Arvanbir Sandhu Email & Phone Number

Pune, Mh, In

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

Experienced Media Strategist | Driving Powerful Brand Narratives | Crafting Data-Driven Campaigns | Delivering Impactful Results● Managing clients like Crompton Greaves, TATA Communication, Get Basis, Allegro, IIFL Home loans, Bhartiya Mall, Hindustan Coca-Cola Beverages, The Brooklyn creamery.● Develop and execute annual business & campaign plans to as per research and client objectives● Achieved 73.25% of SOV on Crompton fans in SEM campaigns● Scaled spends of Get Basis from 4 Lakhs to 11 lakhs monthly by increasing quality power card users● Handling Campaign budget of 1 Cr + monthly● Work with Google, YouTube, Facebook/Instagram/Whatsapp, Twitter, Programmatic/innovation ads etc.● Work with vendors and internal team to deliver the best media mix for the client and suggest best digital mediums● Research on tools like SimilarWeb and SEMrush to attain insights and competitor analysis● Reporting and analysis to show the impact of work. Supporting the client with strategic direction using this data● Suggesting ad communication and visuals for the optimal results and sharing creative level reporting with client● Specifics of account management and optimisation include Campaign structure, keyword research, keywordmanagement, keyword bidding, ad copywriting and testing, search content integration, related searchstrategies, landing page testing, and other core capability required to maximize results, drive volume, and hit target

Pune, Maharashtra, India

Managing clients like Symbiosis University, M.I.T, Chandigarh University, Nitte University, Parul University, NFSU University. Formulate media plans & digital strategies for clients based on their objectives & defining scope of workDelegate the task to PPC, Design, Content & PR Teams depending upon the scope of work & coordinate with these cross functional teams regulating to ensure timely deliveryManage day-to-day affairs for on-going campaigns & tracking performance reportsProactively reporting to the clients & advising them about digital marketing developments, manage ongoing planning, administration & exceeding the KPI’s for assigned clientsOverseeing the delivery of work & management of on- going project activities, ensuring work is delivered to the highest standard, on-time & within the budgetWorked with clients from Educational Industry, achieving leads for over 5,000 admissions for their leading coursesPerform extensive keywords research and analysis for best performance marketing campaignGenerate daily, weekly, monthly client reporting for all major metrics and KPI’sDevelop, implicate,and optimize SEM, SMM and other paid marketing campaigns.Work closely with other teams and clients to achieve clients’ objectivesClosely worked and engaged with the clients to develop excellent lead generation strategies to expand customer base and increase business horizonsOptimized landing pages, built marketing strategies, media plan and executed campaigns for various courses the universities provided with massive budget

Pune, Maharashtra, India

Vapi

Gujarat, India

Vapi

Vapi, Gujarat, India

Digital Marketing, Digital Marketing

Information Technology, Information Technology