiatives, and communicate quantitative results and qualitative insightsConduct and coordinate research to identify SEO opportunity areas for categories and keywordsOversee updates to SEO on-site content, including meta tags and SEO-friendly contentA solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEOKeyword research strategies (terms, head/tail, user intent, etc)Site structure analysis, navigation, page construction and additional site audits recommendations for optimal search engine friendliness & indexingOn-page optimization including content development strategies supported by professional copywriting (meta tags, content relevancy, keyword integration, semantic relevance, etc)Work collaboratively with web developers and creative to ensure development of standards-compliant sites with efficient page-load times and easy-to-maintain codeExperience in building inbound organic search traffic and improving SERPsA background in creating reports showing web analytics data and site evaluationsAbility to anticipate or quickly react to ever changing search engine landscape and algorithms by staying on top of current search engine news, trends, practice and social triggers.Research and analyze competitor digital marketing strategiesExperience in link share, publication, blog posting and all other activities which is done for back-link activitiesDetailed knowledge of both on-page and off-page optimizationsDeep knowledge of Social media management and analysisAdminister search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projectsCreate and manage periodic reporting tasks and documents
  • Saadhvi Technology
    Senior Seo Analyst
    Saadhvi Technology May 2014 - Oct 2016
    Chennai, Tamil Nadu, India
    SAADHVI Technology is an e-Business software solution company that provides services on technology and digital marketing.My Responsibilities:Being a key player, expanded specific search optimization and general online marketing skills in a fast-paced, dynamic work environmentStrong understanding of web analytics and ability to derive meaningful insights for creation of organic search strategies.Implement link building campaigns in coordination with appropriate vendorsActed as a point-of-contact and resource for SEO, stakeholders, and development teams on assigned projects. Identify technical and content related improvements to existing websites by performing site audits based on existing and emerging SEO best practices.Prepare and deliver SEO technical requirements to internal stakeholders, track project progress and continually update the roadmap of key initiatives. Develop content recommendations based on thorough keyword research and work closely with content stakeholders on SEO-related requests. Generate reports, trend data, and benchmark SEO initiatives to gain insights and measure progress against established goals. Lead, plan, and carry out end-to-end searchOptimize accounts on a regular basis to improve campaignWork with other team members to provide inputs for project scoping, time allocation, and requirements gatheringCreate and manage reporting dashboards and present periodic findings to clients.
  • Tcp International Inc
    Seo Analyst
    Tcp International Inc Jun 2012 - May 2014
    Chennai
    TCP International Inc. is a service company that provides technology and digital marketing.My Responsibilities:Manage and execute implementation of SEO strategyPerforming SEO troubleshooting and ranking related issuesKeep pace with SEO, search engine, social media and internet marketing industry trends and developmentContribution to the company blog and social media communityDevelop link building strategies according to latest techniques. Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunitiesProvide SEO analysis and recommendations in coordination with elements and structure of websites and web pagesCreating high quality back links by ethical SEO techniquesDevelop SEO strategies to improve organic traffic.Expertise in On page and Off Page workTracking links and building SEO reports
  • Axio Info Tech Solutions
    Junior Seo Analyst
    Axio Info Tech Solutions May 2011 - Jun 2012
    Tirunelveli, Tamil Nadu, India
    Axio Infotech Solutions is a startup company where they provide search engine optimization (SEO), pay-per-click (PPC) advertising, and Google Analytics services, consulting to established businesses and funded startups across all industries.My Responsibilities:Research and analyze competitor advertising links.Perform ongoing keyword research. Researching and implementing content recommendations for organic SEO success.Developing and implementing link building strategyConduct keyword research, identify areas of growth and recommend on-page optimization for existing and new content.Perform keyword research & build lists of targeted key phrasesApply on-page optimization by uploading new content and filling out page titles, meta descriptions, and image alt tagsPerform off-page tasks such as directory & citation submissionCompiling monthly report data on traffic & rankings

Arunkumar Shunmugam Education Details

Frequently Asked Questions about Arunkumar Shunmugam

What company does Arunkumar Shunmugam work for?

Arunkumar Shunmugam works for Geek Technology India

What is Arunkumar Shunmugam's role at the current company?

Arunkumar Shunmugam's current role is Head of Digital Marketing.

What schools did Arunkumar Shunmugam attend?

Arunkumar Shunmugam attended Anna University Chennai, St.david's Hr Sec School.

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