Digital Marketing Lead
Current- Strategize and plan digital advertising campaigns across all channels for Topremit, including Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, Twitter Ads, and Apple Search Ads.- Derive actionable insights from analytics tools such as Google Analytics, Appsflyer, and Looker Data Studio to optimize performance.- Develop and implement strategies to enhance website visibility and traffic through SEO.- Create and execute CRM strategies using MoEngage to drive customer engagement and retention.- Define and establish team KPIs aligned with overall company objectives.- Develop and maintain quarterly project roadmaps to guide team efforts.- Review all assigned tasks and projects to ensure alignment with goals and deliverables.