Dr Ashish Arya Email and Phone Number

 Leading the Marketing Team and achieving the Gross Margin objectives by value and % on month to month basis Successful execution of the Key Marketing Strategies and achieving the defined deliverable metrics Provide strategic direction for new product development and product positioning in consonance with Research, Commercial and Operations. Lead the Marketing/ Business Development portion of the Product Innovation Process (PIP) Program Provide Marketing support to customers and work closely with them in conjunction with commercial activities Lead the company in efforts to expand commercial sales into new markets by conducting market analysis, monitoring market share, and helping develop competitive pricing and sales approaches Lead Marketing communication activities; Handling PR, Communications, Event Management and Collaterals

 Solely responsible for market share growth, life cycle management, gross margin & competitive price of product portfolio Conducting Market analysis, monitoring market share and Competitor Profiling for matching features & benefits  Analyze Customer data to understand the buying pattern of the customers & mapping the key factors of adoption Design Channel, branding and promotion strategy & prepare communication material/campaign for the product portfolio Working in partnership with purchase, manufacturing and finance to evaluate ways to reduce standard cost and COGS Work with sales team on key customers & help in project movement; Training sales staff on product technical and positioning Identify and fill the product gaps and design value proposition & positioning to establish suitable revenue generation model