Arvind Sreekumar Email & Phone Number

Bengaluru, Ka, In

India

I assist in driving growth in the APAC region through the implementation of Account-Based Marketing strategies via digital marketing campaigns on platforms such as LinkedIn, DemandBase, and Google Ads. I leverage tools like LinkedIn Sales Navigator, Adobe Analytics, and intent data platforms (DemandBase) to identify target accounts & prioritise strategies.Conduct sales enablement sessions for sales teams/leaders to emphasis the importance of alignment between marketing & sales.I have helped in identifying key programs, and stakeholders within target accounts.I have a proven track record of running successful digital campaigns across various industries (BFS, Retail, TTH, Insurance), horizontals (cloud, sustainability), and regions (Malaysia, Hong Kong SAR, Singapore).I proficiently manage and track the annual budget requirements for APAC Marketing to ensure 100% utilization.I have been instrumental in planning and organising strategic client meetings, sporting events & thought leadership events across the region.

Chennai, Tamil Nadu, India

I have expertise in planning, organizing, and executing both physical and virtual events. As a seasoned events lead, I have successfully handled high-profile global client events with an audience size of 2500+ attendees across North America, Latin America, UK, Europe, and India. I have also spearheaded research conference sponsorships and given my recommendations on the benefits of sponsoring certain conferences. Additionally, I have undertaken event promotions on social media platforms and run marketing campaigns for events through digital and physical media. I have coordinated multiple client visits and academic delegations.

Chennai Area, India

Designed a competency development plan in consultation with the business leaders on their teams’ skill development.Identified the competency gap for associates and built their competency in line with the business needRecommended succession programs to the unit HR head for planning future roles of senior business leaders.Awarded Star Performer for driving key HR Initiatives. As champion for Special initiatives, provided learning and development platforms for associates and organised events.

Chennai Area, India

Was part of a manual testing team for a major North American BFSI client’s credit card division Designed & implemented test use cases on HP Quality Centre

Pgpm, Marketing & Analytics

Completed my Post Graduate Program in Management with Majors in Marketing & Analytics Minor.

Engineer’S Degree, Electronics And Communications Engineering

Activities and Societies: Placement Cell, College MagazineWas one of the Placement Representative for my Batch during my B.Tech. Helped.

High School, Mathematics And Computer Science